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All Journal MediaKom : Jurnal Ilmiah Ilmu Komunikasi Prosiding Konferensi Nasional PKM-CSR Kajian Administrasi Publik dan ilmu Komunikasi
Muhammad Didi Ahmadi
Unknown Affiliation
Humanities Control & Systems Engineering Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Nursing Public Health Social Sciences

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PEMANFAATAN MEME SEBAGAI SARANA PROMOSI BAGI PELAKU USAHA UMKM DI WILAYAH TANGERANG SELATAN Hereyah, Yoyoh; Supriyanto, Agus; Ahmadi, Muhammad Didi
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 7 (2024): PKMCSR2024: Kolaborasi Hexahelix dalam Optimalisasi Potensi Pariwisata di Indonesia: A
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v7i0.2405

Abstract

Media sosial merupakan bentuk interaksi masa kini yang dapat menghubungkan semua orang melalui internet. Ada banyak fasilitas yang diberikan oleh media sosial untuk membantu kita menyalurkan segala apapun yang ingin kita lakukan dan butuhkan. Kita harus dapat mengelola penggunaan media sosial secara produktif agar dapat bermanfaat untuk diri kita. Kemajuan ini harus dimanfaatkan untuk membentuk, salah satunya adalah kegiatan promosi bisnis. Pemangku kepentingan dalam hal ini adalah pengurus Dewan Kerajinan Nasional Daerah (Dekranasda) Kota Tangerang Selatan adalah salah satu pengguna media social yang biasanya memposting tentang kegiatan komunitasnya, display, serta foto-foto bersama dalam berbagai kegiatan. Semakin aktif penggunaan platform media sosial, mereka semakin berpeluang mengembangkan bisnis dan promosinya, maka melakukan usaha peningkatan kompetensi melalui kegiatan pelatihan pemanfaatn meme adalah salah satu langkah yang harus dilakukan
Peningkatan Keterampilan Komunikasi Pelayanan Publik Bagi Tenaga Kesehatan : Studi Kasus pada Puskesmas Petir Kota Tangerang Muhammad Didi Ahmadi
Kajian Administrasi Publik dan ilmu Komunikasi Vol. 2 No. 4 (2025): Desember: Kajian Administrasi Publik dan ilmu Komunikasi
Publisher : Asosiasi Peneliti Dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/kajian.v2i4.905

Abstract

This study aims to explore the communication styles and experiences of healthcare workers in enhancing public service communication skills at Petir Community Health Center (Puskesmas Petir) in Tangerang City. Effective communication is a crucial factor in the quality of healthcare services for patients; however, various challenges such as time constraints, differences in patients’ backgrounds, and work pressure often hinder optimal interactions. This research employs a qualitative approach with a case study method, involving in-depth interviews, participatory observations, and document analysis to uncover the experiences, perceptions, and practices of healthcare workers in communicating with patients and the community. The findings indicate that communication skills are improved through internal training, peer mentoring, and the adaptation of communication strategies to match patient characteristics. Additionally, personal motivation, managerial support, and a conducive work environment play significant roles in the successful implementation of communication strategies. The results of this study provide an in-depth understanding of public service communication practices within the community health center context and serve as a basis for recommendations in developing training programs and policies to enhance the quality of interactions between healthcare workers and the community.
LOCAL WISDOM-BASED ENVIRONMENTAL COMMUNICATION IN ECOTOURISM PRESERVATION: A CASE STUDY OF THE INDIGENOUS COMMUNITY IN THE SAWARNA BEACH AREA Muhammad Didi Ahmadi
MediaKom : Jurnal Ilmiah Komunikasi Vol. 16 No. 01 (2026): Mediakom Jurnal Ilmiah Ilmu Komunikasi
Publisher : Universitas Mercu Buana

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Abstract

The threat of environmental damage due to massive tourism activities at Sawarna Beach has the potential to degrade coastal ecosystems, necessitating a communication pattern capable of integrating nature protection with the active involvement of the local community. This study aims to analyze and describe in depth how environmental communication strategies based on local wisdom values are implemented by indigenous communities in preserving Sawarna ecotourism. The researcher argues that the integration of local traditions into environmental information dissemination patterns is proven to strengthen tourists' ecological compliance and safeguard natural resources from the exploitation of mass tourism industries. Theoretically, this study applies Robert Cox’s concept of environmental communication alongside the theory of local wisdom to dissect message construction, communication channels, and cultural interactions in ecosystem management. The method used is a qualitative case study, with data collection techniques including in-depth interviews with customary leaders, field observations at Sawarna Beach, and documentary analysis of village regulations. Data analysis shows that the indigenous community utilizes interpersonal communication, customary rituals, and oral traditions as effective channels to internalize environmental preservation norms for both external parties and the local community. In conclusion, environmental communication based on local wisdom in Sawarna has successfully created a self-reliant, harmonious, and effective ecotourism preservation model to mitigate the negative impacts of environmental degradation in coastal areas.
Co-Authors Yoyoh Hareyah