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All Journal Jurnal Pariwisata Pesona Jurnal Review Pendidikan dan Pengajaran (JRPP) Journal of Sustainable Tourism and Entrepreneurship Journal of Tourism Sustainability COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Pariwisata Nusantara INSPIRE : Journal of Culinary, Hospitality, Digital & Creative Arts and Event
Anggani, Mayang Fitri
Politeknik Pariwisata NHI Bandung, Indonesia
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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Pengaruh Kepuasan Terhadap Loyalitas Wisatawan Untuk Menginap Kembali di Homestay Desa Wisata Taro Mayang Fitri Anggani
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 2 No. 5 (2022): COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v2i5.688

Abstract

In this research which was conducted in the Taro Tourism Village, that in the Taro Tourism Village as one of the tourist villages that is developing homestays to support the quality of the Tourism Village. Practically, increasing tourist satisfaction to stay at homestays can increase tourist loyalty. It is important for homestay managers to understand the business environment and service marketing conditions to increase tourist satisfaction. Therefore it is necessary to do an analysis of tourist satisfaction at homestays in an effort to increase the loyalty of tourists who stay overnight. The sampling technique in this study was accidental sampling technique, based on ideal sample calculations, this study determined a sample size of 100 people. Methods of data collection using a questionnaire. Methods of data analysis using the classical assumption test, simple linear regression test and the coefficient of determination. The results showed that the variable tourist satisfaction has a positive and significant relationship to loyalty.
Millennial Generation Preferences for the Use of Technology in Improving Livelihood Experiences in Accommodation Services Ni Wayan Chintia Pinaria; I Gusti Agung Febrianto; Mayang Fitri Anggani
Jurnal Pariwisata Nusantara (JUWITA) Vol. 2 No. 3 (2023): Jurnal Pariwisata Nusantara (JUWITA)
Publisher : PROGRAM STUDI PARIWISATA SYARAH, FAKULTAS EKONOMI DAN BISNIS ISLAM, UNIVERSITAS ISLAM NEGERI MATARAM

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Abstract

Purpose: Determine the preferences of the millennial generation towards the use of technology in improving the experience of staying at accommodation services. Method: The data analysis technique used in this research is descriptive statistical techniques using measuring instruments in the form of the Microsoft Excel 2013 computer program. The data collection technique uses a questionnaire. Respondents in this study were domestic (Indonesian) tourists from the millennial generation who were on holiday in Bali with an age range of 20-40 years and had stayed in accommodation facilities for at least 1 year. This research determined a sample size of 100 people. Result: Respondents agreed that the existence of new technology had an impact on respondents' decisions in choosing accommodation to stay. So does the willingness to pay extra for accommodation that has the latest technology. The presence of technology in accommodation facilities has a positive impact on tourists' staying experience. The presence of new technology has an impact on respondents' decisions in choosing accommodation to stay and their willingness to pay extra for accommodation that has the latest technology. The role of technology is very important for the millennial generation in choosing accommodation and is able to provide new experiences for enjoying current accommodation. Contribution: The use of smartphones will become an option to attract the interest of the millennial generation to stay at an accommodation service, especially during the check-in and check-out process. Apart from that, it is also hoped that the millennial generation in this research can use smartphones to open rooms (smartphone applications as room keys). Meanwhile, to control rooms and order food, the millennial generation in this study preferred to use tablets or iPads in hotel rooms
The Influence of Attitudes and Subjective Norms of Domestic Millennial Tourists on the Intention to Stay at An Environmentally-Friendly Hotel Febrianto, I Gusti Agung; Anggani, Mayang Fitri; Pinaria, Ni Wayan Chintia
Journal of Tourism Sustainability Vol. 4 No. 1 (2024): Volume 4 Number 1 (2024)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jtospolban.v4i1.109

Abstract

This research aims to determine the influence of domestic millennial tourists' attitudes and subjective norms on their intention to stay at an environmentally friendly hotel. Attitude is the result of a psychological process that cannot be observed directly, but must be inferred from what is said or done. Attitudes towards environmentally friendly products are a relevant subject. Subjective norms are a person's beliefs regarding expectations which are influenced by other parties, both individually and in groups, to perform or not perform a particular behavior. Intention is an indicator of the extent to which people are willing to carry out a specific behavior or a person's willingness to carry out a certain behavior. This research focuses on domestic millennial tourists, consisting of 100 respondents. The data were analyzed with multiple regression statistical technique resulting a positive and significant influence of the attitude and subjective norm variables on the intention to stay at an environmentally friendly hotel. It was investigated that domestic millennial tourists are highly concerned about environmentally friendly hotel to be selected as their accommodation and it was also found out that they obtain direct influence from their closest relatives in determining the choice of environmentally friendly hotels
Trust among millennial generation domestic travelers in staying at eco-friendly hotels Mayang Fitri Anggani; I Gusti Agung Febrianto
Jurnal Pariwisata Pesona Vol. 9 No. 2 (2024): Edisi Desember 2024
Publisher : Universitas Merdeka Malang

