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Algifari
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ANALISIS PENGARUH PERSEPSI KEMUDAHAN, PERSEPSI KENYAMANAN, DAN PERSEPSI KEMANFAATAN TERHADAP MINAT MENGGUNAKAN E-COMMERCE Ardian Saputra; Algifari
Jurnal Ekonomi Dan Bisnis Vol 16 No 2 (2022): JEB Vol 16 No 2 Juli 2022
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v17i2.16

Abstract

This study aims to examine the effect of perceived ease of use, perceived enjoyment, and perceived usefulness on the interest in using e-commerce in Jambi province. This study also identifies the importance and performance of perceived ease of use, perceived enjoyment, and perceived usefulness to create interest in using e-commerce. The sample used in this study amounted to 98 respondents. The research model is the Partial Least Square (PLS) and Importance-performance Map Analysis (IPMA) models. The results showed that perceived ease of use and perceived enjoyment have a positive effect on interest in using e-commerce. Perceived usefulness has no effect on interest in using e-commerce. The perceived ease of use and perceived enjoyment of using e-commerce are considered high performing, but low in importance to interest in using e-commerce. While usefulness is considered low performing, but respondents have high importance in usefulness.
ANALISIS PENGARUH DANA ALOKASI UMUM, BELANJA MODAL, DAN PRODUK DOMESTIK REGIONAL BRUTO TERHADAP PENDAPATAN ASLI DAERAH KABUPATEN/KOTA DI PROVINSI BALI Putra, I Gede Rizky Mahendra; Algifari
Jurnal Ekonomi Dan Bisnis Vol 17 No 3 (2023): JEB Vol 17 No 3 November 2023
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v17i3.66

Abstract

This aims of this research is to find empirical evidence the impact of General Allocation Fund (DAU), Capital Expenditures (BM), and Gross Regional Domestic Product (GDP) on Original Revenue (PAD) in the province of Bali. This study uses data about PAD, DAU, BM, and PDRB 8 regencies and 1 city in the province of Bali in 2017-2021. The data obtained from Central Statistics Agency (BPS) report 2023. The research model that used to test the research hypothesis is the panel data regression model. The best model found was the random effects model. The results of this study found that DAU has a negative effect on PAD, while BM and GRDP have a positive influence on district/city PAD in the province of Bali.
PENGARUH PERKEMBANGAN SEKTOR PARIWISATA TERHADAP KESEJAHTERAAN MASYARAKAT KABUPATEN GUNUNGKIDUL DAERAH ISTIMEWA YOGYAKARTA Badrudin, Rudy; Giri, Efraim Ferdinan; Yandra, Fachmi Pachlevi; Subiyakto, Haryono; Algifari
Jurnal Ekonomi Dan Bisnis Vol 18 No 1 (2024): JEB Vol 18 No 1 Maret 2024
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v18i1.75

Abstract

This study aims to examine the economic impact of tourism development on increasing community welfare in Gunungkidul Regency. Verification of the impact is carried out through community perceptions which are divided into 4 groups, namely community groups around tourist objects, local government groups, groups of business actors around tourist objects, and groups of visitors to tourist objects. Based on the results of research and discussion, it is concluded that the existence of tourist objects, promotion of tourist objects, and the role of the community affect employment; the existence of tourist objects, promotion of tourist objects, and the role of the community in influencing economic activity; the existence of tourist objects, promotion of tourist objects, and the role of the community do not affect the negative impacts of tourism; and employment and economic activity affect people's income, while the negative impact of tourism does not affect people's income.
PERAN GENDER DALAM MEMODERASI PENGARUH KEAMANAN TERHADAP MINAT GENERASI MILENIAL MENGGUNAKAN E-MONEY DI YOGYAKARTA Elisa Ratna Kumalasari; Algifari
Jurnal Ekonomi Dan Bisnis Vol 18 No 3 (2024): JEB Vol 18 No 3 November 2024
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v18i3.92

Abstract

The aims of this study is to analyze the role gender to moderate in effect of security on interest using e-money in transactions by the millennial generation. This research was conducted in the province of DIY and respondents' perceptions of the ease and security using e-money for transacting were obtained from questionnaires was distributed in the period from October 4, 2021 to October 31, 2021. This study has involved 102 respondents and data was processed using SPSS to obtain the Macro Hayes model. This study obtained empirical e vidence that the perceptions of ease and security have a positive effect on interest of the millennial generation using e-money in the province of DIY. However, this research found no evidence that gender have moderating effect to perceptions security on interest by the millennial generation in using e-money.  Keywords: Perception of Ease, Perception of Security, Interests, Millennial Generation, Macro Hayes Model.
EFEK FISHER DI INDONESIA: PENDEKATAN CO-INTEGRATION DAN ERROR CORRECTION MODEL (ECM) Sri Fatmawati; Algifari
Jurnal Riset Manajemen dan Bisnis Vol. 9 No. 1 (2014): Jurnal Riset Manajemen dan Bisnis
Publisher : Fakultas Bisnis Universitas Kristen Duta Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21460/jrmb.v9i1.221

