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All Journal Jurnal Mahasiswa Entrepreneur
Khomariyah, Sit Nur
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Economics, Econometrics & Finance Electrical & Electronics Engineering Social Sciences

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STUDI KELAYAKAN BISNIS PADA PRODUK PIVYSWEET SITUBONDO Sya'diya, Yuli Halimatus; Khomariyah, Sit Nur; Mufida, Nurul Lailatul; Tarqiyah, Urwatut; Nurcahyo, Subro Wahyu; Aziz, Moh. Abdul
Jurnal Mahasiswa Entrepreneurship (JME) Vol 2 No 12 (2023): DESEMBER 2023
Publisher : Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/jme.v2i12.3914

Abstract

Pivysweet is one of the MSMEs that operates in the food industry in the form of mochi. Pivysweet is located in East Lugundang District, RT01/RW06, Situbondo, East Java. This mochi has various flavors, namely strawberry cream cheese, strawberry chocolate, silverqueen chocolate, matcha, creamy mango. The type of research we conducted was qualitative research that used phenomenology as a method and data collection technique based on observation, interviews with the owner of Pivysweet Situbondo and documentation.
Co-Authors Aziz, Moh. Abdul Mufida, Nurul Lailatul Nurcahyo, Subro Wahyu Sya'diya, Yuli Halimatus Tarqiyah, Urwatut