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All Journal ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Jurnal Pengabdian Masyarakat
Dika Setiagraha
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Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Public Health Other

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Pengaruh Layanan Digital Mobile Banking dan Kepuasan Nasabah terhadap Loyalitas Nasabah Bank Syariah Indonesia Dika Setiagraha; Ilham Prawidi Sakti; Batin, Mail Hilian
ARBITRASE: Journal of Economics and Accounting Vol. 4 No. 1 (2023): July 2023
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v4i1.1029

Abstract

This study aims to determine digital services in the form of mobile banking services and customer satisfaction and how they impact loyalty for Bank Syariah Indonesia (BSI) customers. The method used uses Partial Least Square (PLS) as a data analysis method in order to find out how far the role of digital mobile banking services can affect customer loyalty. The research sample was obtained from 100 customers of Bank Syariah Indonesia in Palembang city. The results of this study indicate that the mobile banking service variable (X1) has no effect on customer loyalty (Y). On the other hand, in terms of customer satisfaction (X2), its role influences customer loyalty (Y). The customer loyalty variable is 0.693 or 69% which is interpreted to mean that the magnitude of the factors influencing customer loyalty of Bank Syariah Indonesia Palembang can be explained through digital mobile banking services and customer satisfaction. Meanwhile, the remaining 31% can be explained by other factors.
Sosialisasi Literasi Keuangan Melalui Teknik Bercerita Di PAUD Ceria Palembang Prawidi Sakti, Ilham; Dika Setiagraha; Yoga Aji Nugraha; Imas Permatasari; Nur Hasanah; Muhammad Galang Hidayatullah H; Intan Nurul’atha
Jurnal Pengabdian Masyarakat - PIMAS Vol. 4 No. 1 (2025): Februari
Publisher : LPPM Universitas Harapan Bangsa Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35960/pimas.v4i1.1724

Abstract

Pelaksanaan program pengabdian masyarakat di PAUD CERIA Palembang berfokus pada literasi keuangan melalui metode bercerita yang interaktif. Program ini bertujuan untuk memperkenalkan pentingnya menabung, merawat uang, dan mengelola keuangan secara sederhana kepada anak-anak usia dini. Kegiatan dilaksanakan oleh kelompok mahasiswa yang memanfaatkan cerita imajinatif dan alat peraga untuk meningkatkan pemahaman peserta. Observasi menunjukkan antusiasme tinggi dari anak-anak yang terlibat aktif dalam simulasi dan diskusi. Proses bercerita yang menarik berhasil meningkatkan pemahaman peserta, yang ditandai dengan kemampuan mereka menjelaskan konsep menabung dan membedakan kebutuhan dari keinginan. Kesimpulannya, metode bercerita efektif dalam menyampaikan materi literasi keuangan secara menyenangkan, sekaligus mendorong anak-anak untuk membangun kebiasaan keuangan yang positif.
Co-Authors Ilham Prawidi Sakti Imas Permatasari Intan Nurul’atha Mail Hilian Batin Muhammad Galang Hidayatullah H NUR HASANAH Prawidi Sakti, Ilham Yoga Aji Nugraha