Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Jurnal Dehasen Mengabdi
Nopriansyah, Sendi
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Economics, Econometrics & Finance Education Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Strategi Pemasaran Usaha Mikro Kecil Dan Menengah Di Desa Taba Pasmah Kecamatan Talang Empat Kabupaten Bengkulu Tengah Purwasih, Ira; Nopriansyah, Sendi; Marleza, Yozi; Anggriani, Ida
Jurnal Dehasen Mengabdi Vol 3 No 2 (2024): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v3i2.6631

Abstract

The Final Report of the Thematic KKN Group Work Program of Dehasen University Bengkulu in Taba Pasmah Village, Talang Empat District, Central Bengkulu Regency entitled "Strategies to Increase Sales of Micro, Small and Medium Enterprises in Taba Pasmah Village, Talang Empat District, Central Bengkulu Regency". This report discusses the marketing strategies implemented by Micro, Small and Medium Enterprises (MSMEs) in Taba Pasmah Village, Talang Empat District, Central Bengkulu Regency. In this report, the author identifies several problems faced by MSMEs, such as ineffective marketing strategies, limited access to market information, and fluctuations in raw material prices.To overcome these problems, the author recommends several strategies, such as improving product quality, implementing an effective delivery system, and improving communication with customers. This research is expected to contribute to the development of MSMEs in the area and improve the ability of businesses to market their products. In addition, this report is also expected to be a reference for other researchers who want to conduct similar research in the future.
Co-Authors Ida Anggriani Marleza, Yozi Purwasih, Ira