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Strategi Efektif Penerapan Inkubator Bisnis Terhadap Perusahaan Startup di Indonesia Ramadian, Afzil; Hariyadi , Mursidi; Fairuz, Rozaan; Rabbani, Rafi
Journal of Economics, Bussiness and Management Issues Vol. 1 No. 4 (2024): Juli-September
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jebmi.v2i3.288

Abstract

This research aims to examine the potential impact of business incubators on startups in Indonesia. Using a descriptive qualitative method and library research, the study investigates how business incubators contribute to the development of startups by providing access to essential resources, networks, and mentors. The findings reveal that business incubators play a crucial role in helping startups overcome early-stage challenges and achieve sustainable growth. They facilitate collaboration with artists, designers, and other cultural practitioners, thereby enhancing the creative and innovative capabilities of startups. The study underscores the necessity for the government and private sector to collaborate in establishing more high-quality and sustainable business incubators to bolster the startup ecosystem in Indonesia. The conclusion highlights the significant potential of business incubators in fostering startup success through the provision of capital, mentorship, and other critical resources. The research suggests that cross-sector cooperation is essential for maximizing the impact of business incubators. Although the study acknowledges certain limitations, the findings provide valuable insights for the development of the startup ecosystem in Indonesia and lay the groundwork for further research and innovation.
Peningkatan Daya Saing Produk Melalui Inovasi Produk, Branding dan Sistem Pemasaran Konsinyasi: Increasing Product Competitiveness Through Product Innovation, Branding and Consignment Marketing System Silaningsih, Endang; Sudarijati, Sudarijati; Kartini, Tini; Hanipah, Imanda; Akhsan, Muhammad; Ningsih, Desi Fitria; Fairuz, Rozaan
PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Vol. 9 No. 11 (2024): PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat
Publisher : Institute for Research and Community Services Universitas Muhammadiyah Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33084/pengabdianmu.v9i11.7866

Abstract

Gunung Endut Village in Kalapanunggal, Sukabumi, is known as a place that often produces cassava. Cassava which is rich in carbohydrates and nutrients has become an important basic ingredient for UMKM in this village, especially for the production of cassava chips. Taking action steps carried out by the Community Service (PkM) program team from the Faculty of Economics and Business after seeing the available potential, Team PkM Djuanda University Bogor created a new product called "Stik Si Endut" in the form of innovative frozen cheese cassava sticks. The purpose of this activity is to provide an explanation to UMKM actors regarding the production process of frozen cheese cassava sticks, improving branding, packaging, and distribution strategies through the consignment marketing system. Through preparation and survey stage, counseling, and evaluation methods, this activity is expected to improve skills, product innovation, and the local economy in Gunung Endut Village. This research shows that there is a great opportunity for the diversification of cassava products in the village, with a focus on increasing added value and economic development of the local community.