Abstract

ABSTRACT The aim of this research is to examine the existence of Fisher Effect for Indonesian Economy, by regressing interest rate on rate of inflation in period 1980-2011. With co-integration and error correction technique, the results indicate that an increases of one percent in inflation rate lead to increase in interest rate at 0,13 percent in short-run and at 0,95 percent in long- run. This research can’t confirm the existence of Fisher Effect in Indonesian Economy in short-run, but this effect exists in long-run. Keywords: Fisher Effect, Interest Rate, Inflation Rate, Co-integration, Error Correction Model ABSTRAK Penelitian ini bertujuan untuk menguji keberadaan efek Fisher pada perekonomian Indonesia, dengan melakukan regresi laju inflasi terhadap suku bunga pada tahun periode 1980-2011. Dengan menggunakan teknik co-integration dan error correction, hasil penelitian membuktikan bahwa kenaikan satu persen laju inflasi mengakibatkan kenaikan suku bunga sebesar 0,13 persen dalam jangka pendek dan kenaikan suku bunga sebesar 0,95 persen dalam jangka panjang. Riset ini tidak dapat mengkonfirmasi keberadaan efek Fisher pada perekonomian Indonesia dalam jangka pendek, tetapi efek Fisher tersebut terbukti keberadaannya pada perekonomian Indonesia dalam jangka panjang. Kata Kunci: Efek Fisher, Tingkat Bunga, Laju Inflasi, Ko-integrasi, Model Koreksi Kesalahan
Peranan Kualitas Produk dan Diskon Produk pada Pengaruh Live Streaming terhadap Perilaku Impulsive Buying pada Aplikasi TikTok Eriska Kurnia Arum; Algifari; Bianka Andriyani
Jurnal Ekonomi Dan Bisnis Vol 19 No 2 (2025): JEB Vol 19 No 2 Juli 2025
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jeb.v19i2.105

Abstract

The aim of this research is to examine the role of product discounts and product quality in the influence of live streaming on impulsive buying behavior within the TikTok application. This study employs a quantitative approach, collecting data through a questionnaire distributed via Google Forms to respondents aged 12 to 27 who are consumers of TikTok e-commerce. This research used 106 respondents as samples. The analysis results indicate that live streaming does not effect to impulsive buying on Gen Z in Yogyakarta. This research suggests that despite online sales through live streaming, the phenomenon of impulsive buying does not occur. Live streaming that implemented by e-commerce owners on TikTok has no effect to Gen Z's purchasing decisions, who tend to shop rationally while watching live streams. Additionally, the quality of products and discount products offered during live streaming does not moderate effects impulsive buying behavior to Gen Z in Yogyakarta.
ANALISIS BEDA ROA, ROE, DAN BOPO BANK SWASTA DAN BANK PEMERINTAH SEBELUM DAN MASA PANDEMI COVID-19 DI INDONESIA Naisyapuri , Yuninda; Algifari
Jurnal Akuntansi Dan Manajemen Vol 35 No 1 (2024): JAM Vol 35 No 1 April 2024
Publisher : LPPM STIE YKPN Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53916/jam.v35i1.128

Abstract

The study aims to examine the difference in profitability between government banks and private banks before and during the Covid-19 pandemic. Government banks used Bank BNI and private banks used Bank Mega as a sample. Bank profitability is measured by ROA, ROE, and BOPO. The data used in this study are ROA, ROE, and BOPO of Bank BNI and Bank Mega quarterly data from quarter 1 of 2017 to quarter 4 of 2021. The hypothesis of this study was tested using a two-way multivariate analysis of variance (MANOVA). The results of this study conclude that there are differences in ROA, ROE, and BOPO between government banks and private banks before and during the COVID-19 pandemic. The ROA of government banks is higher than the ROA of private banks before the Covid-19 pandemic. However, during the COVID-19 pandemic, the ROA of government banks was lower than the ROA of private banks. Before the COVID-19 pandemic, the ROE of government banks was higher than the ROE of private banks. However, during the COVID-19 pandemic, the ROE of government banks was lower than the ROE of private banks. The BOPO of government banks is lower than the BOPO of private banks before the Covid-19 pandemic. However, during the Covid-19 pandemic, the BOPO of government banks was higher than the BOPO of private banks.
Peran Loyalitas Merek dalam Memediasi Pengaruh Pemasaran Digital terhadap Keputusan Pembelian Video-On Demand Netflix (Studi Kasus pada Mahasiswa di Yogyakarta) Manalu, Theresya Sherlina; Algifari
Business and Accounting Education Journal Vol. 6 No. 2 (2025): Business and Accounting Education Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/baej.v6i2.21677

Abstract

Tujuan penelitian ini adalah menguji efek pemasaran digital terhadap keputusan pembelian video on demand Netflix yang dimediasi oleh loyalitas merek dengan kasus mahasiswa di Yogyakarta. Data penelitian ini diperoleh dengan menggunakan kuesioner yang disebarkan menggunakan Google Form. Teknik pengambilan sampel adalah purposive sampling dan data diperoleh dari 103 responden. Data diolah menggunakan PROCESS Macro Hayes pada SPSS untuk memperoleh model regresi estimasi. Hasil penelitian menunjukkan bahwa pemasaran digital tidak berpengaruh langsung terhadap keputusan pembelian video on demand Netflix. Pemasaran digital berpengaruh terhadap loyalitas merek dan loyalitas merek berpengaruh terhadap keputusan pembelian video on demand Netflix. Loyalitas merek memediasi pengaruh pemasaran digital terhadap keputusan pembelian video on demand Netflix.
Co-Authors Ardian Saputra Bianka Andriyani Efraim Ferdinan Giri Elisa Ratna Kumalasari Eriska Kurnia Arum Fachmi Pachlevi Yandra Haryono Subiyakto, Haryono Manalu, Theresya Sherlina Naisyapuri , Yuninda Putra, I Gede Rizky Mahendra Rudy Badrudin SRI FATMAWATI