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All Journal Fokus Ekonomi Jurnal STIE Semarang (Edisi Elektronik) Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Ilmiah Fokus Ekonomi, Manajemen, Bisnis & Akuntansi (EMBA) Fokus Abdimas Economic Development Analysis Journal Management Analysis Journal
Catur Prabowo
STMIK Himsya Semarang
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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The Empowerment of Red Onion Farmers in Increasing Multiplier Effect of Income Catur Prabowo; Sucihatiningsih Dian Wisika Prajanti; Dwi Cahyaningdyah
Economics Development Analysis Journal Vol 11 No 4 (2022): Economics Development Analysis Journal
Publisher : Economics Development Department, Universitas Negeri Semarang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/edaj.v11i4.61348

Abstract

The problem in this study is that many red onion farmers in Brebes Regency are still not prosperous because the red onion farming that is being carried out is still inefficient, so they cannot provide optimal results. This study aims to analyze the efficiency level of red onion farming in the Brebes Regency and formulate strategic priorities for improving the welfare of red onion farmers in the Brebes Regency. The analytical method in this study is a mixed method between quantitative descriptive, namely the Cobb - Douglas production function with a stochastic frontier approach. The second analysis technique used is Analytical Hierarchy Process (AHP). The result shows that the average value of the technical efficiency of red onion farming is 0.718. Reducing the use of production factors in red onion farming can be done by reducing the use of production factors of NPK fertilizers and pesticides. The calculation result of the price efficiency of the production factor used is still more than 1, which is 46.60. The result obtained from the calculation of economic efficiency for red onion farming in the Brebes Subdistrict is 33.45. The calculation result of the economic efficiency is more than 1, meaning that red onion farming in Brebes Subdistrict is not yet economically efficient. The most prioritized criterion in empowering red onion farmers in Brebes Regency is government policy, with a weight value of 33.3%. The most prioritized alternative in the Shallot Farmer Empowerment Strategy in Brebes Regency is the policy support for determining the cost of goods sold with a weight value of 17.4%.
MEMBANGUN LOYALITAS PELANGGAN MELALUI KELENGKAPAN PRODUK, PERSEPSI HARGA DAN KUALITAS PELAYANAN PADA TB. MURAH REJEKI SEMARANG Harminingtyas, Rudika; Prabowo, Catur; Fahlefi, Diva Riza; Widowati, Maduretno
Jurnal Ilmiah Fokus Ekonomi, Manajemen, Bisnis & Akuntansi (EMBA) Vol 3, No 2: Agustus 2024
Publisher : STIE PENA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/emba.v3i2.1104

Abstract

Customer loyalty is a condition where customers make consistent repeat purchases and have a positive attitude towards a brand, are committed to the brand and intend to continue purchasing in the future. The aim is to determine and analyze the influence of product completeness, price perception and service quality on customer loyalty at TB. Cheap Fortune Semarang. The population is unknown number of consumers or customers of the Semarang "Cheap Rejeki" building shop. The sample size was calculated using the Cochran formula, resulting in a sample of 97 customers. Non-probability sampling technique using incidental sampling method. Data was collected using a questionnaire whose validity and reliability had been tested using data analysis techniques using multiple regression via the SPSS application. The results of the calculations that have been carried out, the t-value for product completeness is 3.849 > t-table 1.985 and the significance level is 0.000, indicating that product completeness has a significant effect on customer loyalty, then the calculated t-value for price perception is 3.960 > t-table 1.985 and the significance level is 0.000, indicating that price perception has a significant effect on customer loyalty and the calculated t value of service quality is 4.495 > t-table 1.985 and the significance level is 0.000, indicating that the Service Quality variable has a significant effect on customer loyalty. Suggestions for TB Murah Rejeki are to be able to manage the completeness of the products provided to suit customer shopping expectations because this is a key element in competition among building stores because good product completeness will attract customers' shopping intentions. Then maintain the prices given to consumers and by providing a customer loyalty program in the form of purchase discounts. Keywords: Product Completeness, Price Perception, Service Quality and Customer Loyalty
BUSINESS SUCCESS INFLUENCED BY CREATIVITY, ENTREPRENEURIAL KNOWLEDGE AND BUSINESS CAPITAL Prabowo, Catur; Tasriastuti, Nurrohmi Ambar; Pelupessy, Ig. Henri; Harminingtyas, Rudika; Fahlefi, Diva Riza
Fokus Ekonomi : Jurnal Ilmiah Ekonomi Vol 19, No 2: December 2024
Publisher : STIE Pelita Nusantara Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/fe.19.2.253-262

