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All Journal Jurnal Masyarakat Mengabdi Nusantara Jurnal Akademik Pengabdian Masyarakat
Nur Fauziah Nabila
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Religion Humanities Computer Science & IT Economics, Econometrics & Finance Education Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Sosialisasi Etika Bisnis untuk Manajemen Usaha Pelaku UMKM di Lelamase Kartin Aprianti; Hidratul Iftar; Nur Fauziah Nabila; Nurirna Sakinah; Fayzha Oktavia; Khairunnisah Khairunnisah; Fitri Wulandari
Jurnal Masyarakat Mengabdi Nusantara Vol. 4 No. 1 (2025): Jurnal Pengabdian Kepada Masyarakat
Publisher : Sekolah Tinggi Pastoral Tahasak Danum Pambelum Keuskupan Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58374/jmmn.v4i1.287

Abstract

Doing business, big or small, is bound up with ethical issues. Ethics refers to what one should do morally. Umkm Socialization activities are MSMEs engaged in wood processing made from teak wood located in lelamase. Socialization activities have the aim of providing knowledge to umkm about business ethics that umkm need to have in doing business. plus umkm businesses are located in densely populated places. It is necessary to maintain ethical behavior where umkm businesses are located. the method offered to MSMEs is in the form of socialization using LEAFLETS which are carried out door to door. The material provided in the leaflet includes a discussion of (1) The Role of Ethics in doing business for MSME actors, (2) Benefits in doing business for MSME actors (3) Application of ethical principles in business in financial, marketing, production and HR activities. The results of the activity showed that MSMEs were very enthusiastic in listening and discussing during the activity. In addition, it can provide knowledge about ethics in running a business.
PENDAMPINGAN DIGITAL MARKETING PADA UMKM SALOME NINGSIH SEBAGAI PENUNJANG KEGIATAN PROMOSI DAN PEMASARAN Ita Purnama; Nur Fauziah Nabila; Desi Fitrianingsih
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 4 (2025): Juli
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i4.5548

Abstract

Micro, Small and Medium Enterprises (MSMEs) have an important role in the growth of the Indonesian economy. At present, the development of technology and digitalization in various fields, MSMEs are a type of business that has a very large influence on economic development and also needs to experience progress in the field of technology, especially in marketing products. The purpose of this service is to develop MSMEs in terms of digital marketing and also expand the MSME marketing network. MSME Salome Ningsih is one example of an MSME that requires digital marketing assistance. The method used in community service activities is divided into three stages, namely the survey stage, digital marketing socialization, digital marketing assistance, and the maintenance and evaluation stage. The form of community service with the aim of developing and participating in digital marketing assistance for MSME Salome Ningsih so that it can have a marketing network that is not limited to the local market only.
Co-Authors Desi Fitrianingsih Fayzha Oktavia Fitri Wulandari Hidratul Iftar Ita Purnama Kartin Aprianti Khairunnisah Khairunnisah Nurirna Sakinah