<![CDATA[Abstrak Meskipun UMKM sangat penting untuk perekonomian desa, mereka sering menghadapi masalah seperti kurangnya informasi, akses ke pasar, dan permodalan. Untuk mengatasi masalah ini, program pengabdian masyarakat Desa Watesjaya menggunakan dua pendekatan utama: workshop sertifikasi halal dan penerapan skema pembiayaan partisipatif Getuk Tular yang difasilitasi BUMDES. Workshop halal meningkatkan pemahaman UMKM tentang pentingnya legalitas produk, dan 12 dari 15 UMKM yang berpartisipasi langsung mendaftarkan usaha mereka ke sistem SIHALAL. Sebaliknya, skema Getuk Tular, inovasi pembiayaan berbasis gotong royong, menawarkan akses permodalan yang lebih inklusif bagi UMKM. Integrasi kedua program ini menunjukkan bahwa daya saing UMKM tidak hanya ditentukan kualitas dan jaminan produk, tetapi juga keberlanjutan akses modal usaha. Hasilnya, UMKM Desa Watesjaya meningkatkan kepercayaan dan kepercayaan pelanggan melalui sertifikasi halal dan meningkatkan kapasitas permodalan melalui Getuk Tular. Oleh karena itu, dengan menggabungkan metode sertifikasi halal dan program pembiayaan partisipatif berbasis BUMDES, dapat diciptakan ekosistem pemberdayaan UMKM yang berkelanjutan, kompetitif, dan dapat diterapkan di desa lain. Abstract Although MSMEs are crucial to the village economy, they often face challenges such as a lack of information, market access, and capital. To address these challenges, the Watesjaya Village community service program employed two main approaches: a halal certification workshop and the implementation of the Getuk Tular participatory financing scheme facilitated by the Village-Owned Enterprise (BUMDES). The halal workshop increased MSMEs' understanding of the importance of product legality, and 12 of the 15 participating MSMEs immediately registered their businesses with the SIHALAL system. Conversely, the Getuk Tular scheme, a mutual cooperation-based financing innovation, offers more inclusive access to capital for MSMEs.The integration of these two programs demonstrates that the competitiveness of MSMEs is not only determined by product quality and assurance, but also by sustainable access to business capital. As a result, MSMEs in Watesjaya Village increased customer trust and confidence through halal certification and increased capital capacity through Getuk Tular. Therefore, by combining halal certification methods and a participatory financing program based on BUMDES, a sustainable, competitive MSME empowerment ecosystem can be created that can be applied in other villages.]]>
