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All Journal Jusikom: Jurnal Sistem Informasi Ilmu Komputer Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Conference on Business, Social Sciences and Technology (CoNeScINTech) SmartComp
Deu, Indasari
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Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science

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Inovasi pemanfaatan Notasi Digital Teknologi Informasi dalam Pengajaran Pendidikan dengan Musik Preferensi Pengajar dan Siswa Eryc, Eryc; Deu, Indasari
Smart Comp :Jurnalnya Orang Pintar Komputer Vol 13, No 4 (2024): Smart Comp: Jurnalnya Orang Pintar Komputer
Publisher : Politeknik Harapan Bersama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30591/smartcomp.v13i4.7722

Abstract

Mengintegrasikan musik dalam pendidikan sangat penting untuk meningkatkan kualitas estetika generasi muda dan masyarakat secara keseluruhan. Namun, institusi pendidikan sering kali fokus pada metode tradisional, mengabaikan manfaat menggabungkan musik dengan teknologi. Penelitian ini memperkenalkan teknologi informasi ke dalam sistem pendidikan musik untuk meningkatkan kualitas siswa secara keseluruhan. Pemanfaatan teknologi informasi dalam pengajaran dapat menghemat waktu dan biaya manajemen serta meningkatkan efisiensi sumber daya pendidikan. Meningkatkan literasi dan kualitas seni siswa, serta mengintegrasikan TI ke dalam kurikulum. Sistem pengajaran yang menggunakan TI dapat terhubung dengan platform dan sumber daya jaringan, secara signifikan meningkatkan bahan ajar. Penelitian ini menyimpulkan bahwa teknologi informasi, khususnya platform e-learning virtual, dapat diintegrasikan secara efektif dalam pendidikan musik. Sebagian besar peserta berhasil menggunakan platform ini, menunjukkan potensinya untuk meningkatkan pemahaman dan memfasilitasi pembelajaran mandiri. Penelitian ini juga menyoroti kebutuhan akan alat ICT yang memadai dan konektivitas internet yang kuat di institusi pendidikan. Pelatihan dan workshop direkomendasikan untuk meningkatkan keterampilan ICT para tutor, dan penekanan kuat pada kursus ICT sangat penting. Meskipun ada tantangan seperti keterbatasan keterampilan ICT dan biaya tinggi, integrasi teknologi dalam pendidikan musik menawarkan lingkungan belajar yang fleksibel dan interaktif, penting untuk strategi pedagogis masa depan.Kata Kunci – Teknologi Informasi, Musik, Pengajaran
Studi Penetrasi Applikasi Media Sosial Instagram Sebagai Media Pemasaran Digital Pada UMKM Budiman, Jovito Bryant; Deu, Indasari
Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Vol 10, No 1 (2025): Edisi Februari
Publisher : STIKOM Tunas Bangsa Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/jurasik.v10i1.870

Abstract

Digital marketing is one of the important elements in the product sales strategy in the digital era. Developing technology and increasing internet penetration allow MSMEs to reach a larger audience. An effective digital marketing strategy can increase product visibility, attract potential customers, and increase sales. Widely used social media such as Instagram is very effective as a means of marketing communication, building brand awareness and engagement with customers, as well as expanding business networks through attractive and interactive content. This research applies the Systematic Literature Review method. Based on the results of the systematic literature review, the authors found 30 selected articles for descriptive analysis. By examining the research that has been done previously on the influence of Instagram social media on the world of digital marketing, the author will conclude how much impact Instagram social media has on the current digital marketing world.
Analysis Digital Transformation in SMEs: Insights into Adoption Process, Employees Digital Proficiency and Concerns from Managerial Perspective Leslie, Kellie; Deu, Indasari; Eryc, E
Jurasik (Jurnal Riset Sistem Informasi dan Teknik Informatika) Vol 10, No 1 (2025): Edisi Februari
Publisher : STIKOM Tunas Bangsa Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/jurasik.v10i1.874

