Nashrulloh, Yusuf
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Public Policy Management through the Program Keluarga Harapan (PKH) in Realizing Equal Primary and Secondary Education in Bandung Regency Munawaroh, Siti Nurhasanah; Rahmat, Nanang; Hidayat, Asep Taufik; Nashrulloh, Yusuf; Napsin, Napsin; Hartoto, Hartoto
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.764

Abstract

Education is something that is very essential in the process of humanizing a cultured society. In other words, everyone in this world has the right to educate according to his abilities. However, in reality, note all children have received education. The purpose of this study was to determine the Program Keluarga Harapan (PKH) in realizing equal distribution of primary and secondary education for the community. This study used a qualitative descriptive method with data collection techniques used were observation, interviews, and documentation studies. Based on the research results, it is obtained that the description of the Program Keluarga Harapan (PKH) in realizing equal distribution of primary and secondary education can be conveyed: 1) The PKH program is a planned, measured, directed activity by planning, organizing, implementing, evaluating and following up in an effort to realize equitable primary and secondary education; 2) The PKH program has been running in accordance with the implementation procedure, fulfilling the rights and obligations of program recipients as well as the follow-up of program implementation. 3) the obstacle is the lack of understanding of PKH program recipients and local officials about the PKH program implementation procedures and the low motivation of PKH recipients to continue their education to a higher level. 4). The step in coming is to coordinate with the village government, sub-district coordinators and supervision in providing understanding and education about the PKH program and providing motivation to PKH recipients about the importance of education.
Public Policy Management through the Program Keluarga Harapan (PKH) in Realizing Equal Primary and Secondary Education in Bandung Regency Munawaroh, Siti Nurhasanah; Rahmat, Nanang; Hidayat, Asep Taufik; Nashrulloh, Yusuf; Napsin, Napsin; Hartoto, Hartoto
International Journal of Economics (IJEC) Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v3i1.764

Abstract

Education is something that is very essential in the process of humanizing a cultured society. In other words, everyone in this world has the right to educate according to his abilities. However, in reality, note all children have received education. The purpose of this study was to determine the Program Keluarga Harapan (PKH) in realizing equal distribution of primary and secondary education for the community. This study used a qualitative descriptive method with data collection techniques used were observation, interviews, and documentation studies. Based on the research results, it is obtained that the description of the Program Keluarga Harapan (PKH) in realizing equal distribution of primary and secondary education can be conveyed: 1) The PKH program is a planned, measured, directed activity by planning, organizing, implementing, evaluating and following up in an effort to realize equitable primary and secondary education; 2) The PKH program has been running in accordance with the implementation procedure, fulfilling the rights and obligations of program recipients as well as the follow-up of program implementation. 3) the obstacle is the lack of understanding of PKH program recipients and local officials about the PKH program implementation procedures and the low motivation of PKH recipients to continue their education to a higher level. 4). The step in coming is to coordinate with the village government, sub-district coordinators and supervision in providing understanding and education about the PKH program and providing motivation to PKH recipients about the importance of education.
Reframing Strategic Marketing Management for Islamic Educational Institutions in the Digital Era Bahri, A. Saeful; Napsin, Napsin; Maryati, Nenden; Kasetyaningsih, Sufia Widi; Nashrulloh, Yusuf; Jaelani, Mahpud
Global Education Journal Vol. 3 No. 1 (2025): Global Education Journal (GEJ)
Publisher : Civiliza Publishing, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/gej.v3i1.1232

Abstract

Declining student enrollment has become a critical challenge for Islamic educational institutions in maintaining institutional continuity and educational quality, including SMP Qur'an As-Salam. The purpose of this study is to examine the implementation of marketing management through the Planning, Organizing, Actuating, and Controlling (POAC) framework to enhance institutional attractiveness and public image. This study used a descriptive qualitative methodology, with data collected through in-depth interviews, direct observation, and document analysis. Participants included school leaders, administrative staff, teachers, and parents directly involved in marketing-related activities. Data were analyzed using data reduction, data presentation, and conclusion formulation, while data validity was ensured through source and methodological triangulation. The findings of this study indicate that SMP Qur'an As-Salam's marketing planning aligns with its Qur'anic vision and mission, emphasizing Islamic character development, a Qur'an memorization program, and academic excellence. Promotional practices integrate direct outreach activities such as community engagement, brochures, banners, and social events with digital platforms, including social media, websites, and educational content. Therefore, continuous innovation, digital marketing capacity building, and collaborative partnerships are recommended to strengthen sustainability in the digital era.