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All Journal Journal of Accounting and Investment Global Review of Islamic Economics and Business AKUNTANSI DEWANTARA Jurnal Abdi Insani ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Financial, Business and Economics JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi Horizon: Indonesian Journal of Multidisciplinary Journal of Creative Power and Ambition (JCPA)
Anik Puji Handayani
Universitas Nahdlatul Ulama Yogyakarta
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Stylish but Broke: The Relationship between Social Media Self-Presentation, Lifestyle, and Financial Planning as a Mediator of Young People's Financial Awareness Gigih Hilmiawan; Irhas Badruzaman; Zulfatun Ruscitasari; Anik Puji Handayani; Idzhar Hanan Nurrohim
Journal of Creative Power and Ambition (JCPA) Vol. 4 No. 02 (2026): Journal of Creative Power and Ambition (JCPA)
Publisher : CV Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/jcpa.v4i02.1845

Abstract

Social media (Instagram, TikTok, Snapchat) encourages young people, including those in Indonesia, to project an image of their lifestyle and social status online, but this frequently leads to the'stylish but broke' phenomenon, in which a polished visual image contrasts with their actual financial circumstances due to conspicuous consumption, materialism, and social pressure. The purpose of this study is to investigate the link between social media use and lifestyle on young people's financial awareness, with financial planning serving as a mediating variable to explain how digital exposure might translate into an understanding of appropriate financial management practices. A sample of 100 respondents was found acceptable for PLS-SEM analysis. Primary data were acquired using an online survey with a standardised questionnaire. The study's participants were young people who use social media regularly. Purposive sampling was used. The study's findings show that social media use and lifestyle have a favourable impact on financial planning, while financial planning has a positive and substantial impact on the younger generation's financial awareness. Furthermore, financial planning has been proven to operate as a full mediator, bridging the relationship between social media use and lifestyle on financial awareness. These data imply that the influence of social media and lifestyle on financial behaviour is indirect, rather occurring through individuals' capacity to arrange their finances.
SISTEM INFORMASI AKUNTANSI, MARKETPLACE DAN KINERJA UMKM : PERAN MODERASI LITERASI KEUANGAN Fatkhan Nurkhamid; Anik Puji Handayani
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 10 No 2 (2026): ON GOING
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v10i2.7849

Abstract

Penelitian ini bertujuan menganalisis penaruh Sitem Informasi Akuntansi dan marketplace terhadap kinerja Usaha Mikro, Kecil dan Menengah (UMKM ) di Kabupaten Bantul dengan literasi keuangan sebagai variable moderasi. Penelitian ini menggunakan pendekatan kuantitatif dengan jenis penelitian eksplanatori. Populasi penelitian adalah pelaku UMKM di Kabupaten Bantul yang telah memanfaatkan Sistem Informasi Akuntansi dan marketplace dalam kegiatan usahanya. Sampel ditentukan menggunakan teknik probability sampling dengan metode simple random sampling, sedangkan jumlah sampel dihitung menggunakan rumus Slovin. Pengumpulan data dilakukan melalui penyebaran kuesioner dan dianalisis menggunakan Structural Equation Modeling-Partial Least Squares (SEM-PLS) dengan bantuan SmartPLS. Hasil penelitian menunjukkan bahwa Sistem Informasi Akuntansi berpengaruh positif dan signifikan terhadap kinerja UMKM (β = 0,317; p < 0,001), demikian pula marketplace berpengaruh positif dan signifikan terhadap kinerja UMKM (β = 0,290; p < 0,001). Sebaliknya, literasi keuangan tidak mampu memoderasi pengaruh Sistem Informasi Akuntansi terhadap kinerja UMKM (β = 0,058; p = 0,238) maupun pengaruh marketplace terhadap kinerja UMKM (β = −0,037; p = 0,399). Temuan ini mengindikasikan bahwa peningkatan kinerja UMKM di Kabupaten Bantul lebih dipengaruhi oleh optimalisasi pemanfaatan Sistem Informasi Akuntansi dan marketplace dibandingkan oleh peran moderasi literasi keuangan. Penelitian ini memberikan implikasi praktis bahwa Upaya peningkatan kinerja UMKM perlu difokuskan pada percepatan adopsi teknologi digital, penguatan kapasitas penegelolaan usaha, serta pendampingan implementasi Sistem Informasi Akuntansi dan pemanfaatan marketplace secara berkelanjutan.
Co-Authors Adji Roy Widiyantoro Budi Sutiono Pratama Nugraha Fadillah Khoerotul Janah Fahmaninda Listiyani Fatkhan Nurkhamid Firda Elfira Sari Galuh Ratna Mutia Gigih Aulia Hilmiawan Gigih Hilmiawan Gigih Hilmiawan Hisham Al Ghunaimi Idzhar Hanan Nurrohim Irhas Badruzaman Lintang Hayu Ainunnisa Melvin Rahma Sayoga Subroto Melvin Rahma Sayuga Subroto Pratiwi, Nurna Rudy Badrudin Saiful Nur Hidayat Zulfatun Ruscitasari Zulkhairi