Articles
<![CDATA[Green Product and Corporate Social Responsibility Influence Purchasing Decisions Mediated By The Body Shop Consumers' Purchase Interests In Bandung ]]>
<![CDATA[Nasuha, Aufa Fitriannauroh]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Commercium : Journal of Business and Management Vol. 3 No. 3 (2025): August 2025 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/commercium.v3i3.469
<![CDATA[This research aimed to determine the effect of green products and corporate social responsibility on purchasing decisions, using intention as a mediating variable of The Body Shop beauty brand in Bandung. This is due to the significant continuous decline in sales results for The Body Shop brand. The sales revenue of the British cosmetics, skincare, and perfume company The Body Shop has tended to decline from 2016 to 2022. The Body Shop has provided environmentally friendly products and always improves the company's quality and value through environmental issues caused by shifts in consumer demand. However, this did not increase revenue from sales made by The Body Shop. The instrument used in this study was carried out after the instrument was declared to have passed. The data is based on the questionnaires distributed and then analyzed using descriptive tests, classical assumption tests, multiple regression tests, Sobel tests, and hypothesis tests. The results of this study state that green products and corporate social responsibility significantly influence purchasing decisions through purchasing interest. It is important to utilize the knowledge that purchasing decisions can be influenced by several variables that influence them. Green products and corporate social responsibility can influence low purchasing decisions. With these variables, it can encourage consumer interest in purchasing products. Therefore, decision-makers at The Body Shop can increase purchasing interest by improving and enhancing the green products they have and the corporate social responsibility programs they carry out.]]>
<![CDATA[Profitability's Ability to Moderate the Effect of Carbon Emission Disclosure and Environmental Performance on Firm Value ]]>
<![CDATA[Purnama Sari, Siti Nuralisya]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Moneta : Journal of Economics and Finance Vol. 3 No. 3 (2025): July 2025 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/moneta.v3i3.721
<![CDATA[This study aims to examine the effect of carbon emission disclosure (CED) and environmental performance on firm value, with profitability acting as a moderating variable. The research was conducted on energy sector companies listed on the Indonesia Stock Exchange (IDX) during the period 2019–2023. A quantitative approach using descriptive-causal analysis was applied. The study used secondary panel data obtained from financial and sustainability reports. Thirteen energy companies were selected through purposive sampling. Data were analyzed using panel data regression and moderated regression analysis (MRA). The results show that CED does not significantly affect firm value, while environmental performance has a positive impact. Profitability does not moderate the relationship between CED and firm value but does strengthen the influence of environmental performance on firm value. These findings highlight the importance of environmental initiatives combined with strong financial performance in enhancing firm value. For corporate managers and policymakers, this underscores the need to integrate sustainability practices into strategic decision-making to improve long-term firm valuation.]]>
<![CDATA[The Effect of Environmental Social Governance, Cash Holding and Capital Structure on Financial Performance ]]>
<![CDATA[Fauziyah, Rifa]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Commercium : Journal of Business and Management Vol. 3 No. 4 (2025): November 2025 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/commercium.v3i4.894
<![CDATA[The study aims to determine the influence of Environmental Social Governance (ESG), cash holding, and capital structure on the financial performance of energy sector companies listed on the Indonesia Stock Exchange. The research method is quantitative with descriptive causality analysis. The population in this study is all 83 energy sector companies listed on the Indonesia Stock Exchange, with purposive sampling criteria, with a sample of 12 companies. The analysis method used is panel data regression. Partially, ESG and DAR do not affect ROA, cash holding has a positive effect on ROA. Simultaneously, all three variables impact ROA (financial performance). Energy sector companies need to re-evaluate their overall performance, such as allocating costs to implement ESG, managing cash optimally and wisely, and using sufficient debt to improve financial performance.]]>
<![CDATA[The Effect of Environment Social Governance (ESG) and Financial Performance on Firm Value Moderated by Firm Size ]]>
<![CDATA[Intan, Tamara]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Summa : Journal of Accounting and Tax Vol. 3 No. 1 (2025): January 2025 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/summa.v3i1.468
<![CDATA[In 2019, a report on GHG emissions in the energy industry sector revealed that the industry was responsible for the highest concentration of such gases and contributed to the decline in the company value of energy sector companies. Environmental Social Governance (ESG), Return on Asset (ROA), and Firm Size are contributing variables to the decline in the value of the firm. This study was conducted to assess whether the value of energy sector companies registered on the IDX in 2019-2023 is affected by ESG, ROA, and company size. A quantitative causality descriptive methodology was applied in this research. The data type uses panel and secondary data sources. Researchers set eighty-three companies in the energy industry registered on the Indonesia Stock Exchange as the population. Purposive sampling is the method employed, which sets the number of samples at 12 energy sector companies. The findings of this study partially reveal that ESG negatively affects firm value. Meanwhile, there is a positive effect between ROA and firm value. ESG and ROA simultaneously impacts firm value. The relationship between ESG and ROA cannot be moderated by firm size.]]>
