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All Journal International Journal of Management, Economic, Business and Accounting Triwikrama: Jurnal Ilmu Sosial Al-Ihsan: Jurnal Bisnis dan Ekonomi Syariah
Mutiara Azahra
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Humanities Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences

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ANALISIS PANDANGAN GENERASI Z DI JAWA BARAT TERHADAP DAMPAK PERNIKAHAN DINI DALAM KESIAPAN BERKELUARGA Alya Putri Ramadhani; Intan Nuraeni; Rifa Hilman Mubarok; Mutiara Azahra; Pandu Hyang Sewu
Triwikrama: Jurnal Ilmu Sosial Vol. 6 No. 7 (2025): Triwikrama: Jurnal Ilmu Sosial
Publisher : Cahaya Ilmu Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.6578/triwikrama.v6i7.9741

Abstract

A B S T R A K Penelitian ini menganalisis pandangan Generasi Z di Jawa Barat terhadap dampak pernikahan dini dalam kesiapan berkeluarga. Dengan menggunakan pendekatan kuantitatif melalui survei, data dari 53 responden dikumpulkan menggunakan kuesioner skala Likert. Hasil penelitian menunjukkan korelasi positif yang signifikan antara faktor penyebab pernikahan dini (seperti ekonomi, pendidikan rendah, dan pergaulan bebas) dengan dampak negatifnya, termasuk risiko kesehatan mental, finansial, dan konflik rumah tangga. Mayoritas responden menyadari perlunya edukasi mengenai dampak pernikahan dini untuk mengurangi kasusnya. Studi ini menekankan pentingnya kesiapan mental, emosional, dan finansial dalam membangun keluarga yang stabil. Temuan ini relevan sebagai dasar untuk program edukasi dan intervensi sosial yang lebih efektif. .A B S T R A C T This study analyzes the views of Generation Z in West Java on the impact of early marriage on family readiness. Using a quantitative survey approach, data from 53 respondents was collected using a Likert scale questionnaire. The results showed a significant positive correlation between the causal factors of early marriage (such as economy, low education, and promiscuity) and its negative impacts, including mental health, financial, and household conflict risks. The majority of respondents recognized the need for education on the impact of early marriage to reduce its incidence. This study emphasizes the importance of mental, emotional and financial preparedness in building a stable family. The findings are relevant as a basis for more effective education and social intervention programs.
The Influence Of Ewom By Beauty Blogger Tasya Farasya And Product Quality On The Decision To Purchase Somethinc Cushion Mutiara Azahra; Puji Isyanto; Neni Sumarni
International Journal of Management, Economic, Business and Accounting Vol. 4 No. 1 (2025): International Journal of Management, Economic, Business and Accounting (IJMEBA)
Publisher : PT. Berkah Digital Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58468/ijmeba.v4i1.137

Abstract

Purpose of the study — This study aims to analyze the impact of electronic word-of-mouth (EWOM) by beauty bloggers on purchasing decisions for Somethinc cushion products, as well as to examine the influence of product quality on these purchasing decisions. Research method—The research employed descriptive and verification methods, utilizing multiple linear regression analysis. A sample of 96 consumers who use Somethinc cushion products was analyzed, following Hair's formula. Result— The findings indicate that the EWOM variable from beauty bloggers has a positive and significant influence on the decision to purchase Somethinc Cushion products. Additionally, product quality also shows a positive and very significant impact on purchasing decisions. Conclusion— Consumers continue to seek information from beauty bloggers when making purchasing decisions, highlighting the importance of EWOM and product quality in the cosmetics market.
Pengaruh Literasi Saham Syariah dan Sistem Pemasaran Terhadap Minat Mahasiswa Manajemen Bisnis Syariah Berinvestasi di Pasar Modal Syariah Aldira Eka Putri Kaemuddin; Siti Syah Hara; Mutiara Azahra; Jamariani; Reza Novriansah S.
Al-Ihsan: Jurnal Bisnis dan Ekonomi Syariah Vol. 2 No. 1 (2024): Al-Ihsan : Jurnal Bisnis dan Ekonomi Syariah (Juni)
Publisher : Yayasan Rahmat Putra Kurnia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65256/rx9yea83

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh literasi saham syariah dan sistem pemasaran terhadap minat mahasiswa Manajemen Bisnis Syariah (MBS) dalam berinvestasi di pasar modal syariah. Permasalahan rendahnya minat mahasiswa dalam praktik investasi syariah menjadi latar belakang utama penelitian ini, meskipun potensi dan akses terhadap informasi serta sarana investasi sudah memadai. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap mahasiswa aktif MBS Universitas Muhammadiyah Sumatera Utara. Sampel diambil secara acak sederhana dari populasi mahasiswa sebanyak 100–150 orang. Hasil penelitian menunjukkan bahwa baik literasi saham syariah maupun sistem pemasaran memiliki pengaruh signifikan terhadap minat mahasiswa untuk berinvestasi, baik secara parsial maupun simultan. Kesimpulannya, peningkatan literasi dan strategi pemasaran yang tepat mampu mendorong mahasiswa untuk lebih aktif dalam investasi syariah. Rekomendasi dari penelitian ini adalah pentingnya peningkatan edukasi pasar modal melalui galeri investasi kampus dan optimalisasi media digital sebagai alat promosi yang menjangkau mahasiswa secara lebih efektif dan menarik.   This study aims to determine the effect of Islamic stock literacy and marketing systems on the interest of Islamic Business Management (MBS) students in investing in the Islamic capital market. The problem of low student interest in Islamic investment practices is the main background of this study, despite the potential and access to information and investment facilities are adequate. This study uses a quantitative approach with a survey method of active MBS students at the University of Muhammadiyah North Sumatra. Samples were taken by simple random sampling from a student population of 100–150 people. The results show that both Islamic stock literacy and marketing systems have a significant influence on student interest in investing, both partially and simultaneously. In conclusion, increasing literacy and appropriate marketing strategies can encourage students to be more active in Islamic investment. Recommendations from this study are the importance of increasing capital market education through campus investment galleries and optimizing digital media as a promotional tool that reaches students more effectively and attractively.
Co-Authors Aldira Eka Putri Kaemuddin Alya Putri Ramadhani Intan Nuraeni Isyanto, H. Puji Jamariani Neni Sumarni Pandu Hyang Sewu Reza Novriansah S. Rifa Hilman Mubarok Siti Syah Hara