Abstract

The purpose of this study was to determine the effect of creativity, entrepreneurial knowledge and business capital on business success (Case study on MSMEs in West Semarang District). The population in this study was 50 MSME actors. Data collection techniques used observation, case studies and questionnaires. Data analysis techniques used quantitative methods. In this study, the method used to analyze data was the Partial Least Square (PLS) method using SmartPLS 3.0 software. The results of the test study showed a positive and significant effect on the creativity variable (X1) on business success (Y1) with an effect size of 0.161 which is categorized as medium. There is a positive and significant effect on the entrepreneurial knowledge variable (X2) on business success (Y1) with an effect size of 0.108 which is categorized as medium. There is a positive and significant effect on the business capital variable (X3) on business success (Y1) with an effect size of 0.577 which is categorized as large. The implications of this study are that creativity, entrepreneurial knowledge and business capital have a very important role in the success of MSMEs in West Semarang District. MSMEs need to increase innovation in developing products, broaden their entrepreneurial insights and also manage their capital well to increase business success
The Role of Motivation in Mediating Work Design and Organizational Culture on Village Apparatus Performance Marlina Kusumawati; Jefri Heridiansyah; Theresia Susetyarsi; Sri Wiranti Setiyanti; Prabowo, Catur
Management Analysis Journal Vol. 13 No. 4 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i4.15946

Abstract

The research objective is to analyze the effect of work design, organizational culture and work motivation on the performance of village officials; analyze the effect of work design and organizational culture on work motivation; analyze the effect of work design on the performance of village apparatus through work motivation; analyze the effect of organizational culture on the performance of village apparatus through work motivation. The population of this study were all village officials in the Wirosari District, Grobogan Regency, with BUMDES management activities not running, namely 63 village officials from a number of 9 villages. The sampling technique uses a saturated sample. Therefore, the number of samples taken was also 63 village officials. Data analysis techniques using smartpls. The results of the study found that all hypotheses had a positive and significant direct effect, except for work design on facilitator performance. In the mediation hypothesis, work motivation is able to mediate the influence of work design and the performance of village apparatus, but is unable to mediate the influence of organizational culture and the performance of village apparatus.
The Effect of Halal Supplier Service Quality and Staff Preparedness to Embrace Halal Technology on Halal Logistics Performance Jefri Heridiansyah; Wahyudi; Theresia Susetyarsi; Sri Wiranti Setiyanti; Prabowo, Catur
Management Analysis Journal Vol. 13 No. 3 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i3.18889

Abstract

This study explores the association between employee preparedness to adopt technology in halal retailing and manufacturing industries, and halal supplier service quality on halal logistics performance. In this study, quantitative research was undertaken by gathering random sample data from 300 respondents working in Indonesian halal industries and suppliers. Inter-correlation analysis with SmartPLS was utilized to examine the extent to which employees' preparedness to accept technology in the halal retailing and manufacturing industries, as well as the quality of halal service suppliers, influence halal logistics performance. The findings of this study show that the willingness to employ technology in the retail halal business, as well as the quality of halal service suppliers, have a substantial impact on halal logistics performance. Meanwhile, technology readiness in the halal sector has a major influence on halal logistics performance. 
Pengaruh Budaya Organisasi Dan Kepuasan Kerja Dengan Pengembagan Karier Sebagai Variabel Moderasi Terhadap Kinerja Penyidik Rochim, Bella; Novandalina, Arini; Marnoto, Marnoto; Sunarto, St; Prabowo, Catur
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 2 (2024): MAGISMA:Jurnal Ilmiah Ekonomi dan Bisnis
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v12i2.431

