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Ekatama, M. Renandi
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Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Pengetahuan, Persepsi, dan Kepuasan terhadap Loyalitas Anggota BMT Asy-Syafi’iyah Berkah Nasional Santoso, Wiwit Tabah; Desmon, Desmon; Surya, Andi; Ekatama, M. Renandi; Hasbullah, Hasbullah; Indriyani, Susi
Studi Ilmu Manajemen dan Organisasi Vol. 6 No. 1 (2025): April
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v6i1.3562

Abstract

Purpose: This research aims to find the influence of khowledge, perception, and satisfaction on the loyalty of the BMT Asy-Syafi’iyah Berkah Nasional members. Methodology/approach: This research applies a quantitative method and field-research approach. The data is obtained from literature by reading journals, books, websites and any written sources as preliminary data for the research. In addition, it also uses observation and interviews. The primary data is obtained from questionnaires sent to members of BMT Asy-Syafi’iyah Berkah Nasional. Results/findings: The first independent variable, knowledge, has a positive and significant effect on loyalty partially. The second independent variable, perception, has a positive and significant effect on loyalty partially. The third independent variable, satisfaction, has a positive and significant effect on loyalty partially. Simultaneously, knowledge, perception, and satisfaction have a positive and significant effect on the loyalty of BMT Asy-Syafi’iyah Berkah Nasional. Conclusion: The result of the t-test (partial) using t count on the knowledge variable (X1) is 3.717 and t table is 3.182. So, t count > t count (3.182 > 3.717). Limitations: Only three independent variables were analyzed for this research, while there are more than three variables. In addition, the research only analyses statistical data and it needs deeper analyses to get better results. Contribution: Results of this research are expected to give better perspectives on which factors actually influence loyalty of members of BMT Asy-Syafi’iyah. Finally, by knowing this result, the management will get better perspective on which ones should be improved to get better performance of the company.
Peningkatan Kemampuan Manajemen Di Era Digital Bagi Pelaku UMKM WA, Armalia Reny; Loliyani, Rini; Surya, Andi; Ekatama, M. Renandi; Pratiwi, Senja; Siregar, Anasta Aulia
Journal Of Human And Education (JAHE) Vol. 4 No. 1 (2024): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i1.1754

Abstract

Tujuan pengabdian ini adalah untuk meningkatkan pengetahuan dan keterampilan manajemen para pelaku usaha mikro kecil menengah (UMKM) supaya mereka lebih mampu beradaptasi dengan perkembangan bisnis. Berdasarkan studi pendahuluan, tim pengabdi mengidentifikasi bahwa para pelaku UMKM di desa padang cermin banyak yang memulai usaha tapi dengan kemampuan manajemen yang kurang baik, sehingga para pelaku UMKM perlu meningkatkan pengetahuan dan keterampilan manajemen. Kegiatan ini dilaksanakan dengan menggunakan metode sosialisasi dan FGD. Hasil yang diperoleh dari kegiatan pkm ini pelaku umkm memiliki kemampuan dalam manajemen Kata kunci: Sosialisasi, UMKM, Kemampuan Manajemen
Co-Authors Andi Surya, Andi Desmon, Desmon Hasbullah Hasbullah Loliyani, Rini Pratiwi, Senja Santoso, Wiwit Tabah Siregar, Anasta Aulia Susi Indriyani WA, Armalia Reny