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All Journal Innovative: Journal Of Social Science Research Indonesian Journal of Banking and Financial Technology (FINTECH) ECONOMIST: Jurnal Ekonomi dan Bisnis As-Syirkah: Islamic Economic & Financial Journal
Sinaga, Dewi Larasati
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Other

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PENGARUH BRAND IMAGE PADA KEPUTUSAN PEMBELIAN PRODUK MOMOYO OLEH MAHASISWA FAKULTAS EKONOMI DI UNIMED Siregar, Abed Nego; Sinaga, Dewi Larasati; Tinambunan, Fitry Ulinda; Saragi, Sarah Lylia; Sitio, Veranita; Banjarnahor, Yefoni
ECONOMIST: Jurnal Ekonomi dan Bisnis Vol. 2 No. 1 (2025): Januari 2025
Publisher : CV Sentra Nusa Connection

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63545/economist.v2i1.76

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh citra merek (brand image) terhadap keputusan pembelian produk Momoyo di kalangan mahasiswa Fakultas Ekonomi Universitas Negeri Medan (UNIMED). Dengan menggunakan metode kuantitatif dan pendekatan deskriptif, data dikumpulkan melalui kuesioner online dari 32 responden yang dipilih secara acak. Uji validitas, reliabilitas, normalitas, dan analisis regresi linear sederhana digunakan untuk menganalisis data. Hasil penelitian menunjukkan bahwa brand image memiliki pengaruh positif dan signifikan terhadap keputusan pembelian, dengan persamaan regresi . Koefisien regresi sebesar 1.145 menunjukkan bahwa setiap peningkatan satu unit dalam brand image meningkatkan keputusan pembelian sebesar 1.145 unit. Nilai Cronbach’s Alpha sebesar 0.935 menunjukkan reliabilitas instrumen yang sangat baik, sementara uji normalitas dengan nilai signifikansi 0.200 memastikan residual berdistribusi normal.
Analisis Minat Masyarakat dan Pendapatan Masyarakat terhadap Pegadaian Syariah Sinaga, Anisa Fitria; Lubis, Atika Atayarisah; Sinaga, Dewi Larasati; Tinambunan, Fitry Ulinda; Amelia, Regita; Saragi, Sarah Lylia; Sitio, Veranita
As-Syirkah: Islamic Economic & Financial Journal Vol. 3 No. 2 (2024): As-Syirkah: Islamic Economic & Financial Journal 
Publisher : Ikatan Da'i Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56672/y12atv51

Abstract

People with low incomes may see sharia pawnshops as a way to obtain additional funds by using their assets as collateral. In this case, their interest in using sharia pawnshops is related to increasing their income. Considering the importance of understanding people's interest and income towards sharia pawnshops, a comprehensive and in-depth analysis is needed. This research aims to analyze what factors influence people's interest in sharia pawnshops, as well as the relationship between people's income and interest in sharia pawnshops. The method used in this research is a literature review, namely a systematic, clear and repeatable identification method. The data source for this research uses secondary data in the form of literature studies by analyzing various reading materials related to people's income, people's interests, and sharia pawnshops.
Teori Ekonomi Keynesian Mengenai Inflasi dan Pengaruhnya Terhadap Ekonomi Modern Meirizal, Mica Siar; Sinaga, Dewi Larasati; Tinambunan, Fitry Ulinda; Saragi, Sarah Lylia; Sitio, Veranita
Innovative: Journal Of Social Science Research Vol. 4 No. 2 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i2.9754

Abstract

Inflasi adalah salah satu masalah ekonomi yang kerap terjadi di suatu negara.inflasi yang berlangsung dengan durasi yang lama dapat mengakibatkan kelumpuhan ekonomi dalam suatu negara.Penelitian ini dilakukan dengan tujuan mengetahui dampak teori Keynes terhadap ekonomi modern terutama inflasi.Penelian ini dilakukan dengan menggunakan studi kepustakaan dengan teknik editing,organizing dan finding.Teori ekonomi Keynesian sangat berpengaruh terhadap ekonomi modern, terutama pada bidang kebijakan ekonomi makro.
Pengaruh Kebijakan Proteksionisme Terhadap Hubungan Dagang Antar Negara Matondang, Khairani Alawiyah; Sinaga, Dewi Larasati; Tinambunan, Fitry Ulinda; Saragi, Sarah Lylia; Sitio, Veranita
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i3.10847

Abstract

Protectionist policies have been a strategy often adopted by countries seeking to protect their domestic industries from global competition. This strategy includes implementing tariffs, quotas, and various other trade barriers to reduce imports. Although its primary goal is to support domestic economic growth and preserve jobs, protectionism often has unintended consequences on trade relations between countries. This research aims to analyze the influence of protectionist policies on the dynamics of international trade. Through quantitative and qualitative approaches, this study shows how tariffs and trade barriers affect the flow of goods and services between countries. The research results show that protectionism tends to lead to reduced trade volumes, increased consumer prices, and disruption to global supply chains. In addition, protectionist policies can trigger retaliatory actions from affected countries, which can repel diplomatic and economic relations. In the long term, protectionism can hinder innovation and economic efficiency by reducing competition and limiting international cooperation. The study recommends that while protectionism may provide short-term benefits for certain countries, a more open and collaborative approach to international trade would be more beneficial in the long run. Involvement in the multilateral trading system and free trade agreements can encourage inclusive and sustainable economic growth.
The Role of the Financial Services Authority as a Strategic Partner for the Progress of the Indonesian Capital Market Lubis, Putri Kemala Dewi; Sitio, Fridayani M.; Tampubolon, Novia Christiani; Sinaga, Dewi Larasati; Hasibuan , Mhd Rifqi Farhan
Indonesian Journal of Banking and Financial Technology Vol. 2 No. 2 (2024): April 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fintech.v2i2.8863

Abstract

The Indonesian capital market still faces several obstacles, including relatively low growth rates, limited access to finance, and significant financial risks. Financial services authorities can become strategic partners that encourage capital market growth and stability by innovating products and services, increasing financial access, and collaborating with other parties. This research uses a descriptive type of research with a literature review and reading sources related to the research collected using the literature review research method. This research aims to explore the role of financial services authorities as strategic partners in supporting the progress of the capital market in Indonesia. Based on various sources and theories, it can be concluded that as a supervisory authority, the OJK regulates and supervises institutional, prudential and sound aspects and carries out inspections of financial institutions to ensure that each financial institution is healthy and able to serve the public interest. OJK regulations apply to the issuance of operating permits for stock exchanges, clearing and guarantee institutions, investment fund custodians and settlement agents, securities companies, investment advisors, securities bureaus and other legal entities. OJK also collaborates with various related parties, including educational institutions, the financial industry and the government, to encourage innovation in the Indonesian capital market. The impact of this OJK partnership can help mitigate community losses due to errors by capital market players.
Co-Authors Amelia, Regita Banjarnahor, Yefoni Hasibuan , Mhd Rifqi Farhan Lubis, Atika Atayarisah Lubis, Putri Kemala Dewi Matondang, Khairani Alawiyah Meirizal, Mica Siar Saragi, Sarah Lylia Sinaga, Anisa Fitria Siregar, Abed Nego Sitio, Fridayani M. Sitio, Veranita Tampubolon, Novia Christiani Tinambunan, Fitry Ulinda