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All Journal JURNAL MANAJEMEN Jurnal Ilmiah Niaga Bisnis Elektronik
Shinta Lestari, Deara
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The COMPARISON OF BUY AND HOLD VS MACD SIGNALS, PROFIT MAXIMIZATION ON FINANCE SECTOR STOCKS Shinta Lestari, Deara; Pasaribu, Ryan Hasianda
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 9 No 3 (2024): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines the performance of two investment strategies, the Buy & Hold strategy and the MACD strategy, using data from 20 stocks in the Indonesian capital market over a six-year period. The results show that while the Buy & Hold strategy generally generates higher returns, the MACD strategy offers more stable returns and lower losses in certain cases. Statistical analysis using the Mann-Whitney U test showed no significant difference between the two strategies, but the Buy & Hold strategy outperformed MACD by 11.2% in terms of average return, indicating that it performed better than MACD strategy.
10.61533 KONTRIBUSI PAJAK BUMI DAN BANGUNAN PERDESAAN DAN PERKOTAAN PADA PENDAPATAN ASLI DAERAH KOTA PANGKALPINANG DALAM UPAYA IMPLEMENTASI PEMBANGUNAN EKONOMI BERKELANJUTAN (Studi di Kelurahan Jerambah Gantung) Nisak, Khairun; Tri Setyo Mulyani, Hendarti; Shinta Lestari, Deara
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 5 No 2 (2025): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v5i2.425

Abstract

The aim of this research is to determine the contribution of PBB P2 (Land and Building Tax) to the Regional Original Income of Pangkalpinang City in efforts to implement sustainable economic development. This research uses a qualitative approach. The data was collected through unstructured interviews with 5 respondents, consisting of the Village Head, Head of Development, and RT (Neighborhood Association) Chairman in Jerambah Gantung Village. The data analysis used Data Collection, Data Conclusion, Data Display, and Conclusion Drawing/Verification. The data analysis results show that the contribution of PBB P2 in Jerambah Gantung Village is 41.39% of the target of 321 million, which affects the Regional Original Income of Pangkalpinang City, exceeding the target by 101.96%, with a target of 122.2 billion. This income is then allocated to the Regional Budget (APBD), which is used for development in Pangkalpinang City.
PENGARUH RETURN ON EQUITY, CURRENT RATIO, DEBT TO EQUITY RATIO, & EARNING PER SHARE TERHADAP HARGA SAHAM PERUSAHAAN TAMBANG SUB SEKTOR TAMBANG BATUBARA YANG TERDAFTAR DI BURSA EFEK INDONESIA TAHUN 2016-2020 Maulina Putri Saraswati, Dwinda; Panjaitan, Fery; Shinta Lestari, Deara
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 2 No 1 (2022): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v2i1.259

Abstract

This research aims to determine the effect of Return on Equity (ROE), Current Ratio (CR), Debt to Equity Ratio (DER), & Earning per Share (EPS) on Share Prices of Mining Companies in the Coal Mining Sub-Sector Listed on the Indonesia Stock Exchange in 2016-2020 either partially or simultaneously. The number of samples used in this study were 8 coal mining sub-sector companies listed on the Indonesia Stock Exchange from a total population of 28 companies. The type of data is secondary data sourced from the company's financial statements and annual reports. The data analysis method used is multiple linear regression analysis. The results of hypothesis testing in this research indicate that simultaneously Return on Equity (ROE), Current Ratio (CR), Debt to Equity Ratio (DER), & Earning per Share (EPS) have no significant effect on stock prices. Partially, Return on Equity (ROE) has an effect on stock prices. Meanwhile, Current Ratio (CR), Debt to Equity Ratio (DER), & Earning per Share (EPS) have no effect on stock prices.
ANALISIS PENGARUH KOMUNIKASI BISNIS DAN PROMOSI TERHADAP KINERJA PEMASARAN (Studi Kasus Sari Teknik Motor Yamaha di Koba) Lovely Savira Hakim, Brenda; Shinta Lestari, Deara; Novika
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 2 No 1 (2022): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v2i1.263

