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All Journal Journal of Creative Student Research Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Yoga Saputra Manihuruk
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Arts Humanities Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Social Sciences Transportation

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Inovasi Pendidikan Bahasa Indonesia: Pendekatan Teknologi dan Pembelajaran Berbasis Keterampilan Yoga Saputra Manihuruk; Rizki Sitanggang; Gabrella Anastasya Ginting; Putri Raihan Lubis; Ano Victory Sinaga; Fitriani Lubis
Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya Vol. 1 No. 6 (2023): December : Morfologi : Jurnal Ilmu Pendidikan, Bahasa, Sastra dan Budaya
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/morfologi.v1i6.125

Abstract

The skills-based learning approach is a learning approach that is directed so that students can develop the life skills needed to maintain survival and develop themselves. This research aims to examine and describe Indonesian language education innovations using a technology approach and skills-based learning, by identifying the benefits, impacts and challenges faced in its implementation. The research method in this writing uses a type of research in the form of literature study. Results and discussion of this research There are several benefits, impacts and challenges in its implementation, which require support and cooperation from all parties involved in Indonesian language education, as well as improving facilities, literacy, readiness, discipline, responsibility, ethics, skills, competence, and professionalism of teachers and students.
Analisis Strategi Customer Relationship Management (CRM) Terhadap Efektivitas Perusahaan Go-Jek Di Era Era Digital Masa Kini Joy Stevani Simangunsong; Yoga Saputra Manihuruk; Rizki Sitanggang; Lenti Susana Saragih
Journal of Creative Student Research Vol. 1 No. 6 (2023): Desember : Journal of Creative Student Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jcsrpolitama.v1i6.3030

Abstract

This research uses a library research method with a library research approach. This research was designed to identify the strategies implemented by Go-Jek, the impact of implementing CRM, obstacles in implementing CRM, and solutions to overcome these obstacles. Gojek CRM is a company that has many enthusiasts and customers. This land transportation company operating in the service sector utilizes developments in information technology to market the service products it produces. CRM allows businesses to better understand what their customers need and want, preventing them from switching to other companies in today's digital era.
Pengaruh Optimasi Biaya Produksi terhadap Peningkatan Keuntungan (Laba) pada UMKM di Pancing, Kota Medan Yoga Saputra Manihuruk; Nadia Indah Lestari; Cindy Dwiana Putri
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 3 No. 2 (2025): Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v3i2.3200

Abstract

This study aims to analyze the effect of production cost optimization on increasing profits (profit) in Micro, Small, and Medium Enterprises (MSMEs) in Pancing, Medan City. MSMEs have an important role in the Indonesian economy, contributing around 60% of Gross Domestic Product (GDP) and absorbing more than 97% of the workforce. However, many MSMEs face challenges in managing production costs efficiently, which can reduce their profit margins and competitiveness in the market. The method used in this study was a survey with a questionnaire distributed to 10 registered MSME respondents. The results of the analysis showed that 80% of respondents had businesses registered as MSMEs, and 60% of them conducted production cost analysis regularly. In addition, 70% of respondents believed that good production cost management could increase their business profits. Correlation analysis showed a strong positive relationship between production cost optimization and increased profits, with a correlation coefficient of 0.75 and a significance value of p <0.05. The regression results showed that every one unit increase in production cost optimization would increase profits by 1.20 units. This study concludes that production cost optimization has a significant effect on increasing profits in MSMEs in Medan. Therefore, it is recommended that MSME owners continue to improve their understanding of the importance of production cost optimization and implement technology that can help efficiency and conduct cost analysis regularly.
Co-Authors Ano Victory Sinaga Cindy Dwiana Putri Fitriani Lubis Gabrella Anastasya Ginting Joy Stevani Simangunsong Lenti Susana Saragih Nadia Indah Lestari Putri Raihan Lubis Rizki Sitanggang