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All Journal Tribakti: jurnal pemikiran keIslaman Jurnal Manajemen Tribakti: Jurnal Pemikiran Keislaman
Muhammad Hisyam Syafii
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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Pengaruh Cause-Related Marketing terhadap Minat Beli Buku Lekas Sembuh pada Generasi Z di Yogyakarta dan Bandung Muhammad Hisyam Syafii; Halim Purnomo
MAMEN: Jurnal Manajemen Vol. 3 No. 3 (2024): Juli 2024
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/mamen.v3i3.3430

Abstract

This study aims to investigate the influence of Cause-Related Marketing (CRM) on the level of consumer buying interest in the book "Get Well Soon" in Yogyakarta and Bandung, especially in generation Z. Data was collected from 152 respondents via an online survey, and analysis was carried out using Linear Regression techniques and Chi-Square. The research results show that there is a significant relationship of 0.000<0.05 between CRM and the level of consumer buying interest in the book "Get Well Soon". These findings emphasize the importance of marketing strategies that focus on company/product involvement in social or humanitarian issues in influencing consumer behavior. Based on research results which show a significant relationship between Cause-Related Marketing (CRM) and the level of consumer buying interest in the book "Get Well Soon", it can be concluded that marketing strategies that focus on company involvement in social or humanitarian issues have an important impact in influencing consumer behavior. These findings support the Cause-Related Marketing theory which shows that consumers tend to give preference to brands that are committed to social and environmental responsibility. When Cause-Related Marketing is considered very influential, consumer buying interest tends to be high. The practical implication of this research is that companies can utilize CRM strategies as an effective tool to increase buying interest in their products and build more positive relationships with consumers. Further research can be conducted to understand other factors that influence the relationship between CRM and consumer purchasing interest in a broader context.
Building Mental Toughness in Indonesian Islamic Boarding Schools: Socio-Emotional Adaptation and Education in the Global South Azam Syukur Rahmatullah; Dewi Sekar Kencono; Eko Harianto; Muhammad Hisyam Syafii
Tribakti: Jurnal Pemikiran Keislaman Vol. 37 No. 2 (2026): Tribakti: Jurnal Pemikiran Keislaman
Publisher : Universitas Islam Tribakti (UIT) Lirboyo Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33367/tribakti.v37i2.9110

Abstract

This study examined a structural model in which self-efficacy, emotion regulation, adaptive coping, and socio-emotional factors (social support, social adjustment, and religious coping) predict mental toughness among students in Indonesian Islamic boarding schools (pesantren). A total students from 12 pesantren in Central Java and Yogyakarta participated; after data screening, 654 respondents (95.2% valid response rate) were retained for analysis. Mental toughness, emotion regulation, self-efficacy, and adaptive coping were measured using the Mental Toughness Questionnaire-48 (MTQ48), Emotion Regulation Questionnaire (ERQ), General Self-Efficacy Scale (GSE), and Brief COPE, while socio-emotional factors were measured using the Perceived Social Support Scale (PSSS), Social Adjustment Scale-Self Report (SAS-SR), and Religious Coping Scale (RCOPE), all adapted for the pesantren context through translation, back-translation, and pilot testing. Data were analyzed using Structural Equation Modeling (SEM) in AMOS version 28.0. The hypothesized model showed excellent fit to the data, χ²(247) = 389.74, p < .001, χ²/df = 1.58, CFI = .97, TLI = .96, RMSEA = .031 (90% CI [.025, .037]), SRMR = .041. Self-efficacy showed the strongest direct effect on mental toughness (β = .35, p < .001), followed by emotion regulation (β = .28, p < .001) and adaptive coping (β = .18, p < .001). Among socio-emotional factors, social adjustment had the strongest effect (β = .16, p < .001), and its indirect pathway through self-efficacy was the strongest mediating mechanism identified (point estimate = .109, 95% CI [.068, .155]). These findings indicate that psychological resources, rather than socio-emotional resources alone, are the primary proximal drivers of mental toughness in the pesantren context, with socio-emotional support operating largely through its influence on self-efficacy. Practical implications point toward psychopedagogical programs that prioritize self-efficacy and emotion-regulation training, supported by structured mentoring and religious coping resources.
Building Mental Toughness in Indonesian Islamic Boarding Schools: Socio-Emotional Adaptation and Education in the Global South Azam Syukur Rahmatullah; Dewi Sekar Kencono; Eko Harianto; Muhammad Hisyam Syafii
Tribakti: Jurnal Pemikiran Keislaman Vol. 37 No. 2 (2026): Tribakti: Jurnal Pemikiran Keislaman
Publisher : Universitas Islam Tribakti (UIT) Lirboyo Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33367/tribakti.v37i2.9110

Abstract

This study examined a structural model in which self-efficacy, emotion regulation, adaptive coping, and socio-emotional factors (social support, social adjustment, and religious coping) predict mental toughness among students in Indonesian Islamic boarding schools (pesantren). A total students from 12 pesantren in Central Java and Yogyakarta participated; after data screening, 654 respondents (95.2% valid response rate) were retained for analysis. Mental toughness, emotion regulation, self-efficacy, and adaptive coping were measured using the Mental Toughness Questionnaire-48 (MTQ48), Emotion Regulation Questionnaire (ERQ), General Self-Efficacy Scale (GSE), and Brief COPE, while socio-emotional factors were measured using the Perceived Social Support Scale (PSSS), Social Adjustment Scale-Self Report (SAS-SR), and Religious Coping Scale (RCOPE), all adapted for the pesantren context through translation, back-translation, and pilot testing. Data were analyzed using Structural Equation Modeling (SEM) in AMOS version 28.0. The hypothesized model showed excellent fit to the data, χ²(247) = 389.74, p < .001, χ²/df = 1.58, CFI = .97, TLI = .96, RMSEA = .031 (90% CI [.025, .037]), SRMR = .041. Self-efficacy showed the strongest direct effect on mental toughness (β = .35, p < .001), followed by emotion regulation (β = .28, p < .001) and adaptive coping (β = .18, p < .001). Among socio-emotional factors, social adjustment had the strongest effect (β = .16, p < .001), and its indirect pathway through self-efficacy was the strongest mediating mechanism identified (point estimate = .109, 95% CI [.068, .155]). These findings indicate that psychological resources, rather than socio-emotional resources alone, are the primary proximal drivers of mental toughness in the pesantren context, with socio-emotional support operating largely through its influence on self-efficacy. Practical implications point toward psychopedagogical programs that prioritize self-efficacy and emotion-regulation training, supported by structured mentoring and religious coping resources.
Co-Authors Azam Syukur Rahmatullah Dewi Sekar Kencono Eko Harianto Purnomo, Halim