Abstract

This research was entitled: “Analisis Pengaruh Komunikasi Bisnis dan Promosi Terhadap Kinerja Pemasaran (Studi Kasus Sari Teknik Motor Yamaha di Koba)”. The purpose of this study was to determine the effect of business communication and promotion on marketing performance either partially or simultaneously. This research was conducted from February 2022 to June 2022. This study aims to analyze the effect of business communication and promotion on marketing performance, using a descriptive method with a quantitative approach with a view to finding the relationship between the independent variables (Business Communication and Promotion) and the dependent variable (Marketing Performance) using statistical formulas. While the statistical formula used to test the hypothesis is Multiple Regression Analysis. The sample in this study amounted to 85 respondents. The results of the study prove that: Business Communication has no positive and significant effect on Marketing Performance (Sari Teknik Motor Yamaha). This is evidenced by the analysis of the tcount value of 0.372 and the ttable value of 1.663. So the value of tcount 0.372 < from ttable of 1.663, so it can be concluded that the Business Communication variable affects Marketing Performance. Promotion has a positive and significant effect on Marketing Performance (Sari Teknik Motor Yamaha). This is evidenced by the analysis of the tcount value of 17,382 and the ttable value of 1,663. So the value of tcount is 17,382 > from ttable of 1,663, so it can be concluded that the Promotion variable does not affect Marketing Performance. Business Communication and Promotion have a positive and significant effect simultaneously on Marketing Performance. This is evidenced by the analysis of the Fcount value of 151,272 and the Ftable value of 3.11. So the value of Fcount, so that it can be concluded that the variable of Business Communication and Promotion on Marketing Performance. Based on the results of the coefficient of determination seen from the adjusted R2 value of 0.782. This means that Marketing Performance is influenced by Business Communication and Promotion by 78.2%, while the remaining 21.8% is influenced by other variables not examined in this study.
ANALISIS GAYA KEPEMIMPINAN KOMBINASI TRANSAKSIONAL DAN TRANSFORMASIONAL TERHADAP KINERJA KARYAWAN PADA MASA PANDEMI COVID 19 DI KLINIK INTAN MEDIKA PANGKALPINANG Danny; Zamhari; Shinta Lestari, Deara
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 2 No 1 (2022): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v2i1.264

Abstract

This research was entitled: “Analisis Gaya Kepemimpinan Kombinasi; Transactional dan Transformational Terhadap Kinerja Karyawan Pada Masa Pandemi Covid 19 di Klinik Intan Medika Pangkalpinang”. The purpose of this study was to determine and analyze the influence of leadership on the work performance of employees at the Intan Medika Clinic. Examine and analyze the influence of transformational leadership style on the work performance of employees at the Intan Medika Clinic. To examine and analyze the influence of transactional leadership style on the work performance of employees at the Intan Medika Clinic. To examine and analyze the dominant influence of the leadership style consisting of transformational and transactional or a combination on the work performance of employees at the Intan Medika Clinic. Either partially or simultaneously with a total of 90 pages without attachments. For the results of the coefficient of determination Adjusted R2 of 0.490 or can be defined as equivalent to 49%. It can be concluded that the influence of employee performance can be explained by a combination of leadership styles; transactional, and transformational during the Covid 19 Pandemic Period at the Intan Medika Clinic Pangkalpinang by 49%. There is a positive and significant effect of the combined leadership style variable on employee performance during the Covid 19 Pandemic Period at the Intan Medika Clinic Pangkalpinang H0 was rejected, and H1 was accepted. This is proven by the value of 4,078 and the p-value < .001, then the decision H1 is accepted. There is a negative and significant effect of transactional leadership variables on employee performance during the Covid 19 Pandemic Period at the Intan Medika Clinic Pangkalpinang H0 is rejected, and H1 is accepted. This is proven by the value of (-3.168) and p-value of 0.004, then the decision H2 is accepted. There is a positive and insignificant effect of transformational leadership variables on employee performance during the Covid 19 Pandemic Period at the Intan Medika Clinic Pangkalpinang H0 is rejected, and H1 is accepted. This is proven by the value of 2,399 and p-value of 0.024, then the decision H3 is accepted. There is a positive and significant influence, namely; combined leadership style; transactional, and transformational on employee performance during the Covid 19 Pandemic Period at Intan Medika Clinic Pangkalpinang This is proven by the value of 9962 and p-value <.001, the decision is H4 accepted.
PENGARUH AKUNTABILITAS, TRANSPARANSI DAN PARTISIPASI TERHADAP PENGELOLAAN KEUANGAN DI YAYASAN SANTA FAMILIA (PANTI BHAKTI KASIH SITI ANNA) Irma Abi, Maria; Maharani, Yunita; Shinta Lestari, Deara
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 2 No 1 (2022): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v2i1.265