<![CDATA[Driving Firm Value Through Sustainability: The Role of Carbon Emission Disclosure, Eco-Efficiency, and Green Innovation in Indonesian Energy Companies ]]>
<![CDATA[Ayundira, Fidya]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Moneta : Journal of Economics and Finance Vol. 4 No. 1 (2026): January 2026 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/moneta.v4i1.1308
<![CDATA[This study examines the effects of eco-efficiency, green innovation, and carbon emission disclosure on firm value among energy companies listed on the Indonesia Stock Exchange during 2020–2024. A quantitative panel data approach was employed using secondary data obtained from annual financial reports and sustainability reports. The final sample consisted of 16 energy companies with 5 years of observation, resulting in 80 company-year observations. Panel data regression analysis was applied to investigate the causal relationships among the study variables. Carbon emission disclosure was calculated using GRI 305. The empirical results indicate that green innovation has a positive and significant impact on firm value. Conversely, carbon emission disclosure has a negative impact on firm value. Meanwhile, ecological efficiency does not show a significant impact on firm value. Overall, the findings suggest that Indonesian investors place greater emphasis on innovation-oriented sustainability strategies rather than solely on efficiency- or compliance-based environmental measures when evaluating firm value in the energy sector.]]>
<![CDATA[When Environmental Transparency Meets Profitability: The Impact of Carbon Emission Disclosure and Green Investment on Firm Value in Mining Companies ]]>
<![CDATA[Jihan Putri Syabila]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Moneta : Journal of Economics and Finance Vol. 4 No. 1 (2026): January 2026 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/moneta.v4i1.1310
<![CDATA[This study examines the valuation of publicly listed mining companies in a specific sub-sector on the Indonesia Stock Exchange during 2020–2024, a period marked by increasing global attention to climate change and ESG transparency. The mining sector faces growing scrutiny due to its carbon emissions and role in the transition toward a sustainable economy. This research analyses the impact of carbon emission disclosure and green investment on firm value, with profitability as a moderating variable. A quantitative descriptive-causal approach was employed using secondary panel data from financial and sustainability reports. Eight mining sub-sector companies were selected through purposive sampling, and the data were analysed using panel data regression and moderated regression analysis (MRA). The results show that green investment does not significantly affect firm value. In contrast, carbon emission disclosure has a negative effect on firm value, indicating that increased transparency may heighten investor concerns regarding environmental risks and compliance costs. However, profitability significantly moderates this relationship by reducing the negative impact of carbon emission disclosure and strengthening the effect of sustainability practices on firm value. These findings imply that transparent carbon emission reporting should be accompanied by strong profitability to enhance firm value. This study extends prior sustainability and firm value research by providing empirical evidence on the moderating role of profitability in Indonesia’s mining sub-sector.]]>
<![CDATA[The Effect of Digital Marketing and Service Quality on Motorcycle Purchasing Decisions at the Yamaha Padayungan Motor Tasikmalaya Dealers ]]>
<![CDATA[Nugraha, Adi Kustandi]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Komando (Kompetensi Manajemen dan Organisasi): Bisnis dan Pertahanan Vol 3 No 1 (2026): KOMANDO: Jurnal Kompetensi Manajemen dan Organisasi ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis, Universitas Jenderal Achmad Yani ]]>
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<![CDATA[Competition in the business world is getting tighter, this requires every company to be able to take the right strategic steps to win the competition with competitors. One example is the Yamaha Padayungan Motor Dealership, after being closed for almost 4 years in motorcycle sales, trying to bounce back with more effective and efficient marketing measures to keep up with the times. With the implementation of digital marketing and improving service quality, the dealer strives to have fast and significant sales progress. So that it can restore the reputation of the Yamaha Padayungan Motor dealer back to become one of the Pioneer dealers in Tasikmalaya City. This study aims to find out how to descriptive analysis of digital marketing conditions, service quality and motorcycle purchase decisions, how the influence of digital marketing and service quality on motorcycle purchase decisions at Yamaha Padayungan Motor dealers. This research method uses a quantitative approach with a descriptive method of causality. The data collection technique uses a questionnaire with a Google Form which is distributed to consumers who have bought a motorcycle at a Yamaha Padayungan Motor dealership, with the number of consumers who answered the questionnaire as many as 100 respondents. For the data processing process and analysis, multiple linear regression analysis was used with the help of the SPSS version 26.0 application. The results of this study show that digital marketing and service quality have a positive and significant effect on motorcycle purchase decisions at Yamaha Padayungan Motor dealers.]]>