Abstract

Batam City has recognized the benefits of digital transformation and has actively adopted digital technology. However, it is a misconception to view digital transformation as merely the adoption of new technologies. To digitally transform a business, SMEs need to acquire managerial capabilities and digital proficiency of employee. The need to ensure that managers and employees are equipped with the digital knowledge is essential. Delays in addressing these issues could result in a broader digital gap, putting Batam's SMEs at a disadvantage in both local and global markets. The study employs a qualitative approach through in-depth interviews with SME owners or managers. The findings show that while digital transformation improves operational efficiency, market reach, innovation, and reducing fraud, SMEs face challenges such as limited capabilities, skills gaps, and emerging market demands. The study shows that managerial skills and employee readiness are key in ensuring a successful digital transformation. This research provides a practical overview for entrepreneurs or managers to help them navigate digitalization in a dynamic environment.
The Impact of Incremental Innovation at Gojek Startup on Users in Batam City Using the Expectation Confirmation Model Vincent, Vincent; Deu, Indasari; Eryc, Eryc
Jurnal Sistem Informasi dan Ilmu Komputer Vol. 8 No. 2 (2025): JUSIKOM: JURNAL SISTEM INFROMASI ILMU KOMPUTER
Publisher : Fakultas Teknologi dan Ilmu Komputer Universitas Prima Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34012/jurnalsisteminformasidanilmukomputer.v8i2.6205

Abstract

In this modern era, the world has witnessed a phenomenal explosion in the growth of startups in various countries. Startups have become the main drivers of innovation and economic growth. Startup businesses are currently experiencing significant and rapid growth, especially in Indonesia. Currently, there are many new startup companies, so innovation is needed to compete with other competitors. Startup development requires creative ideas to attract investors. In addition to innovative ideas, product quality must also be a priority to attract consumer interest. Therefore, this study aims to examine the impact of incremental innovation on startups from the perspective of users in Batam City. The purpose of this study is to examine the impact of incremental innovation on the Gojek application. The author uses the Structural Equation Model (SEM) with the Partial Least Squares method, then the researcher applies the Extended Expectation Confirmation Model (ECM) from the perspective of Gojek application users to analyze the effect of incremental innovation efforts on the Gojek application. The author collects data by distributing questionnaires to people who have made transactions with Gojek. A total of 264 samples have been collected, and the results show that confirmation has a positive effect on the perception of enjoyment, satisfaction, and customer engagement. The results show that the perception of enjoyment and satisfaction has a positive impact on the user's intention to continue using the Gojek application. However, customer engagement does not significantly affect the user's intention to continue using the Gojek application.
Technology Acceptance and Planned Behavior: How TikTok Impacts Digital Entrepreneurship Intention among University Students in Batam City Juliandry, Cindy; Deu, Indasari; Eryc
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 9 No 3 (2025): JULI-SEPTEMBER 2025
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v9i3.3606

Abstract

TikTok application is changing the shape of the economy and how young people see it as an opportunity. This study investigates the impact of TikTok application on digital entrepreneurship intentions among university students in Batam City. Leveraging the Technology Acceptance Model (TAM) and Theory of Planned Behavior (TPB), the research explores how perceived usefulness, perceived ease of use, attitudes, subjective norms, and perceived behavioral control influence students' entrepreneurial aspirations. A quantitative method with purposive sampling was used, targeting 460 respondents. The findings reveal that TikTok's user-friendly features and algorithmic design significantly affect digital entrepreneurship intentions, facilitating accessibility and fostering innovative business practices. The results underscore the importance of integrating digital tools into entrepreneurship, providing practical insights for educators, platform developers, and young people to enhance entrepreneurial engagement in the digital economy. Despite geographical limitations, this study contributes to the theoretical understanding of technology-driven entrepreneurship and highlights areas for future exploration.
Collaborative Innovation Between SMEs and Startups: Open Business Model Implementation in Batam Deu, Indasari; Chow, Christina
Conference on Business, Social Sciences and Technology (CoNeScINTech) Vol. 5 No. 1 (2025): Conference on Business, Social Sciences and Technology (CoNeScINTech)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/conescintech.v5i1.10541

Abstract

This study explores the collaboration between Small and Medium Enterprises (SMEs) and startups in Batam, emphasizing open business model implementation and co-creation strategy. Using qualitative methods through case study and literature review, this research reveals that collaborative efforts enable SMEs to gain access to technological innovation, flexible funding, and digital transformation support at the same time, startups gain from market opportunities and real-world validation. Despite differences in organizational culture and technological readiness, collaboration enhances mutual value creation and competitiveness in the digital era.
Co-Authors Budiman, Jovito Bryant Chow, Christina Eryc Eryc, E Eryc, Eryc Juliandry, Cindy Leslie, Kellie Vincent Vincent, Vincent