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Variasi Bahasa Iklan Secara Offline di Malaka Kajian Sosiolinguistik Maria Fatima Tae; Ofra Talelu; Selestina Niis; Yulita Abuk; Selestina Luruk Seran; Emeliana Tai
Pragmatik : Jurnal Rumpun Ilmu Bahasa dan Pendidikan  Vol. 2 No. 3 (2024): Juli : Pragmatik : Jurnal Rumpun Ilmu Bahasa dan Pendidikan
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/pragmatik.v2i3.669

Abstract

The phenomenon of variations in slogan language in advertisements in Malacca district offline uses various languages ​​consisting of Latin, Tetum, Dawan and English. The seller's aims and objectives are conveyed briefly and concisely through the slogan and advertisement. The phenomenon of variations in advertising language will have an impact on people's understanding of offline site advertisements. The aim of this research is to determine the various variations of language used by sellers in promoting their merchandise. The method used in this research is qualitative description. The results of this study show that the phenomenon of using advertising language in Malacca district, especially on shopping sites, is increasingly diverse and gives rise to the phenomenon of language variations. However, in reality, not all people understand the forms of language variation and the function of language variation. In this research, variations in advertising language were identified, for example English, slang or social languages. The functions of language variations identified are informative function, directive function and expressive function. The advertising language used by online shopping sites should be able to provide clear information and be easily understood by the public so that goals can be achieved.
Hubungan Psikolinguistik dalam Pemerolehan dan Pembelajaran Bahasa Maria Fatima Tae; Liliana Ximenes; Ofra Talelu; Selestina Niis; Yulita Abuk; Yustina Sako
Jurnal Kajian dan Penelitian Umum Vol. 3 No. 1 (2025): Jurnal Kajian dan Penelitian Umum
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jkpu-nalanda.v3i1.1552

Abstract

Psycholinguistic Relationships in Language Acquisition and Learning. Through psychology we can learn about students' attitudes and behavior in acquiring and learning language, while through linguistics we can learn about language concepts and structures. At the stage of language acquisition, four phases of language acquisition in children were found, namely 1. Babel level (starting from age 0-1 year), 2. Holophrase period (starting at age 1-2 years), 3. Sensorimotor stage (starting at age 2 -3 years) 4. Pre-operational stage. (starts at age 3-5 years). Language learning is not only done formally in formal settings, for example language learning in the classroom. However, it is not important to study anywhere, even if it is not in the classroom, as long as the learning process is directed at the conscious mastery of linguistic rules by educators and students, then the process is called learning. In the formal and non-formal learning process, the psycholinguistic process works to obtain language knowledge through learning. So that interdisciplinarity can accompany educators to understand the processes that occur within each student when they try to understand and provide understanding of the material in language learning presented in class.