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Abstract

This research aims to determine the beliefs of millennial domestic tourists regarding their intention to stay at an environmentally friendly hotel. The millennial generation is known as a group that has high sensitivity to social and environmental issues. Tourists' belief in environmentally friendly hotels is the belief that the hotel consistently implements policies and actions oriented towards environmental preservation, such as efficient resource management and reducing negative impacts on the environment. Consumer belief includes their perception of a hotel's commitment to implementing real sustainable practices and not just green marketing efforts. Intention to stay at an eco-friendly hotel is influenced not only by individual preferences, but also by the extent to which tourists believe that the hotel can meet their expectations. This research focuses on domestic tourists from the millennial generation, consisting of 100 respondents. Next, the data was analyzed using quantitative descriptive methods. The results of this research show that millennial generation domestic tourists believe that environmentally friendly hotels have high value and quality and have sustainable benefits. The intention of domestic tourists from the millennial generation is also very high. This means that high intention shows a sense of concern for environmentally friendly hotels that support sustainability and benefit the environment.
An exploration of service quality in relation to tourist satisfaction at Lebakmuncang Tourism Village Anggani, Mayang Fitri; Maemunah, Ita; Saepudin, Pudin
Journal of Sustainable Tourism and Entrepreneurship Vol. 7 No. 1 (2025): September
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v7i1.3201

Abstract

Purpose: This study aims to explore the relationship between service quality and tourist satisfaction in Lebakmuncang Tourism Village, located in Bandung Regency. The research emphasizes the importance of service quality in enhancing visitor satisfaction, particularly within the framework of community-based tourism. Research Methodology: A descriptive quantitative approach was used in this study. Data were collected from 95 tourist respondents through a structured questionnaire utilizing the Likert scale. The instrument was adapted from the SERVQUAL model and included additional dimensions such as willingness to serve, openness, reputation, and credibility. Results: The results indicate that tourists provided highly positive evaluations of various service quality dimensions, including physical evidence, reliability, responsiveness, assurance, empathy, and emotional aspects. These assessments correspond with high levels of tourist satisfaction in terms of contentment, enjoyment, favorable impressions, and overall experience. Conclusion: The study confirms a strong correlation between service quality and tourist satisfaction. Quality service not only boosts visitor loyalty and destination appeal but also supports operational efficiency through positive word-of-mouth. Limitations: This study is limited to a single destination and uses self-reported data, which may not capture broader variations or longitudinal changes in perception. Contributions: This research contributes empirical evidence to the tourism service literature and offers strategic insights for stakeholders in community-based tourism to enhance service delivery and destination sustainability.
EKSPLORASI PERAN MEDIA SOSIAL DALAM MEMBENTUK PERSEPSI GENERASI Z TERHADAP HOTEL RAMAH LINGKUNGAN DI BALI Anggani, Mayang Fitri; Febrianto, I Gusti Agung; Rini, Try Utami Kartika
Jurnal Review Pendidikan dan Pengajaran Vol. 7 No. 4 (2024): Special Issue Vol. 7 No. 4 Tahun 2024
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jrpp.v7i4.38457

Abstract

Generasi Z sangat dipengaruhi oleh media sosial, baik dalam membentuk persepsi mereka tentang isu-isu lingkungan maupun dalam pengambilan keputusan terkait akomodasi. Persepsi Generasi Z tentang hotel ramah lingkungan sangat dipengaruhi oleh relevansi nilai-nilai hotel tersebut dengan prinsip keberlanjutan yang mereka anut. Penelitian ini menggunakan metode diskriptif kuantitatif dengan menyebarkan kuisioner ke lima puluh responden Generasi Z. Hasil Penelitian ini menunjukkan bahwa generasi Z sangat terlibat dalam kampanye hotel ramah lingkungan melalui media sosial, dengan tanggapan positif terhadap promosi yang menggunakan video inisiatif lingkungan dan kolaborasi dengan influencer. Media sosial terbukti menjadi platform efektif dalam memperkenalkan konsep dan manfaat hotel ramah lingkungan kepada generasi Z. Dengan konten-konten yang informatif, menarik, dan autentik, generasi ini dapat memahami lebih dalam dampak positif dari praktik ramah lingkungan yang diterapkan oleh hotel.
Pengaruh Kualitas Layanan terhadap Kepuasan Wisatawan yang Menginap di Homestay Desa Wisata Taro Agung, Gusti; Mayang Fitri Anggani
INSPIRE : Journal of Culinary, Hospitality, Digital & Creative Arts and Event Vol. 1 No. 1 (2023): INSPIRE : Journal of Culinary, Hospitality, Digital & Creative Arts and Event
Publisher : Politeknik Internasional Bali

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Abstract

Desa Wisata Taro adalah salah satu desa wisata di Indonesia yang mengembangkan homestay untuk mendukung kualitas produk dan layanannya. Secara praktis, peningkatan kualitas layanan yang disediakan oleh homestay akan mampu meningkatkan kepuasan wisatawan. Penting bagi manajer homestay untuk memahami lingkungan bisnis dan standar layanan untuk meningkatkan kepuasan wisatawan. Oleh karena itu, diperlukan analisis kualitas layanan di homestay dalam upaya meningkatkan kepuasan wisatawan yang menginap. Penelitian ini menggunakan pendekatan kuantitatif dengan menggunakan teknik accidental sampling. Data dikumpulkan melalui distribusi kuesioner kepada 100 responden. Metode analisis yang digunakan dalam penelitian ini adalah uji asumsi klasik, uji regresi linier sederhana, dan koefisien determinasi. Penelitian ini menemukan bahwa kualitas layanan memiliki hubungan positif dan signifikan dengan kepuasan wisatawan di Desa Wisata Taro.
Co-Authors Agung, Gusti Febrianto, I Gusti Agung Maemunah, Ita pinaria, ni wayan chintia Pudin Saepudin Rini, Try Utami Kartika