Abstract

This study aims to analyze the influence of job satisfaction and organizational culture on investigator performance moderated by career development. The population is 173 investigators at the Central Java Regional Police Criminal Investigation Directorate. The sample size is 64. The sampling technique is non-probability sampling in the form of accidental sampling with a questionnaire data collection method. The quantitative analysis method uses Moderated Regression Analysis. The results show that organizational culture has no significant effect on Investigator Performance, job satisfaction has a significant effect on Investigator Performance, career development moderates positively and significantly the effect of organizational culture on investigator performance is not proven and can be interpreted that career development will not strengthen the influence of organizational culture on Investigator Performance and career development moderates positively and significantly the effect of job satisfaction on investigator performance is proven and can be interpreted that good career development will strengthen the effect of job satisfaction on Performance. The coefficient of determination is 0.860, meaning that organizational culture, job satisfaction and career development have a role of 86.0% together explaining the investigator performance variable. Suggestions for improving organizational culture through improving existing conditions, it is hoped that the organization can pay more attention to aspects of compensation and promotion, as well as the need to implement a leadership style through improving matters related to member efforts in achieving their goals and the need to increase the satisfaction of investigator members by paying attention to aspects of compensation and promotion
MENINGKATKAN PENJUALAN SECARA DIGITAL MARKETING DAN SERTIFIKASI PRODUK HALAL UMKM KECAMATAN TINGKIR KOTA SALATIGA Harminingtyas, Rudika; Prabowo, Catur; Fahlefi, Diva Riza; Tasriastuti, Nurrohmi Ambar; Widowati, Maduretno
Fokus ABDIMAS Vol 3, No 2: Oktober 2024
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.3.2.186-189

Abstract

Salatiga is a city located in Central Java Province, Indonesia. This city is known as a cool area because it is located on the slopes of Mount Ungaran. Salatiga has a rich history and is a comfortable place to live as well as a center of government, economy and recreation. Tingkir is also a sub-district in Salatiga City, Central Java Province. Basically, MSMEs are a productive business or business that is run by individuals, groups, households, or small business entities that meet the standards as micro-businesses. So, it can be concluded that this MSME as a business managed by people from the lower middle class, this MSME aims to expand employment opportunities and provide economic services to the community at large. The characteristics of MSMEs are usually that business actors have not yet gained access to banking, but can access non-banking institutions, Generally do not have a business license, including a Taxpayer Identification Number (NPWP). The place of business can move. The commodity goods produced by the business are not fixed and can change.By looking at the conditions in the field, the MSMEs were given training on improving the use of digital technology which is currently widely used by the community. They feel that what they have done so far has not been optimal because they do not know what to do with technological advances. With this training, they open their hearts and minds to develop their business with the knowledge received during this training, namely marketing through digital media. This training is very helpful for MSMEs in trying to increase sales of their products so that they can cover their operational costs and can get decent profits and do not need to worry about sluggish sales. It is hoped that participants can continue to improve their businesses and use the right technology so that the businesses they run can grow
PENGARUH GREEN BRAND KNOWLEDGE , GREEN BRAND POSITIONING DAN ATTITUDE TOWARD GREEN BRAND TERHADAP GREEN PURCHASE INTENTION PADA KONSUMEN AMDK MEREK LE MINERALE Di KOTA SEMARANG Harminingtyas, Rudika; Susetyarsi, Theresia; Fahlefi, Diva Riza; Prabowo, Catur
JURNAL STIE SEMARANG Vol 16 No 3 (2024): Jurnal STIE SEmarang
Publisher : Sekolah Tinggi Ilmu Ekonomi Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33747/stiesmg.v16i3.750

