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All Journal Proceeding International Conference on Islamic Economics Community Services Garuda: Jurnal Pendidikan Kewarganegaraan Dan Filsafat
Nabila Zahara
Unknown Affiliation
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Other

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Konsep Negara, Tujuan Negara, dan Urgensi Dasar Negara Siti Fatimah Mustari; Imah Yulianti; Nabila Zahara; Riska Mulyana; Bambang Trisno
Garuda: Jurnal Pendidikan Kewarganegaraan Dan Filsafat Vol. 2 No. 3 (2024): September: GARUDA: Jurnal Pendidikan Kewarganegaraan dan Filsafat
Publisher : International Forum of Researchers and Lecturers

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Abstract

This research discusses in depth the concept of the state, the goals of the state, and the basic urgency of the state. The concept of the state includes the meaning, constituent elements, and role of the state in people's lives. The goals of the state are explored through various perspectives, ranging from security goals to societal welfare. Next, the basic urgency of the state is outlined by highlighting the importance of a strong philosophical and constitutional foundation in shaping state identity and policies. This study emphasizes that a comprehensive understanding of the concepts, goals and foundations of the state is very important to maintain the stability and progress of a country. Through theoretical analysis and literature review, this research provides critical insights for policy makers and academics in efforts to strengthen the country's foundations.
Optimizing Motivation in Purchase Decision-Making for MOSSDOOM Products on the Shopee App Sabrina Noor Wijaya; Nabila Zahara; Nanda Nurul Atika; Nurlaila Nurlaila
Proceeding International Conference on Islamic Economics Community Services (ICIECS) Vol 1 (2023): Proceeding International Conference on Islamic Economics Community Services
Publisher : Universitas Islam Negeri Sumatera Utara

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E-commerce has experienced rapid growth in recent years, transforming consumer shopping patterns from traditional methods to online shopping. Mossdoom, a local fashion brand that has seen significant growth in 2023-2024, has successfully attracted consumer attention through high-quality bags at affordable prices on e-commerce platforms such as Shopee. However, the lack of optimal understanding of factors influencing consumer purchasing motivation poses challenges for Mossdoom in enhancing sustainable purchasing decisions. This article employs deep interview and collaboration methods to identify the factors affecting consumer motivation in purchasing Mossdoom products. The findings indicate that consumer motivation, including needs, online shopping convenience, and reviews from other buyers, significantly influences purchasing decisions. By leveraging marketing strategies based on an understanding of consumer motivation, Mossdoom can enhance the appeal of its products on the Shopee e-commerce platform. The training provided to business actors and consumers successfully increases understanding of the importance of motivation in purchasing decisions and provides valuable insights for developing more effective marketing strategies. This article suggests that Mossdoom strengthen its brand image, optimize product presentation, leverage positive reviews, and collaborate with influencers to achieve sustainable sales growth.
Co-Authors Bambang Trisno Imah Yulianti Nanda Nurul Atika Nurlaila Nurlaila Riska Mulyana Sabrina Noor Wijaya Siti Fatimah Mustari