Claim Missing Document
Check
Articles

Found 5 Documents
Search

BUSINESS SUCCESS INFLUENCED BY CREATIVITY, ENTREPRENEURIAL KNOWLEDGE AND BUSINESS CAPITAL Prabowo, Catur; Tasriastuti, Nurrohmi Ambar; Pelupessy, Ig. Henri; Harminingtyas, Rudika; Fahlefi, Diva Riza
Fokus Ekonomi : Jurnal Ilmiah Ekonomi Vol 19, No 2: December 2024
Publisher : STIE Pelita Nusantara Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/fe.19.2.253-262

Abstract

The purpose of this study was to determine the effect of creativity, entrepreneurial knowledge and business capital on business success (Case study on MSMEs in West Semarang District). The population in this study was 50 MSME actors. Data collection techniques used observation, case studies and questionnaires. Data analysis techniques used quantitative methods. In this study, the method used to analyze data was the Partial Least Square (PLS) method using SmartPLS 3.0 software. The results of the test study showed a positive and significant effect on the creativity variable (X1) on business success (Y1) with an effect size of 0.161 which is categorized as medium. There is a positive and significant effect on the entrepreneurial knowledge variable (X2) on business success (Y1) with an effect size of 0.108 which is categorized as medium. There is a positive and significant effect on the business capital variable (X3) on business success (Y1) with an effect size of 0.577 which is categorized as large. The implications of this study are that creativity, entrepreneurial knowledge and business capital have a very important role in the success of MSMEs in West Semarang District. MSMEs need to increase innovation in developing products, broaden their entrepreneurial insights and also manage their capital well to increase business success
PENINGKATAN KERJASAMA ANTAR UMKM DI KECAMATAN PEDURUNGAN KOTA SEMARANG MELALUI PELATIHAN SOSIAL MADIA MARKETING Prabowo, Catur; Fahlefi, Diva Riza; Pelupessy, Ig. Henri; Harminingtyas, Rudika
Fokus ABDIMAS Vol 4, No 1: April 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.4.1.14-18

Abstract

Pedurungaan sub-district, which consists of many sub-districts and community units (RW), has hundreds of MSMEs that have been established, both pioneered by young people or housewives and many have a semi-modern system involving digital technology in marketing their products or services. The MSMEs were given training on improving the use of social media marketing and how to build a communication network in order to form a cooperation ecosystem between MSMEs to mutually strengthen the quality of their products or services by establishing cooperation between MSMEs. They feel that what they have done so far has not been optimal because they do not know what to do with the progress of the communication network cooperation. With this training, they open their hearts and minds to develop their business with the knowledge received during this training, namely marketing through social media marketing. This training is very helpful for MSMEs in trying to increase sales of their products so that they can cover their operational costs and can get decent profits and do not need to worry about sluggish sales due to limited sales capabilities and existing distribution networks and to increase sales and consumer trust we also conduct training on how to build a network of cooperation between MSMEs. It is expected that participants can continue to improve their business and use the right social media so that the business they run can grow.
Employee Work Motivation Influenced By Internal Communication, Evaluation And Rewards Pelupessy, Ig. Henri; Prabowo, Catur; Fahlefi, Diva Riza; Harminingtyas, Rudika
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 2 (2025): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v13i2.542

Abstract

Work motivation is the drive or enthusiasm that someone has to carry out tasks and responsibilities in the workplace. The purpose of this study was to determine and analyze the effect of internal communication, evaluation and reward on employee work motivation at PT. Grab Teknologi Indonesia in Semarang. The population in this study were 49 employees of PT. Grab Teknologi Indonesia in Semarang. The sampling technique used was saturated sampling and the sample was set to 49 respondents. The independent variables in this study were internal communication (X1), evaluation (X2) reward (X3) and the dependent variable was work motivation (Y). The data collection method in this study used a questionnaire with an analysis method using multiple linear regression, t-test and F-test and coefficient of determination. The results showed that the internal communication variable had a positive and significant effect on work motivation, then the evaluation variable had an insignificant effect on work motivation and the reward variable had a positive and significant effect on work motivation. The coefficient of determination (R Square) figure of 0.417, means that the internal communication, evaluation and reward variables have a role of 41.7% to explain the work motivation variable. Suggestions for improving internal communication in companies include developing more effective communication channels, such as digital platforms for feedback. This can strengthen relationships between employees and increase overall work motivation, then the evaluation process by emphasizing constructive feedback and personal development. Involve employees in setting evaluation goals and offer a variety of rewards, such as bonuses, awards, or self-development opportunities, so that employees can choose what ismost meaningful to them.
PEMBERDAYAAN PETANI BAWANG MERAH DENGAN EFISIENSI PRODUKSI GUNA PENINGKATAN PENDAPATAN Prabowo, Catur; Pelupessy, Ig. Henri; Fahlefi, Diva Riza; Harminingtyas, Rudika; Widowati, Maduretno
Fokus ABDIMAS Vol 4, No 2: Oktober 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.v4i2.1576

Abstract

This community service program aims to empower shallot farmers in Brebes Regency by improving production efficiency to increase income and local economic sustainability. Brebes, a major national shallot production center, faces efficiency issues due to excessive input use and weak farm management. A team of lecturers conducted participatory training and mentoring covering technical efficiency, financial management, cost and revenue analysis, and strengthening farmer group institutions. The results showed an increase in productivity from 9.5 tons to 11.2 tons per hectare, a Revenue/Cost ratio from 1.42 to 1.68, and technical efficiency from 0.78 to 0.91. Awareness of financial recording increased from 15% to 85%, and a marketing cooperative was formed, strengthening farmers' bargaining power. This program successfully transformed traditional patterns into efficient and sustainable farming systems, while strengthening the role of universities in empowering agricultural communities.
FROM JOB TITLES TO SKILL PROFILES: EFFECTS OF SKILLS BASED HIRING ON ORGANIZATIONAL AGILITY AND DIVERSITY Prabowo, Catur; Harminingtyas, Rudika; Pelupessy, Ig. Henri; Widowati, Maduretno; Fahlefi, Diva Riza
Fokus Ekonomi : Jurnal Ilmiah Ekonomi Vol 20, No 2 (2025): December 2025
Publisher : STIE Pelita Nusantara Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/fe.20.2.248-258

Abstract

To examine the causal relationship between Skills Based Hiring (SBH), Organizational Agility (OA), and Workforce Diversity (WD). The study population included all 168 managerial and non-managerial employees, using a census sampling technique. Data were collected through questionnaires, then analyzed using quantitative methods through Partial Least Square (PLS). SBH has a positive and significant effect on OA, which means that skills-based recruitment improves the organization's ability to respond to change, accelerates decision-making, and strengthens cross-functional collaboration and an adaptive learning culture. SBH also has a positive effect on WD, indicating that competency-based selection opens opportunities for individuals from various backgrounds to contribute to the organization. Furthermore, OA is proven to have a positive effect on WD, as well as mediating the relationship between SBH and WD. This means that the implementation of SBH not only has a direct impact on workforce diversity, but also indirectly through increasing organizational agility. The implications of the research emphasize the importance of expanding the application of SBH evenly, strengthening agility through rapid decision-making, cross-functional collaboration, and a culture of continuous learning, as well as developing inclusive training programs across generations and gender to create a work environment that is adaptive, innovative, and responsive to the dynamics of the electricity industry.