Jurnal Mahasiswa Entrepreneur
Vol 2 No 12 (2023): DESEMBER 2023

STUDI KELAYAKAN BISNIS PADA PRODUK PIVYSWEET SITUBONDO

Sya'diya, Yuli Halimatus (Unknown)
Khomariyah, Sit Nur (Unknown)
Mufida, Nurul Lailatul (Unknown)
Tarqiyah, Urwatut (Unknown)
Nurcahyo, Subro Wahyu (Unknown)
Aziz, Moh. Abdul (Unknown)

Article Info

Publish Date
20 Apr 2025

Abstract

Pivysweet is one of the MSMEs that operates in the food industry in the form of mochi. Pivysweet is located in East Lugundang District, RT01/RW06, Situbondo, East Java. This mochi has various flavors, namely strawberry cream cheese, strawberry chocolate, silverqueen chocolate, matcha, creamy mango. The type of research we conducted was qualitative research that used phenomenology as a method and data collection technique based on observation, interviews with the owner of Pivysweet Situbondo and documentation.

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Journal Info
Jurnal Mahasiswa Entrepreneur
Website

Abbrev

jme

Publisher

Universitas Abdurachman Saleh Situbondo

Subject

Economics, Econometrics & Finance Electrical & Electronics Engineering Social Sciences

Description

Jurnal Mahasiswa Entrepreneurship (JME) Fakultas Ekonomi dan Bisnis Universitas Abdurachman Saleh Situbondo adalah jurnal yang ditulis oleh mahasiswa FEB UNARS sebagai jembatan antara ilmu dan praktek manajemen. JME mempublikasikan artikel baik berupa telaah pustaka maupun hasil penelitian empiris. ...