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All Journal JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Hikmayo: Jurnal Pengabdian Masyarakat Socius: Social Sciences Research Journal
Nugroho, Himawan Agung
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Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Medicine & Pharmacology Transportation Other

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PENGARUH STRATEGI PEMASARAN, PELAYANAN DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN TIKET KERETA API Subiyantoro, Ary; Astuti, Retno Dwi; Nugroho, Himawan Agung
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Vol. 15 No. 1 (2022): ALBAMA : Jurnal Bisnis Administrasi dan Manajemen
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/albama.v15i1.29

Abstract

The purpose of this study was to determine the effect of marketing, service and promotion strategies on the decision to buy train tickets at PT KAI DAOP VI Yogyakarta. Data collection techniques through interviews with data collection instruments in the form of a questionnaire. This study uses quantitative analysis techniques using validity test, reliability test, classical assumption test, multiple linear regression analysis, coefficient of determination, significance test (t test and F test). The results of the study obtained the results of the regression equation Y = -0.130 + 0.341 X1 + 0.396 X2 + 0.318 X3, which means that the influence of marketing, service and promotion strategies affects the decision to buy train tickets at PT KAI DAOP VI Yogyakarta.
MANAJEMEN PEMBELAJARAN DIGITAL DALAM RANGKA MENDUKUNG MERDEKA BELAJAR KAMPUS MERDEKA PASCA PANDEMI COVID-19 DI AKADEMI MANAJEMEN ADMINISTRASI YOGYAKARTA Herlambang, Susatyo; Nugroho, Himawan Agung; Wahyuning, Sri
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Vol. 15 No. 2 (2022): ALBAMA : Jurnal Bisnis Administrasi dan Manajemen
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/albama.v15i2.72

Abstract

This study aims to determine the method of digital learning transformation to support Merdeka Learning at the Merdeka Campus after the Covid-19 pandemic at the Yogyakarta Administrative Management Academy. This research method uses a qualitative approach. The number of respondents is 116 people, who are participating in teaching and learning activities using the digital learning transformation method. The results showed that 112 people (96.5%) supported, while 4 people (3.5%) did not support the implementation of digital learning transformation and Merdeka Learning Merdeka Campus. The challenges of digital learning transformation are weak internet signal, limited quota, smartphones or laptops that are not suitable for the application being operated, the ability to adapt to the presence of new technology, and the availability of existing memory.
PENGARUH MOTIVASI DAN GAYA KEPEMIMPINAN TERHADAP KINERJA KARYAWAN NON MEDIS DI RUMAH SAKIT ISLAM PDHI YOGYAKARTA Nugroho, Himawan Agung
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Vol. 14 No. 2 (2021): ALBAMA : Jurnal Bisnis Administrasi dan Manajemen
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/albama.v14i2.93

Abstract

In this research, researchers want to know what factors that can affect the performance of employees especially in a hospital which is a health facility. So that writers do associated research the influence of motivation and style of non medical employee performance in Islamic hospital of PDHI Yogyakarta. In this research the use writers and quantitative methods got that koefisiensi regression value of the motivation variable (X1) of 0,392 And value the regression coefficient multiple for variable leadership style (X2) of 0,184. There are significant influence between variables motivations (X1) and variable leadership style (X2) To employee performance (Y). So that, Ho refused and Ha accepted. This means that motivation (X1) Shown to have a positive effect on performance (Y) employees of in hospital of Islamic hospital of PDHI Yogyakarta. This means that if the incentives given the better, will improve employee performance in Islamic hospital of PDHI Yogyakarta
PENGARUH PENGEMBANGAN PROGRAM DESA WISATA TERHADAP PENINGKATAN PENDAPATAN MASYARAKAT BANTUL (STUDI KASUS: DESA WISATA TEMBI TIMBULHARJO KAPANEWON SEWON BANTUL DIY) Wahyudiyono; Rofik, Mochamad; Wahyuning, Sri; Nugroho, Himawan Agung; Anwar, Andi Rozihan
ALBAMA: JURNAL BISNIS ADMINISTRASI DAN MANAJEMEN Vol. 17 No. 1 (2024): ALBAMA : Jurnal Bisnis Administrasi dan Manajemen
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/albama.v17i1.173

