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All Journal JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) COSMOS
Sukmawardani, Ami
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Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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IMPLICATIONS OF USING GRAB FOOD APPLICATIONS ON CONSUMER SATISFACTION Rahman, Abdul; Sukmawardani, Ami; Fahiran, M. Nodia Arza
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 1 No. 4 (2022): AUGUST
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v1i4.218

Abstract

The emergence and explosion of the internet in this technological era has provided an online business platform for services and products. One of them is the food delivery industry. Online food delivery is a service that allows customers to purchase food from a website or mobile app and have it delivered to their home. This study aims to determine and explain the effect of purchasing experience on customer trust and customer satisfaction with Grab Food customers. The choice of location for this research considers that customers who usually buy food using Grab Food are customers whose market segments are in large urban communities. The exogenous variable in this study is the buying experience, while the endogenous variable is customer trust and satisfaction. This study provides insight into customer satisfaction with mobile food delivery apps from the new norm of a COVID-19 scalable perspective. The quality of the application website and the convenience of using the application are revealed as important factors that significantly affect customer satisfaction during the pandemic.
Pengaruh Pendapatan dan Tingkat Pendidikan Orang Tua Terhadap Minat Melanjutkan Studi Ke Perguruan Tinggi: The Influence of Parents Income and Education Level on the Interest in Continuing Studies to Higher Education Sukmawardani, Ami; Hermawan, Yoni; Aisyah, Iis
COSMOS : Jurnal Ilmu Pendidikan, Ekonomi dan Teknologi Vol 2 No 5 (2025): Agustus-September
Publisher : PUSDATIN Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

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Abstract

This study aims to examine and identify the influence of parents' income and education level on the interest of twelfth-grade students at SMA Muhammadiyah Singaparna in continuing their studies to higher education. The research method used is an explanatory design. The sampling technique was saturated sampling, resulting in 97 respondents. Data was collected using a closed questionnaire, and the data analysis techniques included the normality test, linearity test, multicollinearity test, heteroscedasticity test, multiple linear regression analysis, the coefficient of determination (R²) test, t-test, and F-test. The results showed that: 1) There is an influence of income on the interest in continuing studies to higher education, with a significance value of 0.000 < 0.05. 2) There is an influence of the parents' education level on the interest in continuing studies to higher education, with a significance value of 0.005 < 0.05. 3) There is a simultaneous influence of parents' income and education level on the interest in continuing studies to higher education, with a significance value of 0.000 < 0.05.
Co-Authors Abdul Rahman Aisyah, Iis Fahiran, M. Nodia Arza Yoni Hermawan