Abstract

This research aims to find out whether Green Brand knowledge,Green Brand Positioning, Attitude Toward Green Brand, influence the Green Purchase Intention of bottled drinking water consumers. The independent variables in this research are Green Brand knowledge, Green Brabd Positioning,Attitude Toward Green Brand, . The dependent variable in this research is Green Purchase Intention. The data sources in this research are primary and secondary data, obtained by distributing questionnaires to respondents. The population in this study, namely Aqua Brand AMDK consumers in the city of Semarang, was calculated from the sampling used, namely non- probability sampling. The data analysis method uses the SPSS 23 program. The results show that the Green Brand Knowledge has no significant effect on Green Purchase Intention., This is proven by t-count 1.146 < ttable 1.98580 significance level 0.255 > 0.05. Green Brand Positioning variable has a positive and significant effect on Green Purchase Intention. This is proven by t-count. This is proven by the t-count 4.122 > t-table 1.98580 and a significance level of 0.000 <0.05. Attitude Toward Green Brand has no significant effect on Green Purchase Intention.This is proven by the t-count -0.290 < t-table 1.98580 with a significance level of 0.772 > 0.05 The results of Green Brand Knowledge,Green Brand Positioning Attitude Toward Green Brand, together have a significant effect on Green Purchase Intention. This can be explained by significance level below 5% (α = 0.05) and Fcount 23.961>Ftable 2.70
PENINGKATAN KERJASAMA ANTAR UMKM DI KECAMATAN PEDURUNGAN KOTA SEMARANG MELALUI PELATIHAN SOSIAL MADIA MARKETING Prabowo, Catur; Fahlefi, Diva Riza; Pelupessy, Ig. Henri; Harminingtyas, Rudika
Fokus ABDIMAS Vol 4, No 1: April 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.4.1.14-18

Abstract

Pedurungaan sub-district, which consists of many sub-districts and community units (RW), has hundreds of MSMEs that have been established, both pioneered by young people or housewives and many have a semi-modern system involving digital technology in marketing their products or services. The MSMEs were given training on improving the use of social media marketing and how to build a communication network in order to form a cooperation ecosystem between MSMEs to mutually strengthen the quality of their products or services by establishing cooperation between MSMEs. They feel that what they have done so far has not been optimal because they do not know what to do with the progress of the communication network cooperation. With this training, they open their hearts and minds to develop their business with the knowledge received during this training, namely marketing through social media marketing. This training is very helpful for MSMEs in trying to increase sales of their products so that they can cover their operational costs and can get decent profits and do not need to worry about sluggish sales due to limited sales capabilities and existing distribution networks and to increase sales and consumer trust we also conduct training on how to build a network of cooperation between MSMEs. It is expected that participants can continue to improve their business and use the right social media so that the business they run can grow.
PENGARUH ISLAMIC SERVICE QUALITY DAN ISLAMIC BRANDING TERHADAP KEPUASAN NASABAH BANK SYARIAH INDONESIA Prabowo, Catur; Pelupessy, Henri; Fahlefi, Diva Riza; Harminingtas, Rudika
Jurnal Ilmiah Fokus Ekonomi, Manajemen, Bisnis & Akuntansi (EMBA) Vol 4, No 01: April 2025
Publisher : STIE PENA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/emba.v4i01.1272

Abstract

This study aims to determine the effect of Islamic Service Quality and Islamic Branding on Customer Satisfaction of Bank Syariah Indonesia in Semarang City. The population of this study is Bank Syariah Indonesia customers in Semarang City whose number is not known for sure (infinity population), so the sampling technique uses a simple random sampling method and is calculated using the roscoe formula with a 10% error rate. A sample of 97 Bank Syariah Indonesia customers in Semarang City was obtained. The data collection technique used a questionnaire and was analyzed using a multiple linear regression analysis approach. The results of this study indicate that partially Islamic Service Quality has a significant positive effect on Customer Satisfaction and Islamic Branding has a significant positive effect on Customer Satisfaction. While simultaneously Islamic Service Quality and Islamic Branding have a significant effect on Customer Satisfaction with a regression coefficient of 40.3%. Suggestions for Bank Syariah Indonesia are expected to improve the quality of Islamic services (Islamic Service Quality) and strengthen Islamic Branding to increase Customer Satisfaction. Suggestions for further researchers are expected to add other factors that influence customer satisfaction and expand the research object so that it can provide a more comprehensive insight into the factors that influence customer satisfaction in the context of Islamic banking.
Co-Authors Arini Novandalina Diva Riza Fahlefi Dwi Cahyaningdyah Dwi Cahyaningdyah Harminingtas, Rudika Ignatius Henri Pelupessy jefri Heridiansyah Maduretno Widowati Marlina Kusumawati Marnoto, Marnoto Pelupessy, Henri Rochim, Bella Rudika Harminingtyas Safari, Teti Sri Wiranti Setiyanti Sucihatiningsih Dian Wisika Prajanti Sucihatiningsih Dian Wisika Prajanti Sunarto - Tasriastuti, Nurrohmi Ambar Theresia Susetyarsi WAHYUDI Wahyudi Wahyudi