Abstract

This study was conducted with the aim to analyze the development of tourism village programs in their effect on increasing community income, focusing on Tembi Timbulharjo Kapanewon Sewon Bantul DIY Tourism Village. In this study, quantitative methods with a descriptive approach were used. Primary data was collected through the distribution of questionnaires to the people of Tembi Tourism Village with a total sample of 91 people collected through the random sampling method. Then analyzed with a multiple linear regression analysis model and produced findings that proved that the community participation variable (X1) and facility variable (X2) did not have a partial influence on increasing community income (Y), but the training variable (X3) and promotion variable (X4) had a partial influence on increasing community income. Meanwhile, simultaneously the variables of community participation (X1), facilities (X2), training (X3), and promotion (X4) have a significant influence on increasing community income (Y) in Tembi tourism village.
INTERNALISASI NILAI RELIGIUSITAS PADA SISWA MTSN 5 GODEAN SLEMAN YOGYAKARTA MELALUI PERINGATAN TAHUN BARU HIJRIYAH Hidayatullah, Hidayatullah; Sunardi, Andhina Ika; Nugroho, Himawan Agung; Yuliantoharinugroho, Yuliantoharinugroho; Siyamto, Yudi
HIKMAYO: JURNAL PENGABDIAN MASYARAKAT AMAYO Vol. 2 No. 2 (2023): HIKMAYO : Jurnal Pengabdian Masyarakat
Publisher : LPPM Akademi Manajemen Administrasi Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56606/hikmayo.v2i2.142

Abstract

This community service activity involves religious counseling to MTsN Godean Sleman Yogyakarta Sleman Yogyakarta students. This effort aims to introduce religious values ​​to students as part of the character education method emphasized by the government, especially in the midst of increasing incidents of juvenile delinquency. The focus of this service program is to provide education about the history of the Hijrah event of the Prophet Muhammad SAW to students. Various methods are used in this program, including observation, outreach, evaluation, and lectures. This activity took place at Madrasah Tsanawiyah Negeri 5 Godean Sleman Yogyakarta. The results of this activity show that students gain motivation and enthusiasm to follow in the footsteps of the Hijrah inspired by the Prophet Muhammad SAW. Apart from that, this program also provides understanding and knowledge about the events of the Hijrah of the Prophet Muhammad from Makkah to Medina, which some MTsN Godean Sleman Yogyakarta Sleman Yogyakarta students may not have previously known.
The Impact of Recruitment and Selection on Human Resource Quality in the Digital Era Albashori, Muhammad Fatkhurohman; Nugroho, Himawan Agung; Wahyuning, Sri; Mubarok, Ade; Faturochman, Ersha
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 3, No 4 (2025): November
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.17498001

Abstract

In today's rapidly evolving digital era, organizational success is largely determined by the ability to manage quality human resources (HR). Competent, adaptive, and innovative HR are key for companies to survive and compete amidst the dynamic business environment. One important factor in creating quality HR is an effective and targeted recruitment and selection process. This study uses a quantitative approach. The population in this study is all employees or staff at companies/agencies that have implemented a digital-based recruitment and selection system. Data analysis was conducted using Multiple Linear Regression with SPSS. Based on the results of the study and analysis, it can be concluded that recruitment and selection have a significant influence on the quality of human resources in the digital era. A recruitment and selection process that is designed effectively, systematically, and technology-based can produce a competent, adaptive workforce with abilities in accordance with the demands of the development of the modern workplace.
Co-Authors Ade Mubarok Andhina Ika Sunardi Anwar, Andi Rozihan ARY SUBIYANTORO Astuti, Retno Dwi Faturochman, Ersha Herlambang, Susatyo Hidayatullah Hidayatullah Muhammad Fatkhurohman Albashori Rofik, Mochamad Sri Wahyuning Wahyudiyono Yudi Siyamto Yuliantoharinugroho, Yuliantoharinugroho