Finny Ligery
Universitas Ma’arif Lampung, Indonesia

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Gen Z Muslim Women's Consumptive Behavior in Following Muslim Fashion Trends on Social Media Risma Fatma Sari; Finny Ligery; M. Agus Mushodiq
Journal of Contemporary Applied Islamic Philanthropy Vol. 4 No. 1 (2026): JCAIP
Publisher : Nuban Jagadhita Centre

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62265/jcaip.v4i1.416

Abstract

Purpose: As the Muslim fashion trend in Indonesia develops, clothing is no longer just a covering for the genitals but has become a symbol of identity, lifestyle, and social status, especially for Gen Z Muslim women. The Muslim fashion trend that has mushroomed in society through social media has triggered the consumer behavior of Gen Z Muslim women, which is certainly not in accordance with Islamic principles, namely the prohibition of isrāf and tabżīr. Through this study, the author wants to analyze the influence of Muslim fashion trends on the consumer behavior of Generation Z Muslim women through social media marketing. Methodology: This study used a quantitative approach with path analysis. The population in this study was Gen Z Muslim women, whose sample size was determined using the Lemeshow formula and respondents were determined using purposive sampling. There were 96 respondents, aged 17-28, who were active on social media and frequently purchased Muslim fashion products at least once or three times a week. Findings: This study provides results that Muslim fashion trends and social media marketing have a significant direct influence on the consumer behavior of Gen Z Muslim women. Furthermore, there is an indirect influence of Muslim fashion trends on Gen Z Muslim women's consumer behavior through social media marketing. Meanwhile, social media marketing through Muslim fashion trends has no significant influence on Gen Z Muslim women's consumer behavior. The variables included in this study contributed 32% of the influence on the consumer behavior of Gen Z Muslim women, the rest is influenced by various factors both internally and externally.
Analysis of Rice Buying and Selling with a Wholesale System to Increase Farmers' Income: An Islamic Business Ethics Perspective Danang Suprayogi; Ahmad Muslimin; Agus Setiawan; Finny Ligery
Revenue Journal: Management and Entrepreneurship Vol 3 No 2 (2025): Revenue Journal: Management and Entrepreneurship
Publisher : CV. Bimbingan Belajar Assyfa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61650/rjme.v3i2.1000

Abstract

The practice of buying and selling agricultural products with a wholesale system (al-jizaf) is widely found in various regions, including Way Panji District, South Lampung. This system is considered practical but raises questions regarding justice, transparency, and its impact on farmers' income. This study aims to analyze the practice of wholesale rice buying and selling, its impact on farmers' income, and its conformity with Islamic business ethics. The method used is qualitative with a case study approach. Data were collected through observation, in-depth interviews with three farmers and two contractors, and documentation. Data analysis used the Miles and Huberman model. The results show that the wholesale buying and selling practice is carried out through land surveys, sampling, price negotiations, down payment, and payment before harvest. This system does not significantly increase farmers' income (the difference is Rp200,000–500,000 lower than self-harvesting), but it is considered effective because farmers do not incur harvest operational costs. From the perspective of Islamic business ethics, this practice has fulfilled the principles of monotheism, justice, freedom of transaction, responsibility, and benevolence. Agreements are made through deliberation without coercion. Although there is an element of gharar (uncertainty), this is a minor gharar that is forgiven due to necessity and the buyer's expertise. This study recommends price transparency and providing farmers with the option of self-harvesting.