Carnelius Ricardo Manurung
Sekolah Tinggi Ilmu Ekonomi Bina Karya

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

STRATEGI MANAJEMEN KEUANGAN UNTUK PENGEMBANGAN USAHA TERNAK LELE DI DESA KUTA BARU KEC. TEBING TINGGI KAB. SERDANG BEDAGAI Gansar Mayang Sari; Carnelius Ricardo Manurung; Andy Wijaya Hasibuan; Japenton Sihaloho; Sa'i Fadila; Christinna Chen; Andry Syahputra; Suwadi Suwadi; Rumiris Siahaan; Rapat Piter Sony Hutauruk; Cia Cai Cen; Suci Etry Jayanti
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 6 (2024): Vol. 5 No. 6 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i6.40415

Abstract

Manajemen keuangan yang baik adalah elemen penting untuk keberhasilan dan kelangsungan suatu usaha. Manajemen keuangan yang tepat dapat membantu: Mengelola anggaran bisnis dengan baik, Memastikan perusahaan beroperasi dengan cara yang paling menguntungkan, Mengurangi biaya dan meningkatkan efisiensi, Meminimalkan risiko kebangkrutan, Menghindari masalah likuiditas dan utang yang tidak terkelola. Budidaya ikan lele telah menjadi salah satu usaha utama masyarakat Desa Kuta Baru. Namun, masih banyak peternak yang mengalami kendala dalam manajemen keuangan usaha mereka. Dengan memperkuat keterampilan manajemen keuangan, para peternak dapat lebih efisien dalam mengelola usaha, mengurangi risiko kerugian, dan meningkatkan keuntungan. Program ini bertujuan untuk memberikan pengetahuan dasar mengenai manajemen keuangan, termasuk pencatatan keuangan, pengelolaan arus kas, dan perencanaan keuangan yang lebih baik.
Pengaruh Kualitas Produk Dan Label Halal Terhadap Keputusan Pembelian Dengan Kepercayaan Sebagai Variabel Mediasi: Studi Kasus pada Follower Instagram Scarlett Carnelius Ricardo Manurung; Rosida Rosida; Sarwoto Sarwoto
Management And Business Progress Vol. 3 No. 1 (2024): Management and Business Progress Edisi Juni 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Bina Karya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70021/mbp.v3i1.170

Abstract

The aim of this study was to examine how the impact of product quality and the presence of a halal label affect consumer purchasing choices, with trust playing a mediating role. The study focused on Scarlett's Instagram followers. The study explored both direct and indirect effects. This research falls under the category of explanatory research, aiming to elucidate causal relationships between variables through hypothesis testing. The study employed a quantitative approach utilizing SmartPLS (Partial Least Square) software version 3.0. Two sub-models were utilized: the measurement model (outer model) and the structural model (inner model). The sampling method employed was accidental, with 97 respondents chosen using the Cochran formula. The direct impact analysis revealed that product quality significantly influenced purchasing decisions, with a value of 2.246 and a significant value of 0.025. However, the presence of a halal label did not significantly affect purchasing decisions, registering a value of 0.317 and a significant value of 0.751. Product quality significantly influenced trust, with a value of 7.556 and a significant value of 0.000, while the halal label did not significantly affect trust, with a value of 1.934 and a significant value of 0.054. Trust significantly influenced purchasing decisions, with a value of 20.906 and a significant value of 0.000. Regarding the indirect effects, trust was found to mediate the relationship between product quality and purchasing decisions, with a value of 6.618 and a significant value of 0.000. However, trust was not found to mediate the relationship between halal labels and purchasing decisions, with a value of 1.943 and a significant value of 0.053.