Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
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This Author published in this journals
All Journal International Journal of Management Research and Economics International Journal of Economics, Management and Accounting
Syahrudin Marpaung
Unknown Affiliation
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The Impact of Intercultural Communication on the Adaptation of Incoming Students at the Politeknik Negeri Medan Sulaiman Ahmad; Syahrudin Marpaung; Siti Asnida Nofianna; Rehulina Bangun
International Journal of Management Research and Economics Vol. 2 No. 4 (2024): November : International Journal of Management Research and Economics
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/ijmre-itb.v2i4.2661

Abstract

This research examines the influence of intercultural communication on the adaptation of new students at Politeknik Negeri Medan. As students from diverse backgrounds come together, their ability to communicate effectively across cultures becomes critical for successful adaptation. The study uses a mixed-methods approach, combining surveys and interviews, to explore the ways in which intercultural communication affects students' social and academic adaptation processes. Findings indicate that effective intercultural communication plays a significant role in promoting smoother adaptation, reducing cultural shock, and fostering inclusivity. The research contributes to understanding the role of communication skills in multicultural educational settings, providing insights for policy development to support incoming students.
Synergy Of Artificial Intelligence, Strategic Location, and Digital Marketing in Enhancing Logistics Efficiency and Consumer Satisfaction in E-Commerce Bernadetta Anita Jeri S; Syahrudin Marpaung; Sulaiman Ahmad; Mardelia Desfrida
International Journal of Economics, Management and Accounting Vol. 2 No. 3 (2025): International Journal of Economics, Management and Accounting
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ijema.v2i3.666

Abstract

The rapid growth of e-commerce has driven companies to seek more effective strategies to enhance logistics efficiency and customer satisfaction. This article examines the synergy between artificial intelligence, strategic location determination, and digital marketing in supporting the performance of digital supply chains. This multidimensional approach demonstrates that integrating cutting-edge technologies with precise location strategies and data-driven marketing can create superior customer experiences and more efficient operational costs. This study is based on a literature review of ten recent related studies. Moreover, it highlights consumer behavior shifts due to the digitalization and globalization of supply chains.
Co-Authors Bernadetta Anita Jeri S Mardelia Desfrida Rehulina Bangun Siti Asnida Nofianna Sulaiman Ahmad