Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
P-Index
This Author published in this journals
All Journal Jurnal Penelitian Ekonomi Manajemen dan Bisnis Paradoks : Jurnal Ilmu Ekonomi
Muhammad Miftah Al-Qahtani
Unknown Affiliation
Decision Sciences, Operations Research & Management Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Aspek Pemasaran dari Produk Apple Terhadap Peningkatan Keuntungan Perusahaan Apple Muhammad Irsyad Fadhil; Muhammad Miftah Al-Qahtani; Angga Dwi Prasetyo; Dini Vientianty
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 4 No. 1 (2025): Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v4i1.4736

Abstract

Apple has become a global highlight, particularly due to the products they release. Their products have generated significant profits for the company, especially in terms of marketing and customer loyalty to the Apple brand. This study uses a descriptive research approach. Apple has spent a considerable amount of money marketing their first products, driven by Steve Jobs as the company's leader when they launched their initial products. This is similar to their best-selling product, the iPhone, which has numerous strengths and weaknesses in the global market. Apple continues to strive to maintain a high standard for their iPhone compared to other companies. Therefore, companies engaging in marketing do not always need to spend large amounts, especially if their brand has been well-established for a long time and offers high-quality products.
Persepsi Pedagang Pasar Sipirok Tapanuli Selatan Terhadap Pembiayaan Bank Syariah Muhammad Miftah Al-Qahtani; Ramadhani, Sri; Ahmad Syakir
Paradoks : Jurnal Ilmu Ekonomi Vol. 8 No. 3 (2025): May - July
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v8i3.1341

Abstract

This study explores the perceptions of market traders in Sipirok, South Tapanuli, regarding Islamic banking financing services. The findings reveal that most traders continue to rely on conventional banks or other traditional financial institutions, such as pawnshops, to meet their business capital needs. A lack of knowledge and limited outreach about Islamic banking are key factors behind the low adoption of these services among traders. Using a qualitative approach with a descriptive method, the study aims to analyze traders’ perceptions, identify the factors influencing their choice of financing sources, and uncover the obstacles that hinder the use of Islamic banking services. Data were collected through semi-structured interviews with 15 traders and analyzed using thematic analysis. The results indicate that the majority of traders hold less favorable views toward Islamic banking. Many perceive the profit-sharing system as more complex and less financially beneficial compared to the interest-based system used by conventional banks. Key factors influencing their choice of financing include ease of access, trust, and comfort in dealing with conventional banking services. Another major barrier is the lack of promotion and socialization efforts by Islamic banks. These findings suggest that Islamic financial institutions need to be more proactive in providing education, building personal relationships, and simplifying their messaging to make their services more accessible and appealing to small business owners such as market traders.
Co-Authors Ahmad Syakir Angga Dwi Prasetyo Dini Vientianty Muhammad Irsyad Fadhil Ramadhani, Sri