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All Journal Academia Open Journal La Sociale Journal La Multiapp Jurnal Pengbdian Teknik Mesin Golden Ratio of Data in Summary Serambi Engineering Limits: Journal of Mathematics and Its Applications
Safirin, Moch. Tutuk
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Journal : Academia Open

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Technology Adoption and User Satisfaction in Industrial Information Systems: Adopsi Teknologi dan Kepuasan Pengguna dalam Sistem Informasi Industri Prayogi, Dhimas Wahyu; Safirin, Moch. Tutuk
Academia Open Vol. 10 No. 2 (2025): December
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.10.2025.11732

Abstract

General background: The acceleration of digital transformation in Indonesia’s industrial sector requires effective information systems to support governance, data integration, and decision-making. Specific background: The National Industrial Information System (SIINas) was developed to meet these needs; however, its utilization in East Java remains suboptimal due to limited understanding, low awareness, and uneven adoption among industrial companies. Knowledge gap: Existing studies on technology adoption using the Technology-Organization-Environment (TOE) framework rarely examine SIINas, particularly regarding how adoption influences user satisfaction at the regional level. Aims: This study analyzes how technological, organizational, and environmental factors affect SIINas adoption and how adoption subsequently impacts user satisfaction. Results: Using a quantitative approach with PLS-SEM and 76 respondents, findings show that all three TOE dimensions significantly influence technology adoption, with environmental factors having the strongest effect. Adoption also demonstrates a strong, significant impact on user satisfaction. Novelty: This study provides the first integrated TOE–user satisfaction evaluation of SIINas at the provincial level. Implications: The results highlight the need for stronger environmental support, organizational readiness, and technological capability to enhance SIINas adoption and improve user experience within the industrial sector. Highlights: Identifies key technological, organizational, and environmental drivers of SIINas adoption. Demonstrates strong influence of adoption on user satisfaction. Provides the first regional TOE-based evaluation of SIINas in East Java. Keywords: SIINas, Technology Adoption, TOE Framework, User Satisfaction, Industrial Information Systems
Marketing Mix 7P and Repeat Purchase Behavior in Café Business: Bauran Pemasaran 7P dan Perilaku Pembelian Berulang dalam Bisnis Kafe Nirvana, Audiansyah Agni; Safirin, Moch. Tutuk
Academia Open Vol. 10 No. 1 (2025): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.10.2025.11083

Abstract

General Background: The food and beverage industry faces intense competition, prompting businesses to apply strategic marketing to reach and retain consumers. Specific Background: A café business in Surabaya is used as a case to assess how marketing strategies affect customer behavior in a highly competitive market. Knowledge Gap: There is limited empirical analysis on how the individual components of the Marketing Mix 7P influence both purchasing and repurchasing decisions within local food service settings. Aims: This study aims to examine the role of the Marketing Mix 7P (Product, Price, Place, Promotion, People, Process, and Physical Evidence) in shaping purchasing and repurchasing decisions using the Structural Equation Modeling (SEM) approach with AMOS software. Results: Data collected from 120 respondents through an online questionnaire show that Product and Place significantly influence purchasing decisions. People, Process, and Physical Evidence do not show significant effects, while Price and Promotion were removed due to multicollinearity. Furthermore, purchasing decisions are found to significantly affect repurchase behavior, while none of the marketing mix variables directly influence repeat purchases. Novelty: This study presents empirical findings from a local café context using SEM to uncover which marketing factors matter most in influencing consumer behavior. Implications: Results suggest focusing marketing strategies on product quality and location to encourage initial purchase, which in turn supports repeat purchase behavior. Highlights: Product and Place significantly affect purchasing decisions. Purchasing decisions drive repeat purchase behavior. Price and Promotion excluded due to multicollinearity issues. Keywords: Marketing Mix, SEM, Consumer Decision, Repurchase, Food Service
Co-Authors Aldian, M. Nabil Daffany Ariestiyani, Fitria Novi Bagaskara, Tegar Winoto Dira Ernawati Hayati, Kinanti Resmi Jatmiko, Lovia Vioni Putri Khuluq, Muhamad Khusnul Khunaifi, Nasywa Shabrina Nirvana, Audiansyah Agni prakosa, albertus Adriyanto Prayogi, Dhimas Wahyu sholeha, fitriatus Subchan, Wafa