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Strategi Pemasaran Objek Wisata Taman Doa Bunda Maria Kota Gunungsitoli Kabupaten Nias Regina Ratna Bawamenewi; Harisan Boni Firmando; Mery Silalahi; Robert J.T. Sitio; Tio Rj Nadeak
Jurnal Mahasiswa Kreatif Vol. 1 No. 6 (2023): November : Jurnal Mahasiswa Kreatif
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmk-widyakarya.v1i6.1466

Abstract

This research aims to find out the marketing strategy of the manager of the Mother Mary's Prayer Park tourist attraction and what obstacles the local tourist attraction manager faces in marketing the religious tourist attraction of the Mother Mary's Prayer Park. Mother Mary's Prayer Park is a religious tourism site with Catholic nuances. This type of research is descriptive research with a qualitative approach. The informants in this research are tourism managers, tourism offices, employees and tourist visitors. The data collection methods used are the observation method, interview method, documentation method, data analysis used is data reduction, data display (data presentation), conclusion drawing/verification (conclusion). The results of research on marketing strategies for the religious tourist attraction of Our Lady's Prayer Park include 4 strategies, namely price, promotion, place, product. These four strategies serve as management guidelines for marketing the Mother Mary's Prayer Park tourist attraction. Apart from marketing tourist attractions, there are supporting and inhibiting factors for marketing the religious tourist attraction Our Lady's Prayer Park, Gunungsitoli City.
Pengaruh Daya Tarik Wisata terhadap Minat Berkunjung Wisatawan di Objek Wisata Seribu Tangga Delleng Sindeka Kecamatan Salak Kabupaten Pakpak Bharat Lastiarna Praninta Berutu; Ade Putera Arif Panjaitan; Tio RJ Nadeak; Masniar Hernawaty Sitorus; Maringan Sinambela
Journal of Creative Student Research Vol. 2 No. 5 (2024): Oktober : Journal of Creative Student Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jcsr-politama.v2i5.4360

Abstract

The purpose of this study was to determine the positive and significant influence of tourist attractions on the interest of tourists to visit the Seribu Tangga Delleng Sindeka tourist attraction, Salak District, Pakpak Bharat Regency. The method used in this study is a quantitative research method. The population is the stakeholders of the Seribu Tangga Delleng Sindeka tourist attraction, Salak District, Pakpak Bharat Regency, including the Tourism and Culture Office of Pakpak Bharat Regency, village governments, tourist attraction managers, the community and tourists who are visiting and a sample of 67 people was determined using the accidental sampling method by Cochran. Data were collected with a closed questionnaire of 30 items. The results of the data analysis show that there is a positive and significant influence of tourist attractions on the interest of tourists visiting the Seribu Tangga Delleng Sindeka tourist attraction, Salak District, Pakpak Bharat Regency, as evidenced by the following data analysis: 1) a positive relationship test obtained a value of rxy = rxy = 0,521 > rtabel(=0,05,n=67) = 0,244, thus it is known that there is a positive relationship between variable X and variable Y. 2) A significant relationship test obtained a value thitung= 4,918 > ttabel(=0,05,dk=n-2=65)= 2,000. 3) Influence test: a) Regression equation test, obtained a regression equation Y ̂="28,14"+0,69X Regression determination coefficient test (r2) = 27,1%. Thus Ha is accepted and H0 is rejected.
Eksistensi Marsiadapari dan Relevansinya dengan Teori Solidaritas di Desa Batumanumpak Kecamatan Pangaribuan Kabupaten Tapanuli Utara Tahun 2023 Elisabeth Harianja; Rusmauli Simbolon; Harisan Boni Firmando; Masniar Hernawaty Sitorus; Tio RJ Nadeak
SOSIAL : Jurnal Ilmiah Pendidikan IPS Vol 2 No 2 (2024): SOSIAL: Jurnal Ilmiah Pendidikan IPS
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/sosial.v2i2.93

Abstract

This research aims to determine the existence of marsiadapari and its relevance to solidarity theory in Batumanumpak Village, Pangaribuan District, North Tapanuli Regency in 2023. This research uses qualitative research methods, to gain an understanding of social or human problems conducted in a natural research setting. Data collection in this research used observation, interview and documentation techniques. The results of this research show that the existence of the local wisdom culture of marsiadapari is a local wisdom of the Toba Batak community which still exists from ancient times to sekran in Batumanumpak Village. marsiadapari is a system of mutual cooperation carried out by a group of people in an activity or job. This work is carried out by a group of people in agricultural land work activities. In the midst of the sophistication of the times, marsiadapari has not been abandoned and forgotten by the people of Batumanumpak Village, even though its implementation is not completely carried out as traditionally as before. The reason marsiadapari is still carried out is because marsiadapari is a legacy of local wisdom from ancestors that must be preserved and a tool to increase solidarity, tolerance and togetherness and also save costs for the people of Batumanumpak Village. Marsiadapari activities contain moral values ​​that are firmly held by the people of Batumanumpak Village and are believed to be a guide to a good life for the people of Batumanumpak Village.