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All Journal West Science Social and Humanities Studies Jurnal Ilmu Siber
Azis, Slamet Abdul
Unknown Affiliation
Humanities Computer Science & IT Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Impact Implementasi Marketplace Sebagai Rencana Digital Marketing Di Penjual Pakaian Di Wilayah Cipadu Tangerang Selatan Terhadap Minat Pembeli Pada Masa Pandemi Covid-19 Yanto, Deri; Rahman, Abdu; Azis, Slamet Abdul
Jurnal Ilmu Siber (JIS) Vol 2 No 2 (2023): JIS
Publisher : LPPM, Universitas Siber Asia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71089/jis.v2i2.332

Abstract

Munculnya pandemi telah membawa perubahan di segala sektor, terutama perekonomian. Pembatasan perjalanan selama pandemi memaksa perusahaan mencari cara lain untuk menjual produk Anda. Digital marketing adalah kongklusi yang tepat bagaimana meningkatkan penjualan. Peneliti membahas tentang penerapan pemanfaatan marketplace  mendongkrak penjualan retailer pakaian di Sepadu Jaya Tangerang. Metode penelitian menggunakan penelitian kuantitatif. Pengumpulan data dengan mengirimkan kuesioner kepada penjual pakaian. Hasil yang diperoleh melalui eksekusi pasar menarik perhatian klien. Antusiasme pelanggan terhadap fitur baru ini juga terlihat pada traffic view, kami mulai bulan Januari. Pasar dengan pangsa lalu lintas tertinggi adalah Tokopedia (32,04%), Shoppe (29,78%), dan BukaLapak (8,23%).
Analysis of Sharia Partnership Program Implementation, Sustainability Management, and Green Technology Use on Sustainable Economic Development in Banten Azis, Slamet Abdul; Suhara, Ade; Suhendra, Agus; Mayasari, Nanny; Yuliastuti, Hilda
West Science Social and Humanities Studies Vol. 2 No. 08 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i08.1240

Abstract

This study examines the impact of the Sharia Partnership Programme, sustainability management, and green technology use on sustainable economic development in Banten. Employing a quantitative approach, data were collected from 170 respondents using a Likert scale and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS 3). The results indicate that all three factors have significant positive effects on sustainable economic development, highlighting the importance of integrating ethical financial practices, sustainability management, and technological innovations. The findings suggest that these strategies play a crucial role in promoting sustainable growth, offering valuable insights for policymakers and business leaders seeking to enhance sustainability efforts in Banten and similar regions. This study contributes to the theoretical understanding of sustainable development and provides practical recommendations for fostering economic growth that aligns with social and environmental goals.
Co-Authors Mayasari, Nanny Rahman, Abdu Suhara, Ade Suhendra, Agus Yanto, Deri Yuliastuti, Hilda