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Komunikasi Pembangunan Pariwisata Alam “Back to Nature” Pada Pengembangan Konsep Inovasi “ Glamour Camping” Ciremailand Kuningan Jawa Barat Wulandari, Ajeng Ayu; Husnita
JIKE : Jurnal Ilmu Komunikasi Efek Vol. 6 No. 1 (2022): DESEMBER
Publisher : Prodi Ilmu Komunikasi, FISIP, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jike.v6i1.3216

Abstract

ABSTRACT Currently, tourism activities must pay attention to sustainable tourism development policies, with the concept of "back to nature" management with the aim of maintaining and preserving the tourism environment. Ciremailand glamping tourism is one of the concepts of natural tourism development with the innovation of environmental-based natural tourism development in Kuningan district, West Java. This study aims to determine the existence of decisions related to the adoption of the development of ciremail and glamping tourism innovations using qualitative methods with a constructivist type of approach where humans construct their social reality, either through giving meaning or understanding behavior actively and creatively developing responses to stimuli in their cognitive world. . The results showed that the research was in accordance with the research objectives and was said to be in accordance with the theory of the diffusion process of innovation expressed by Everett M. Rogers, namely knowledge, persuasive, implementation, decision and confirmation, that the research subjects confirmed and decided to adopt the development of tourism innovations. ciremailand glamping as a sustainable tourism development that is beneficial in maintaining the tourism environment in Kuningan Regency, West Java. Keywords: Development, Tourism, Environment, Innovation, Ciremailand
Perceived Ease Of Use and User Experience Using Chat GPT Wulandari, Ajeng Ayu; Ohorella , Noviawan Rasyid; Nurhaipah, Titih
JIKA (Jurnal Ilmu Komunikasi Andalan) Vol. 7 No. 1 (2024): Vol. 7 No. 1 (2024)
Publisher : Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/jika.v7i1.8206

Abstract

This research analyzes the impact of Perceived Ease Of Use, Performance Expectations, Effort Expectations, Social Influence, and Facilitating Conditions communication on the Interaction Efficiency of communication interactions with machines. Analysis of these factors is important because they have a direct influence on communication interactions with GPT Chat. Understanding the impact will drive improvements and improve the overall user experience. The theoretical framework in this research is the Unified Theory of Technology Acceptance and Use (UTAUT) and Human Machine Interaction (HCI). Data was collected through a questionnaire with a Likert scale and tested on 100 respondents using the Purposive Sampling method on GPT Chat users. The results of the research show that five variables, namely Effort Expectancy, Social Influence, User Experience, Performance Expectancy, and Customer Satisfaction have a positive and significant influence on user experience, Interaction Efficiency, and Interaction Efficiency. Meanwhile, the other two variables are Facilitation Conditions and Perceived Ease of Use. , has no significant effect on user communication. The results of the determination analysis show that Perceived Ease of Use and the UTAUT Model contribute 25.8% to User Experience, while User Experience contributes 6.2% to Interaction Efficiency. This research improves the Chat and Interaction Efficiency user experience. It contributes to the field of technology acceptance and communication of how humans interact with machines.
Representasi Krisis Identitas Gender Pasca Operasi Kelamin (Studi Tentang Detransitioner di Kanal Youtube Blaire White) Fahrudin, Atef; Wulandari, Ajeng Ayu
CommLine Vol 10, No 2 (2025)
Publisher : Universitas Al Azhar Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36722/cl.v10i2.4250

Abstract

This study examines the representation of post-surgical gender identity crisis in Blaire White's YouTube channel through the narrative of detransitioner "Shape Shifter." Using qualitative methodology with thematic analysis and phenomenological approach, this research applies Erik Erikson's identity crisis theory and Stuart Hall's representation theory to understand how gender identity crisis is constructed and communicated in digital media spaces. The analysis reveals five major themes: post-operative identity crisis (30%), medical complications (25%), medical system criticism (20%), social impact (15%), and acceptance and learning (10%). The findings indicate that detransition represents a non-linear process involving eight complex stages, from gender dysphoria to becoming an activist. Medical concerns dominate with 25 occurrences, followed by sadness (18) and regret (15), demonstrating that detransition experience is characterized by loss-oriented coping rather than restoration-oriented coping. Linguistic analysis shows medical terminology dominance (90%) and high affective saturation (85%), reflecting profound medicalization of experience in autobiographical narrative construction. The research concludes that post-surgical gender identity crisis requires holistic gender-affirming care approaches considering psychosocial dimensions and long-term support systems. Digital media representation through platforms like YouTube plays a crucial role in shaping public understanding of gender identity through complex negotiations between medical discourse, emotional expression, and identity formation processes.
Dinamika Opini Publik di Media Sosial Tiktok : Analisis Sentimen Netizen terhadap Wisuda Ala Sarjana SMK Citra Bangsa Mandiri Purwokerto pada @republikajogja Fahrudin, Atef; Wulandari, Ajeng Ayu
Jurnal Ilmiah Teknik Informatika dan Komunikasi Vol. 5 No. 2 (2025): Juli: Jurnal Ilmiah Teknik Informatika dan Komunikasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/juitik.v5i2.1156

Abstract

This study aims to examine the dynamics of public opinion on TikTok regarding the university-style graduation ceremony organized by SMK Citra Bangsa Mandiri Purwokerto. Employing a mixed-methods approach that integrates sentiment and framing analysis, a total of 285 user comments were analyzed through quantitative and qualitative techniques. Sentiment analysis revealed a predominance of negative comments at 89.1 percent, followed by neutral comments at 10.9 percent, with no positive sentiment identified. This distribution reflects an extreme polarization of opinion and a symbolic legitimacy crisis. The dominant frame focused on the inappropriate use of academic terminology, while the moral frame, though infrequent, achieved the highest level of engagement. The study underscores the role of emotional narratives in shaping public perception and highlights how social media algorithms amplify controversial content. These findings contribute to the development of digital media studies in Indonesia and provide practical implications for educational institutions and policymakers in addressing culturally sensitive public issues.
Digital Domination: How LPP TVRI Bali Can Leverage Digital TV to Skyrocket Audience Engagement Wulandari, Ajeng Ayu; Purnamayanti , Putu Angel
COMMUSTY Journal of Communication Studies and Society Vol. 2 No. 2 (2023)
Publisher : Universitas Pendidikan Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38043/commusty.v2i2.4991

Abstract

The development of information technology is changing the way consumers consume media content. Online-based services can be a threat and opportunity for conventional media players, including television media. To attract the attention of viewers, television broadcast media needs to have a marketing communications strategy that suits the needs of viewers. TVRI Bali as a public broadcasting institution focuses on local cultural broadcast programs and educational information programs, as well as being neutral amidst the speed of information dissemination. This research aims to identify the strategies carried out by TVRI Bali to increase its audience on digital television. This research uses Integrated Marketing Communication (IMC) theory and the concept of segmentation. Researchers use qualitative methods. Data was obtained through observation, interviews and documentation studies. The results of this research, TVRI Bali carries out integrated marketing communications activities to promote its event programs by implementing advertising, direct marketing, internet marketing. sales promotion, public relations, and personal selling to capture and maintain the audience market. TVRI Bali audience segmentation is carried out based on demographic, geographic and psychographic segmentation.