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All Journal Jurnal Dehasen Mengabdi Multidisciplinary Journals Jurnal Gotong Royong
Cantika, Yella
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Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Utilization Of Social Media For Prmotion Of Small And Medium Busisesses In Intestine Chips In Seginim Village Cantika, Yella; Abi , Yudi Irawan; Anggriani , Ida
Multidisciplinary Journals Vol. 1 No. 2 (2024): June
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mj.v1i2.453

Abstract

This study aims to analyze the use of social media for promotional for small and medium SMEs on intestine chips products in seginim village. In the current digital era,social media has become a very effective tool for increasing product visibility and marketing. This study uses qualitave descriptive metdhods with tecniques data collection through in depth intervews, observation and document analysis, the result of this research show that usesrs of social media platformsuch as fecebook, instagram, and whatsapp have had a positive impact on increasing sales and (brend awareness) of intestinal chips product. SMEs in seginim villages use social media for various promotional activities. Inluding product introductions, providing information to consumers,apart from to consumers,apart from that,interesting and interactive content strategies such as product images and vides, costumer reviews and special offers have proven to be effective in attracting consumer attention and interest.
Pengabdian Masyarakat Pada UMKM Pengunaan Facebook Sebagai Media Internet Marketing Cantika, Yella; Anzori, Anzori; Harwini, Dewi; Fitriano, Yun; Subhi, Ramadan
Jurnal Gotong Royong Vol 1 No 1 (2024): Mei
Publisher : LPPM Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/gotong royong.v1i1.6287

Abstract

This community service aims to inscrease the competitiveeness and market reach of the Al muslim Clothing Shop MSMEs located in the central pasar through the implementation of Facebook marketplace technology.In the current digital era,utilizing online platforms is very important to expand markets and increase sales,This shervice actifity involves several stages,namely:training in usang the facebook marketplace ,technical assistence in creatin and managing business accounts,as well as effective digital marketing strategis.The methods used in this program include interactive training sessions,one-on-one mentoring,and regular evaluation of developments in marketplace use.The results of this activity show in the knowledge in using digital technology for their business.
Pemilahan Sampah Organik Dan Non-Organik Terhadap Kebersihan Dan Kesehatan Lingkungan Warga RT 007 Kelurahan Pematang Gubernur Kota Bengkulu Rahmadania, Della; Ulandia, Emelia Try; Cantika, Yella; Setiawan, Youngky; Risq, Eldy Gunawan; Hanila, Siti; Suwarni, Suwarni; Mujiono, Mujiono
Jurnal Dehasen Mengabdi Vol 4 No 2 (2025): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v4i2.9121

Abstract

Waste is a serious problem that is often faced in today's population. This KKN activity was carried out at RT 07 RW 04 Keluahan Pematang Governor,. The knowledge of the community in RT 07 about waste and its management is still minimal. Lack of supporting facilities also worsened the condition. Therefore, it is important to foster citizens' concern so that they do not arbitrarily throw away waste and educate how to sort waste. Starting from these problems, this community service activity aims to provide solutions through education on the importance of maintaining cleanliness, choosing and differentiating organic and inorganic waste and utilizing processed waste so that it has economic value. The real form of this activity is in the form of socialization and practicing how to select organic and non-organic waste. The method used in the implementation of this KKN-T activity is education through the stages of socialization, licensing, preparation, implementation and evaluation. As a result of this service activity, community members become concerned about the importance of maintaining cleanliness, an increase in understanding of independent waste sorting and knowledge of its benefits. In addition, the people of RT 07 can also find out the benefits of waste processing in the 3R way, namely: Reduce, Reuse, Recycle.
Co-Authors Abi , Yudi Irawan Fitriano, Yun Hanila, Siti Harwini, Dewi Ida Anggriani Mujiono Mujiono Rahmadania, Della Risq, Eldy Gunawan Setiawan, Youngky Subhi, Ramadan Suwarni Suwarni Tawakal, Anzori Ulandia, Emelia Try