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All Journal Journal of Career Development Journal of Entrepreneur, Business and Management Jeinsa : Jurnal Ekonomi Ichsan Sidenreng Rappang
Gempita, Gempita
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Public Health Social Sciences

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INCREASING THE ENTREPRENEURIAL CAPACITY OF BUMDES MANAGEMENT IN BAJENG DISTRICT, GOWA REGENCY SOUTH SULAWESI Hatma, Ramli; Thamrin, Muhammad; Gempita, Gempita; Fadly, Hery
Journal of Entrepreneur, Business and Management Vol 2, No 3 (2024): Journal Of Entrepreneur, Business and Management
Publisher : Entrepreneurship Undergraduate Program at Amkop Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/jebm.v2i3.144

Abstract

This service aims to increase the entrepreneurial capacity of BUMDesa administrators in Bajeng District through Management, Entrepreneurship, Marketing and Bookkeeping Training. To increase capacity in the field of management, participants were given training on how management functions that we know as POAC (planning, organizing, actuating, controlling) can be carried out properly in managing the resources owned so that organizational goals can be achieved effectively and efficiently. To increase capacity in the field of entrepreneurship to the trainees, material was given about: (1) entrepreneurial mentality, namely how to build a mental attitude that entrepreneurial actors must have so that they can compete in their business development (2) creative thinking, where BUMDes administrators must be able to take advantage of existing business opportunities by utilizing their resources (3) business management, each BUMDes administrator understands the analysis of the micro environment that affects (Competitor, New Entry, Buyer, Supplier), Product Life Cycle consisting of Introduction, Growth, Maturity, Decliner as a tool for justifying the business stages managed and being able to set the right strategy at each of these stages (4) Business Plan, Bundes Management is able to make a good business plan by considering the condition of the resources owned from the internal side and the opportunities and threats that exist from the side External    To increase capacity in the field of marketing, the trainees were given material on how to determine effective marketing strategies used to increase sales turnover by utilizing the marketing mix consisting of 4P, namely: (1) product development in accordance with consumer tastes, (2) determination of competitive product selling prices (prices) in accordance with people's purchasing power, (3) choosing the right distribution channel (plice) so that poduk (4) choosing the right promotion mix in delivering information about the product to consumers   For capacity building in the field of bookkeeping, the trainees were given an understanding of bookkeeping that can be applied in managing their business finances, with the following materials: (1) Accounting, providing an understanding of the basic equation of accounting which is a balance between the asset and asset sides, (2) Calculating and recording in bookkeeping, aiming for business actors to know the financial condition of the business they runKeywords: BUMDesa, Management, Entrepreneurship, Marketing, Bookkeeping.
Bedah Buku Pengantar Ilmu Manajemen pada Mahasiswa Hatma, Ramli; Gempita, Gempita; Hardiyono, Hardiyono
Journal of Career Development Vol 3, No 1 (2025): Journal Of Career Development
Publisher : Career Development Center Division at Amkop Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/jcd.v3i1.195

Abstract

Program Kreativitas Mahasiswa (PKM) ini bertujuan untuk meningkatkan pemahaman mahasiswa terhadap konsep-konsep dasar dalam ilmu manajemen melalui kegiatan Bedah Buku Pengantar Ilmu Manajemen. Kegiatan dilaksanakan secara luring selama tiga hari dan melibatkan 25 mahasiswa Program Studi Manajemen serta tiga dosen pembimbing. Metode pelaksanaan meliputi presentasi per bab, diskusi kelompok, studi kasus, dan refleksi kritis. Buku yang dibedah adalah Pengantar Ilmu Manajemen karya Fatmawaty et al. (2024) yang mencakup fungsi-fungsi manajerial, perencanaan strategis, kepemimpinan, hingga pengendalian organisasi.Hasil kegiatan menunjukkan peningkatan signifikan dalam pemahaman mahasiswa terhadap teori dan aplikasinya. Mahasiswa mampu mengkritisi isi buku, menyusun perencanaan organisasi sederhana, serta mengaplikasikan konsep pengambilan keputusan dan pengendalian. Evaluasi pasca-kegiatan menunjukkan tingkat kepuasan peserta yang tinggi (rata-rata skor 4,62/5) dan peningkatan literasi manajerial secara umum. Kegiatan ini juga menghasilkan luaran berupa modul ringkasan isi buku yang dapat digunakan untuk pembelajaran di masa mendatang.Secara keseluruhan, kegiatan ini tidak hanya memperkuat aspek akademik mahasiswa, tetapi juga membentuk keterampilan berpikir kritis, kolaboratif, dan komunikasi ilmiah. Model bedah buku ini direkomendasikan untuk direplikasi dalam konteks buku-buku manajemen lainnya sebagai upaya penguatan budaya literasi ilmiah di lingkungan kampus.Kata Kunci: Bedah buku, ilmu manajemen, mahasiswa, literasi ilmiah, kreativitas akademik
PENGARUH KETAATAN ATURAN AKADEMIK MELALUI TINGKAT KEPUASAN MAHASISWA TERHADAP KEUNGGULAN BERSAING PERGURUAN TINGGI SWASTA DI KOTA MAKASSAR Gempita, Gempita; Hatma, Ramli
Jurnal Ekonomi Ichsan Sidenreng Rappang Vol 4 No 2 (2025): Hal
Publisher : Universitas Ichsan Sidenreng Rappang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61912/jeinsa.v4i2.245

Abstract

Competition among private universities in Makassar City is intensifying with the development of globalization and technological advances. This situation requires each university to focus not only on improving service quality but also on ensuring adherence to academic regulations as a key pillar of quality educational governance. This study aims to analyze the effect of adherence to academic regulations on student satisfaction and competitive advantage at private universities in Makassar City, both directly and through the mediating variable of student satisfaction. The study used a quantitative approach using the Structural Equation Modeling (SEM) method with 265 student respondents from 10 private universities in Makassar City. The results show that adherence to academic regulations has a positive and significant effect on student satisfaction, and both directly and indirectly through student satisfaction, significantly influences the competitive advantage of universities. This demonstrates that good academic discipline can create student satisfaction and loyalty, ultimately strengthening the competitive position of universities in the era of globalization.
Co-Authors Hardiyono Hery Fadly Muhammad Thamrin Ramli Hatma