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All Journal Socius: Social Sciences Research Journal HUMANUS : Jurnal Sosiohumaniora Nusantara
Meitana, Nabila Putri
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Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Manajemen Krisis PT Antam dalam Memperbaiki Citra Pasca Kasus Korupsi 109 Ton Emas Diaz, Carolina Fernanda; Azmi, Fina Malika; Salsabila, Rara; Meitana, Nabila Putri; Zebua, Winda Dwi Astuti
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 2, No 1 (2024): Agustus
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.13335717

Abstract

PT. Antam is a mining company under the auspices of BUMN which manages various mineral resources such as nickel ore, ferronickel, gold, silver, bauxite and also coal. In May 2024 it was circulated that six high-ranking officials of PT. Antam committed corruption and produced 109 tonnes of illegal gold and forged stamps. The aim of this research is how the crisis management strategy of PT. Antam and how does PT. Antam improved its image and reputation after this news. The theory used in this research is William Benoit regarding how organizations respond to threats to their image after experiencing a crisis, namely image repair. The methodusedin this researchis qualitativeby collecting data from literature studies, data collection, and monitoring news in online media. The results of this research show that from the image repair theory with crisis management at PT. Antam received an award as a company with a good reputation and performance, reducing the amount of news about this case.
Strategi Public Relations PT Pertamina Dalam Pengelolaan Krisis Komunikasi Pada Kasus Depo Pertamina, Plumpang Puspaningtyas, Raden Roro Nadya; Sumarni, Lilik; Meitana, Nabila Putri; Sulistia, Imelda; Lisnawati, Tamara; Libriyanti, Silvana
HUMANUS : Jurnal Sosiohumaniora Nusantara Vol. 1 No. 2 (2024): HUMANUS (Jurnal Sosiohumaniora Nusantara)
Publisher : Yayasan Pengembangan Dan Pemberdayaan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62180/gmvg5y70

Abstract

The tragedy of the fire that occurred at the Pertamina Plumpang Depot in March 2023 resulted in casualties. This incident claimed lives, caused injuries, and led to facility damage and other losses. The root cause of the fire was attributed to various factors, primarily stemming from the use of petroleum products. In responding to this incident, PT Pertamina implemented a strategy that involved providing health assistance, accommodation, and food. Additionally, the company held a press conference on March 4th, 2023, and issued press releases through Pertamina's official YouTube channel. The objective of this research is to understand how Pertamina's crisis communication management unfolded during the Pertamina Plumpang Depot fire issue. The research employed a qualitative method with descriptive analysis. The findings and discussions in this study indicate that the Plumpang Depot fire crisis did not significantly damage the reputation and credibility of PT Pertamina. This was because the company successfully instilled a positive perception among the public, and Pertamina's Public Relations demonstrated responsiveness in handling the case.
Co-Authors Azmi, Fina Malika Diaz, Carolina Fernanda Libriyanti, Silvana Lisnawati, Tamara Puspaningtyas, Raden Roro Nadya Salsabila, Rara Sulistia, Imelda Sumarni, Lilik zebua, winda dwi astuti