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The Role Of Fear Of Missing Out (Fomo) In Mediating The Effect Of Scarcity Perception On Impulse Buying Putu Ayu Trisna Febrianty; Ni Putu Dera Yanthi; I Gst. Ayu P. Jesika Sita Devi N; Ni Made Intan Kusumasari
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 1 (2025): Maret : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v5i1.5722

Abstract

The digital age has introduced a new paradigm where global connectivity and instant information access are integral to everyday life. Advancements in digital technology have reshaped various aspects of human activities, including communication, work, education, and shopping. This study explores how consumers' fear of missing out (FOMO) functions as an intermediary in the interaction between perceived scarcity and impulsive purchasing behavior. The study involved 200 respondents, who were e-commerce consumers of Shopee in Denpasar. Purposive sampling was used in data collection through questionnaires. The analysis was carried out using SEM PLS 3.0. The test results reveal that scarcity perception does not have a significant influence on impulse buying. However, FOMO has a notable effect on impulse buying and serves as a mediator in the relationship between scarcity perception and impulse buying. This study is expected to enrich the literature and provide practical insights for companies in formulating marketing strategies.
Pencapaian SGDs Melalui Pengolahan Sampah di Desa Bresela Nyoman Dewi Pitaloka Cahyadi; Putu Ayu Trisna Febrianty; Ni Nyoman Dian Sudewi; I Gst. Ayu P. Jesika Sita Devi N; Ni Putu Dera Yanthi
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 4 No. 2 (2025): Juni : Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v4i2.5257

Abstract

Sampah menjadi masalah lingkungan yang belum terpecahkan. Masyarakat pun kesulitan dalam pengolahan sampah. Pengabdian ini betujuan untuk mengedukasi masyarakat mengenai pengolahan sampah. Edukasi masyarakat dilakukan dengan memberikan sosialiasi pengolahan sampah organik dan sampah anorganik. Selain sosialisasi pengolahan sampah, pengabdian ini juga melaksanakan sosialisasi SDGs. Sehingga, adanya pengolahan sampah yang baik dapat membantu desa mencapai SDGs di kemudian hari. Keberhasilan dari kegiatan ini dilihat dari ketercapaian target jumlah peserta yaitu kehadiran sebesar minimal 75% yang terdiri dari Ibu PKK, peternak, serta pengrajin.
Slang Words in Providing Valuable Insights for Language Educators in Bali Kadek Adyatna Wedananta; I Gst. Ayu P. Jesika Sita Devi N
Widya Accarya Vol. 15 No. 1 (2024): Widya Accarya
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Dwijendra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46650/wa.15.1.1536.52-57

Abstract

This study aims to find how slang words can provide valuable insights for language educators in Bali in enhancing language instruction and cultural understanding among students. The methodology used in this study was qualitative. This study was carried out in schools in Bali. Data for this study were gathered by documentation, interviews, and observation. This study resulted and discussed that slang words can provide valuable insights for language educators in Bali in enhancing language instruction and cultural understanding among students in the following ways, Cultural Relevance: Slang words are often deeply rooted in the culture and daily life of a community. Informal Communication: Slang words are predominantly used in informal settings, such as conversations among friends or peers. Nuances and Expressions: Slang words often convey specific nuances and expressions that may not be easily translated or understood through formal language instruction alone. Language Evolution: Slang words are dynamic and reflect the ever-evolving nature of language. Bridging Generational Gaps: Slang words are often associated with younger generations. It is recommended for further researcher to expand the topic.