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All Journal Jurnal Mahasiswa Manajemen dan Akuntansi Jurnal Pengabdian Masyarakat
Mayang Puspita Amara
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Health Professions Public Health Social Sciences Other

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Pengaruh Perceived Quality dan Perceived Value terhadap Customer Satisfaction pada Photograms Studio di Tunjungan Plaza Surabaya Mayang Puspita Amara; Rina Dewi; Bambang Karnain; Harsono Teguh Santoso; Achmad Daengs GS
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 3 No. 2 (2024): Oktober : Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v3i2.3097

Abstract

This study aims to test and analyze the effect of perceived quality, perceived value on customer satisfaction with a sample of 100 respondents using purposive sampling as a sampling technique. Data collection using questionnaire techniques that are distributed using online google forms. Data analysis in this study multiple linear regression analysis, descriptive analysis, data normality test, hypothesis testing and determination coefficient test. The results showed that the variable perceived quality (X1) has a significant effect on customer satisfaction (Y) with the results of the hypothesis test showing t count> t table (10.626 > 1.985). The variable perceived value (X2) has no significant effect on customer satifcation (Y), because the hypothesis test results show t count < t table (0.365 < 1.985). The variables perceived quality (X1) and perceived value (X2) together affect customer satisfaction (Y) with a calculated F value of 171,224 and a significance value of 0.00 which is smaller than the maximum significance limit of 0.05. The implication of this research is to increase perceived value at photograms studio tunjungan plaza Surabaya.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Apotek Rafa Farma 2 Surabaya Mayang Puspita Amara; Harsono Teguh; Achmad Daengs GS
Jurnal Pengabdian Masyarakat Vol. 3 No. 1 (2024): April : Jurnal Pengabdian Masyarakat
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/abdimas45.v3i1.2331

Abstract

A pharmacy is a type of retail business whose commodities or goods traded consist of pharmaceutical supplies, which include medicines and medicinal ingredients, as well as health supplies. A pharmacy is also a specific place where pharmaceutical work is carried out and distribution of pharmaceutical supplies and other health supplies to the public. Pharmacies have two uses, namely in providing health services and in business/competition. In line with the development of science and technology in the pharmaceutical sector, there has been a shift in the orientation of pharmaceutical services and the management of drugs as a commodity to comprehensive services (pharmaceutical care) in the sense of not only managing drugs but in a broader sense includes the implementation of providing information to support the correct and rational use of drugs, monitoring drug use to determine the final destination and the possibility of medication errors (Ministry of Health, 2014).
Co-Authors Bambang Karnain GS , Achmad Daengs Harsono Teguh Harsono Teguh Santoso Rina Dewi