Zainil Abidin
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Analisis Pengujian Optimasi Traffic menggunakan Search Engine Optimization Pada Website Institusi Jefri Marzal; Reni Aryani; Muhammad Razi; Zainil Abidin
Jurnal Ilmiah Media Sisfo Vol 18 No 1 (2024): Jurnal Ilmiah Media Sisfo
Publisher : LPPM Universitas Dinamika Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33998/mediasisfo.2024.18.1.1648

Abstract

Penelitian ini difokuskan pada optimasi website Fakultas Sains dan Teknologi Universitas Jambi melalui penerapan teknik Search Engine Optimization (SEO). Tujuan utama adalah meningkatkan visibilitas dan jumlah pengunjung pada website institusi melalui langkah-langkah seperti identifikasi kata kunci relevan, perbaikan konten, peningkatan kecepatan website, penggunaan backlink, dan analisis hasil. Penelitian ini mengukur keberhasilan optimasi dengan melihat peningkatan jumlah pengunjung, durasi kunjungan, tingkat interaksi pengguna, serta peringkat website di hasil mesin pencari. Melalui penelitian ini, diharapkan dapat ditingkatkan kualitas dan kuantitas traffic website institusi, yang pada gilirannya akan meningkatkan citra dan reputasi institusi di mata masyarakat. Hasil penelitian ini berkontribusi dalam pengembangan website fakultas untuk meningkatkan kualitasnya dan menarik minat pengunjung
UI/UX Design of the Bangkitku Waste Bank Information System in Jambi City Using Design Thinking Sopia Ranty; Reni Aryani; Zainil Abidin; Noneng Marthiawati; Winny Laura
International Journal of Electrical Engineering, Mathematics and Computer Science Vol. 2 No. 1 (2025): March : International Journal of Electrical Engineering, Mathematics and Comput
Publisher : Asosiasi Riset Teknik Elektro dan Infomatika Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/ijeemcs.v2i1.310

Abstract

Waste management is increasingly critical due to the rising waste generated by community activities driven by a consumptive lifestyle. A key solution to this issue is the implementation of waste bank programs, though community participation and operational efficiency remain challenges, as seen with the Bangkitku Waste Bank in Jambi City. This study focuses on designing the user interface for the Bangkitku Waste Bank Information System using the design thinking method and evaluating the usability of the prototype. The design process followed the five stages of design thinking: empathize, define, ideate, prototype, and test, with data collected through interviews and observations. The analysis involved tools such as empathy maps, user personas, sitemaps, and user flows, with prototypes created using Figma. Usability testing was conducted with 10 participants, including administrators and customers, resulting in high usability scores—98 for administrators and 97 for customers. The majority of participants found the system easy to use, as indicated by responses on the Single Ease Question (SEQ) survey. The prototype met key usability criteria, improving both operational efficiency and community engagement in waste bank management. The findings demonstrate the system's potential to foster sustainable environmental practices and enhance the effectiveness of waste bank management.
Analisis Penerapan Metode User-Centered Design pada Augmented Reality (AR) dengan Marker Based Tracking Zainil Abidin; Daniel Arsa; Yolla Noverina
Jurnal PROCESSOR Vol 19 No 1 (2024): Jurnal Processor
Publisher : LPPM Universitas Dinamika Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33998/processor.2024.19.1.1640

Abstract

This research investigates the use of Augmented Reality (AR) technology in the context of higher education faculty promotion. The main focus of this research is to design and test an AR application that uses a marker in the form of a QR-Code placed on the faculty study program brochure. This AR application aims to provide prospective students with an interactive experience in exploring the facilities, study programs and academic potential of the faculty. The location of the research was at the Faculty of Science and Technology, Jambi University. The method for designing faculty promotional tools in the form of AR uses the UCD (User-Centered Design) method. This research includes the design stage, AR application development, as well as functionality testing and application performance evaluation. Performance testing is carried out based on the distance between the user's device and the QR-Code marker. Performance testing aims to understand the extent to which an application can function in various usage situations. The results of this study provide in-depth insight into the potential of AR as a faculty promotion tool, considering the advantages and limitations of marker-based tracking methods. These findings strengthen understanding of how AR technology can add value to prospective student recruitment efforts and guide the development of more effective AR applications in the future