Abstract

The foundation is a non-profit company, and financial management within the company is the main key to the company's operational activities. Foundations have an obligation to disclose information about the source and use of the funds that have been obtained so that accountability, transparency, and participation are maintained. The purpose of this study was to determine the effect of accountability, transparency, and participation on financial management at the Santa Familia Foundation (Panti Bhakti Kasih Siti Anna). The approach used in this study uses a quantitative approach with the sampling technique used is purpose sampling. Methods of data collection with 46 respondents. Data analysis used multiple regression analysis. The results of the study indicate that accountability, transparency, and participation together have a positive and significant effect on financial management. The test results are proven by the F test where F count 15,068 > from F table 2.82 and partially accountability and participation have a positive effect on financial management as evidenced by the T-test where t count 2,129 > t table 1,682 for accountability variables and t count 5,132 > t Table 1.682 for the participation variable.
10.61533 PENYUSUNAN STRATEGI UNTUK MENINGKATKAN BRAND AWARENESS PADA PT PRIORITAS INTI SEJAHTERA MENGGUNAKAN ANALISIS SWOT Tohady, Enjellika; Shinta Lestari, Deara; Ruben Manullang, Rizal
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 4 No 1 (2024): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v4i1.365

Abstract

Seeks to improve brand recognition among the company's B2B partners to support future market expansion. This qualitative descriptive research, conducted from February to June 2024, comprises 89 pages, excluding appendices. Utilizing the 7P Marketing Mix framework, the research assesses the company’s internal and external environments, resulting in Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) scores of 5.53403537 and 6.2229091116, respectively. The analysis positions the company in Quadrant 1, indicative of a Growth Oriented Strategy. This strategy recommends an assertive implementation of the 7P Marketing Mix components. The SO strategy harnesses strengths and opportunities, the ST strategy employs strengths to counter threats, the WO strategy exploits opportunities to address weaknesses, and the WT strategy aims to mitigate weaknesses and avert threats. The findings indicate that PT Prioritas Inti Sejahtera’s brand awareness is relatively low, attributed to its recent market entry. This is evidenced by the lower number of application downloads and active users compared to competitors. Therefore, a Growth Oriented Strategy is proposed to increase brand awareness.
10.61533 PENGARUH LEVERAGE, UKURAN PERUSAHAAN, DAN KOMISARIS INDEPENDEN TERHADAP PENGHINDARAN PAJAK PADA PERUSAHAAN SUB SEKTOR PERDAGANGAN BESAR DAN ECERAN YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI) TAHUN 2019-2023 Engelena, Sintia; Maharani, Yunita; Shinta Lestari, Deara
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 4 No 1 (2024): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v4i1.366

