Garuda - Garba Rujukan Digital

Validitas Modul Pembelajaran BIPA 1 Materi Pekerjaan Berbasis Pendekatan Komunikatif Nadia, Intan; Tiawati, Refa Lina; Nisja, Indriani
Jurnal Pendidikan Tambusai Vol. 6 No. 2 (2022): Agustus 2022
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v6i2.3919

Penelitian ini dilatarbelakangi oleh kebutuhan mahasiswa BIPA dalam belajar mengajarkan BIPA kepada pemelajar asing. Kebutuhan mahasiswa berupa bahan belajar BIPA. Bahan belajar yang digunakan terbatas bahan yang diterbitkan oleh kemendikbud. Seharusnya sumber belajar dalam pembelajaran BIPA ditambahkan lagi. Tujuan penelitian ini mendeskripsikan hasil pengembangan modul pembelajaran BIPA 1 materi pekerjaan berbasis pendekatan komunikatif yang valid dari segi aspek kelayakan isi, penyajian, bahasa dan keterbacaan, dan kegrafikaan. Teori dalam penelitian ini, yaitu: Pertama, pengertian, sejarah perkembangan, tingkatan pembelajaran, karakteristik Pengajaran, dan tujuan pembelajaran BIPA. Kedua, pengertian, fungsi dan tujuan, unsur-unsur, struktur penulisan, kegrafikan modul pembelajaran. Ketiga, hakikat, sejarah munculnya, ciri-ciri, aspek, dan prosedur pendekatan komunikatif. Jenis penelitian ini adalah penelitian pengembangan dengan metode research and development (R&D). Penelitian ini difokuskan kepada validitas modul pembelajaran BIPA 1 materi pekerjaan berbasis pendekatan komunikatif yang diujikan di kelas BIPA universitas PGRI Sumatera Barat dengan hasil analisis instrumen validasi yaitu sebesar 73,30% dengan kategori valid

Building Prestige Values for Eatsambel Products through Instagram Advertising: A Critical Discourse Analysis Nadia, Intan; Basri, Irfani
Journal of Languages and Language Teaching Vol 13, No 1 (2025)
Publisher : Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jollt.v13i1.12708

This study aims to analyze how prestige value is built through Eatsambel product advertisements on Instagram, focusing on thematic, schematic, and semantic aspects. A qualitative approach is used, where Teun A. van Dijk's critical discourse analysis is applied to explore the key elements used in the advertisement. The data was taken from Eatsambel's Instagram posts in the period from November 2023 to January 2024, covering various advertising campaigns. The results show that themes such as quality of ingredients, authenticity of the manufacturing process, and rich culinary culture are used to build a prestigious image. Elegant visual schemes and narratives relevant to everyday life were also found to be strategies to reinforce the image of exclusivity. Semantic aspects, such as word choice that emphasizes the superiority of taste, also play a role in shaping the perception of the product's prestige in the eyes of the audience. The combination of these elements creates a comprehensive marketing approach, where prestige value is not only built through exclusivity, but also through proximity to the audience. The findings have important implications for marketing strategies in the culinary industry, demonstrating that the integration between digital elements and prestige imagery can increase product appeal and strengthen emotional connections with consumers. The research encourages the development of dynamic and relevant advertising narratives, combining traditional and innovative elements to reach a wider market segment.

BIODIVERSITY OF ARACEAE IN MALABAR CITY FOREST, MALANG CITY, EAST JAVA Aulia Azahra, Rahmania; Syamsuddin, Imam; Asyaun Niqris, Adelliana; Relia Fitrah, Aura; Nadia, Intan; Setyoningrum, Nadia; Chairani Fatimah, Nina; Fardhani, Indra; Qomaliyah, Eka Nurul
BIOLINK (Jurnal Biologi Lingkungan Industri Kesehatan) Vol. 12 No. 1 (2025): Biolink August
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/biolink.v12i1.13690

Indonesia, located on the equator with over 17,000 islands, is among the world's most biodiverse countries. Malabar City Forest in Malang serves as both a green space and a habitat for various plant species, including members of the Araceae family. Despite their roles in microclimate regulation, air purification, and soil stabilization, Araceae diversity in urban areas remains underexplored. This study aimed to identify and document Araceae species in Malabar City Forest and assess their ecological roles. Using an exploratory survey and cruise sampling, species were recorded based on their morphology. Field data were collected through direct observation aided by smartphone-based identification tools and validated with online taxonomic resources and literatures. Seven species were identified: Dieffenbachia seguine (Jacq.) Schott, Epipremnum aureum (Linden & André) G.S Bunting, Alocasia plumbea Van Houtte, Syngonium angustatum Schott, Syngonium podophyllum Schott, Epipremnum pinnatum (L.) Engl., and Typhonium trilobatum Schott, representing six genera. Their presence highlights adaptability to urban environments and potential as bioindicators. Future research should assess their ecological resilience and interactions. Local conservation through education, labeling, and habitat preservation can support biodiversity awareness and sustainable urban planning.

Building Prestige Values for Eatsambel Products through Instagram Advertising: A Critical Discourse Analysis Nadia, Intan; Basri, Irfani
Journal of Languages and Language Teaching Vol. 13 No. 1 (2025): January
Publisher : Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jollt.v13i1.12708

This study aims to analyze how prestige value is built through Eatsambel product advertisements on Instagram, focusing on thematic, schematic, and semantic aspects. A qualitative approach is used, where Teun A. van Dijk's critical discourse analysis is applied to explore the key elements used in the advertisement. The data was taken from Eatsambel's Instagram posts in the period from November 2023 to January 2024, covering various advertising campaigns. The results show that themes such as quality of ingredients, authenticity of the manufacturing process, and rich culinary culture are used to build a prestigious image. Elegant visual schemes and narratives relevant to everyday life were also found to be strategies to reinforce the image of exclusivity. Semantic aspects, such as word choice that emphasizes the superiority of taste, also play a role in shaping the perception of the product's prestige in the eyes of the audience. The combination of these elements creates a comprehensive marketing approach, where prestige value is not only built through exclusivity, but also through proximity to the audience. The findings have important implications for marketing strategies in the culinary industry, demonstrating that the integration between digital elements and prestige imagery can increase product appeal and strengthen emotional connections with consumers. The research encourages the development of dynamic and relevant advertising narratives, combining traditional and innovative elements to reach a wider market segment.

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