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All Journal Maslahah: Jurnal Manajemen dan Ekonomi Syariah Jurnal Inovasi Ekonomi Syariah dan Akuntansi
Zumrotul Latifah
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Religion Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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Analisis Etika Bisnis Islam dalam Kinerja Pedagang Bakso Mercon Pak Fadelun di Bangkalan Zumrotul Latifah; Abdur Rohman
Maslahah : Jurnal Manajemen dan Ekonomi Syariah Vol. 2 No. 3 (2024): JULI : Maslahah : Jurnal Manajemen dan Ekonomi Syariah
Publisher : STAI YPIQ BAUBAU, SULAWESI TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59059/maslahah.v2i3.1346

Abstract

In the process of increasing the growth of the business they run, MSME actors will certainly encounter obstacles. To start and run a business certainly cannot be separated from ethics, because implementing ethics in business will direct human life to achieve worldly happiness in the form of obtaining material benefits and afterlife happiness by obtaining the pleasure of Allah. The reality that exists now has occurred a shift in sharia business, for example, many business people are involved in usury transactions, dishonest, reducing scales or doses, gharar, fraud, hoarding, scandals, corruption, collusion, and ijon. This shows that the sharia business that is carried out still cannot be applied among the community so that there is unhealthy competition among business people. With this, the researcher wants to know whether one of the Muslim meatball traders living in Bangkalan Regency with the majority of his business customers being Muslims applies Islamic business ethics as the basis for his business activities. This research method uses descriptive qualitative analysis method because this research aims to explain the application of Islamic business ethics. This research method is a field research method conducted in Bangkalan District, Bangkalan Regency. Collecting data in the study using several techniques, namely: Observation, and Interview. The results of this study explain that Mr. Fadelun's meatballs have applied the principles of Islamic business ethics, namely: (1) Principle of Unity (2) Principle of Justice (3) Principle of Free Will (4) Principle of Responsibility (5) principle of truth.
Peran Generasi Milenial dan Gen Z dalam Mendorong Pertumbuhan E-Commerce Halal di Indonesia Febiola Anggun Tri Setyo; Zumrotul Latifah; Ahmad Sidiq; Isma Thayyibah Hanun; Afaful Ummah
Jurnal Inovasi Ekonomi Syariah dan Akuntansi Vol. 2 No. 5 (2025): September :Jurnal Inovasi Ekonomi Syariah dan Akuntansi
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jiesa.v2i5.1574

Abstract

This study analyzes the role of millennials and Gen Z in driving the growth of halal e-commerce in Indonesia. The global halal industry is projected to reach US$3.36 trillion by 2028, underscoring the importance of strengthening halal e-commerce in Indonesia, which has the largest Muslim population in the world (Kawsar, 2025). Millennials and Gen Z are the dominant users of the internet and digital marketplaces, thus playing a strategic role in expanding the digital halal economic ecosystem. This study uses a qualitative approach with literature studies and in-depth interviews with consumers and halal digital business actors. The analysis focuses on digital behavior, halal product preferences, and awareness of sharia economic principles. The results show that millennials and Gen Z contribute through three main roles. First, as smart consumers who show high preference and loyalty to certified halal products. Second, as creative business actors who create sharia startups and marketplaces with innovative digital marketing strategies. Third, as agents of change who promote digital halal literacy and strengthen public awareness of the importance of halal products and services. In conclusion, the role of these two generations is not only in consumption, but also in creating a sustainable digital halal business ecosystem, strengthening Indonesia's competitiveness in the global halal industry, and supporting national sharia economic development.
Co-Authors abdur rohman Afaful Ummah Ahmad Sidiq Febiola Anggun Tri Setyo Isma Thayyibah Hanun