Abstract

This study aims to determine the effect of leverage, company size, and independent commissioners as independent variables on tax avoidance as the dependent variable. The object of this research is all wholesale and retail trade subsector companies listed on the Indonesia Stock Exchange in 2019-2023. The number of samples obtained was 17 companies using purposive sampling technique. This study uses secondary data in the form of financial statement data of wholesale and retail trade subsector companies listed on the Indonesia Stock Exchange. The data analysis technique uses multiple regression analysis methods processed with SPSS. The results showed (1) the leverage variable has no effect on tax avoidance with a significance value of 0.125 > from 0.05. (2) the firm size variable affects tax avoidance with a significance value of 0.003 < of 0.05. (3) the independent commissioner variable has no effect on tax avoidance with a significance value of 0.724 > from 0.05.
10.61533 PENGARUH KUALITAS PELAYANAN TERHADAP MINAT NASABAH DALAM MENGGUNAKAN MOBILE BANKING DAN INTERNET BANKING (Studi Kasus Pada PT. Bank Central Asia Tbk KCU Pangkalpinang Tahun 2024) Erichson, Christian; Shinta Lestari, Deara; Zamhari
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 4 No 1 (2024): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v4i1.399

Abstract

This study seeks to examine the impact of customer interest in utilizing mobile banking and internet banking services from four perspectives: service aspects, customer understanding aspects, target accuracy aspects, and timeliness aspects. The case study is conducted at PT. Bank Central Asia Tbk KCU Pangkalpinang in 2024. The study employs a survey method using a questionnaire as the primary data collection tool. The sample includes 100 customers of BCA Bank KCU Pangkalpinang who utilize mobile banking and internet banking services. Data analysis is performed through multiple linear regression to investigate the relationship between the independent variables (service aspects, customer understanding aspects, target accuracy aspects, and timeliness aspects) and the dependent variable (customer interest in using mobile banking and internet banking). The findings of the study reveal that the service aspect has a partial impact on customer interest in using mobile banking and internet banking. Similarly, the customer understanding aspect, target accuracy aspect, and timeliness aspect each partially influence customer interest in these services. When considered together, the service quality variables—comprising the service aspect, customer understanding aspect, target accuracy aspect, and timeliness aspect—have a positive and significant effect on customer interest in using mobile banking and internet banking.
10.61533 PENGARUH LITERASI KEUANGAN DAN INKLUSI KEUANGAN TERHADAP KEPUTUSAN PEMBELIAN PADA TOKO TERBIT ELEKTRIK DAN ELEKTRONIK Wangsa, Melita; Shinta Lestari, Deara; Ruben Manullang, Rizal
Jurnal Ilmiah Niaga Bisnis Elektronik Vol 5 No 2 (2025): JURNAL ILMIAH NIAGA BISNIS ELEKTRONIK
Publisher : STIE IBEK Pangkalpinang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61533/jinbe.v5i2.424

Abstract

This study aims to analyze the effect of financial literacy and financial inclusion on consumer purchasing decisions at Terbit Elektrik and Elektronik Stores in Central Bangka. The main problem raised is the low ability of consumers to understand product technical specifications and impulsive purchasing decisions without financial planning. In addition, the lack of utilization of digital financial services indicates challenges in financial inclusion. This research uses a quantitative approach with survey techniques and data collection through questionnaires. The research sample amounted to 96 respondents who were determined using the simple random sampling method. Data analysis was performed with multiple linear regression using JASP software. The results showed that partially, financial literacy and financial inclusion each had a positive and significant effect on consumer purchasing decisions. Simultaneously, the two variables also have a significant influence on purchasing decisions, with a coefficient of determination (R²) of 0.673. This means that 67.3% of variations in purchasing decisions can be explained by financial literacy and financial inclusion. This study concludes that improving financial literacy and access to formal financial services can encourage consumers to make more rational, efficient and appropriate purchasing decisions. The findings provide important implications for businesses and policy makers to improve financial education and infrastructure to create more financially savvy consumers.
Co-Authors Danny Engelena, Sintia Erichson, Christian Irma Abi, Maria Lovely Savira Hakim, Brenda Maharani, Yunita Maulina Putri Saraswati, Dwinda Nisak, Khairun Novika Panjaitan, Fery Pasaribu, Ryan Hasianda Ruben Manullang, Rizal Tohady, Enjellika Tri Setyo Mulyani, Hendarti Wangsa, Melita Zamhari