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All Journal International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Akademik Pengabdian Masyarakat Jurnal Kolaborasi Akademika
Rico Syahputra
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Social Sciences

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Strategi Pengembangan Identitas Visual Profesional untuk UMKM melalui Jasa Pembuatan Logo Ahmad Jj Beniko; Hafidh Sandy Mahardika; Reiza Mahendra Abimanyu; Matthew Ieuan Constantino; Muhammad Yodho Alif; Rico Syahputra; Surya Aji
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 2 No. 3 (2024): Mei : Jurnal Akademik Pengabdian Masyarakat
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v2i3.1589

Abstract

This Community Service focuses on logo creation services for MSMEs, presented as a solution to help Micro, Small, and Medium Enterprises create a professional and attractive visual identity for customers. This service not only alleviates the time burden experienced by often busy MSME actors but also contributes to increasing the popularity and brand recognition of MSMEs through attractive logo designs. With a better logo, MSMEs can develop their brand more effectively, attract more customers, and compete in this increasingly competitive digital market.
Pendidikan untuk Kemandirian Ekonomi: Pemberdayaan Tata Kelola Pelayanan Homestay di Desa Ratri Candrasari; Riska Nanda; Rico Syahputra; Ce Gunawan
JKA Vol. 2 No. 1 (2025): JKA
Publisher : Bansigom Na Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26811/1twte733

Abstract

Education plays a strategic role in supporting economic independence, particularly through the empowerment of homestay service management in villages. This article examines efforts to empower rural communities by enhancing their capacity to manage homestays as part of community-based tourism development. The approach involves training in service management, financial management, digital marketing, and improving the quality of homestay facilities. The study was conducted in a developing tourist village, with active participation from the local community. The results indicate that continuous education and training can improve the professionalism of homestay managers, strengthen service competitiveness, and create better economic opportunities. These findings highlight the importance of education as a key to fostering local-based economic independence while significantly contributing to sustainable rural tourism development.
STRATEGY ANALYSIS IN ACEH ISLAMIC BANK Rico Syahputra; Yeni Absah; Beby Karina Fawzeea Sembiring
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 2 No. 6 (2022): December
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v2i6.586

Abstract

Islamic banks are the result of the Aceh Qanun policy on Islamic Financial Institutions in implementing the principles of Islamic law. Qanuns are laws and regulations similar to regional regulations that regulate the administration of the Aceh government, as well as community life in deciding regulations through DPRA meetings, so as to produce policies to be implemented. The purpose of this research is to find out and analyze strategies for increasing customer loyalty in Islamic banking in Aceh Province. Customer Relationship Management, Service Quality and Perceived Value play an important role in providing services, customer desires and understanding customer behavior in improving service quality to create Islamic Bank Customer Loyalty. This research examines 200 customers who save at Islamic banks in 5 districts/cities in Aceh. selected by purposive sampling technique, and tested using the PLS SEM statistical analysis method. The results show that Customer Relationship Management, Perceived Value has an effect on Customer Loyalty, but Service Quality has no effect on Customer Loyalty. Customer Relationship Management and Service Quality affect Perceived Value. In addition, Perceived Value mediates the relationship between Customer Relationship Management and Service Quality towards Customer Loyalty.
THE EFFECT OF FINANCIAL BENEFITS PERCEPTION ON CUSTOMER LOYALTY WITH BSI BANK CUSTOMER SATISFACTION AS A MEDIATION VARIABLE Rico Syahputra; Rahmat Maulidan; Imam Gunanjar; Muhammad Ridwan Verinanda
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1441

Abstract

This study aims to analyze the direct influence of perceived financial benefits on BSI Bank customer loyalty, as well as the indirect influence through customer satisfaction as a mediating variable. Financial benefits are the main attraction of Islamic banking products, but the sustainability of customer relationships is highly dependent on the loyalty built. This study uses a quantitative approach with a survey method on BSI Bank customers. Data were collected using questionnaires and analyzed using path analysis techniques through SmartPLS software to test the relationship between variables and the role of mediation. The results of the study are expected to show that: (1) Perceived financial benefits have a positive and significant effect on BSI Bank customer satisfaction; (2) Perceived financial benefits have a positive and significant effect on BSI Bank customer loyalty; (3) Customer satisfaction has a positive and significant effect on BSI Bank customer loyalty; and (4) Customer satisfaction significantly mediates the influence of perceived financial benefits on customer loyalty. The findings of this study are expected to provide theoretical contributions to the development of banking services marketing literature, especially Islamic banking, as well as practical implications for BSI Bank management in designing product strategies, pricing, and customer relationship programs that not only offer financial benefits but also increase satisfaction to build long-term loyalty.
Co-Authors Ahmad Jj Beniko Beby Karina Fawzeea Sembiring Ce Gunawan Hafidh Sandy Mahardika Imam Gunanjar Matthew Ieuan Constantino Muhammad Ridwan Verinanda Muhammad Yodho Alif Rahmat Maulidan Ratri Candrasari Reiza Mahendra Abimanyu Riska Nanda Surya Aji Yeni Absah