<![CDATA[Enhancing Firm Value Through Green Investment and Green Innovation: Does Firm Size Matter in Indonesia's Energy Industry? ]]>
<![CDATA[Lestari, Andini Ayu]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Summa : Journal of Accounting and Tax Vol. 4 No. 1 (2026): January 2026 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/summa.v4i1.1346
<![CDATA[Increased productivity in the energy sector has led to environmental degradation, requiring companies to address these challenges through green investment and green innovation as strategies to enhance corporate value. This study investigates the impact of these green initiatives on firm value and explores how company size moderates these relationships within energy sector companies listed on the Indonesia Stock Exchange (IDX) from 2018 to 2024. The research employs quantitative techniques and a descriptive-causal analysis approach. Using purposive sampling, nine out of 91 energy firms were selected. Data from financial, sustainability, and annual reports were analyzed using panel data regression and moderated regression analysis (MRA) via EViews 13. The findings indicate that green investment negatively affects firm value, whereas green innovation has a positive impact. Both factors influence firm value simultaneously. Notably, MRA results reveal that firm size strengthens the influence of green investment on firm value but does not moderate the effect of green innovation. The novelty of this research lies in demonstrating that firm size is a key factor that strengthens the influence of green investment on firm value, suggesting that the negative impact can be mitigated by larger firms' superior resource capacity. Consequently, energy companies should prioritize green innovation and enhance the efficiency of green investments. Large companies, in particular, should leverage their superior resource capacity to enhance the effectiveness of green investment in optimizing company value. Future research is encouraged to expand the sample size and observation period and to explore additional variables beyond firm size.]]>
<![CDATA[Leveraging Sustainability: How Firm Size Shapes the Value-Creating Effects of Carbon Emission Disclosure and Environmental Performance on Firm Value ]]>
<![CDATA[Ardelia, Ranti]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Summa : Journal of Accounting and Tax Vol. 4 No. 1 (2026): January 2026 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/summa.v4i1.1347
<![CDATA[As the severity of global warming escalates, investors increasingly favor firms demonstrating strong environmental responsibility, underscoring the growing importance of sustainability in capital market decisions. This study examines the effect of carbon emission disclosure and environmental performance on firm value, considering firm size as an interaction factor within IDX-listed energy firms during the 2019–2024 period. This study utilizes longitudinal secondary datasets sourced from audited financial disclosures and corporate sustainability reports. The sample consists of 11 energy companies selected through purposive sampling. Carbon emission disclosure is measured using the GRI 305 index. Environmental performance is proxied by PROPER ratings. Firm value is calculated by price-to-book value (PBV), and the natural logarithm of total assets represents firm size. Data were analyzed using panel data regression and Moderated Regression Analysis (MRA). The results indicate that carbon emission disclosure does not significantly affect firm value. Environmental performance, however, shows a negative influence on corporate valuation. Furthermore, firm size does not moderate the relationship between carbon emission disclosure and firm value, but it significantly moderates the relationship between environmental performance and firm value. These findings indicate that environmental performance is generally perceived by the market as a cost-intensive activity, exerting a negative effect on firm value, particularly for smaller firms. However, the positive interaction between environmental performance and firm size suggests that larger firms can leverage their scale to translate environmental efforts into relatively greater value creation, highlighting the importance of aligning sustainability strategies with firm size for long-term value.]]>
<![CDATA[Determinants of Purchase Decisions for Honda Vario Automatic Motorcycles in Bandung City: The Role of Product Design, Product Quality, and Price ]]>
<![CDATA[Turnawan, Tubagus Muhamad]]>;
<![CDATA[Paramita, Veronika Santi]]>
<![CDATA[ Commercium : Journal of Business and Management Vol. 4 No. 1 (2026): February 2026 ]]>
Publisher : <![CDATA[Indonesian Scientific Publication ]]>
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DOI: 10.61978/commercium.v4i1.1363
<![CDATA[The development of the Indonesian two-wheeled automotive industry has intensified competition in the automatic motorcycle segment, highlighting the importance of factors influencing purchasing decisions. The purpose of this study aims to analyze the effects of product design, product quality, and price on purchasing decisions for Honda Vario automatic motorcycles in Bandung City. A survey method was used in a quantitative research approach, and data was gathered by distributing questionnairesto Honda Vario consumers. Respondents were selected probabilitas sampling according to preset standards, yielding a total sample of 100 consumers. Multiple regression analysis was used to examine the relationships between variables. The results indicate that product quality and price have a positive and significant effect on purchasing decisions, while product design does not show a significant effect. These findings suggest that consumers of Honda Vario prioritize functional performance and economic considerations over visual design aspects when making purchasing decisions. The study provides practical implications for manufacturers and marketers to emphasize product quality improvement and competitive pricing strategies.]]>
