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Pemberdayaan Komunitas Perempuan Melalui Pelatihan Kerajinan Batik Berbasis Zero Waste dan Digital Marketing di Kota Solo Darmaningrum, Kurniawati; Widyaswati, Rahmatya; Harsono, Mugi; Aryani, Novita; Cyntia, Ade Ilham; Isach, Sativa; Jati, Audita Karisma; As Sidiq, Isa Ali Ghufron
Jurnal Pengabdian UNDIKMA Vol. 5 No. 4 (2024): November
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v5i4.12971

Abstract

This community service activity aims to improve the skills of female heads of families in processing batik scrap waste into creative products with economic value, as well as increasing their entrepreneurial capacity through guidance in production, digital marketing, and financial management. This community service method used a training and mentoring approach. The partner of this activity was the Unity Fashion community, a women's community that focuses on developing skills in the fashion sector. The evaluation instrument for this activity used a questionnaire that measures the understanding, skills, and satisfaction of participants after participating in the training. The evaluation data were then analyzed descriptively. The results of this community service showed a significant increase in the skills and knowledge of partners, especially in terms of batik waste management and digital marketing, which had a direct impact on improving their family's economy. By empowering the female heads of families, it is hope that they will be able to become independent entrepreneurs who contribute to family welfare and environmental preservation through batik waste processing.
Managerial Decisions and Organizational Policies in Shaping Profitability of Food and Beverage Companies Jati, Audita Karisma; Abdullah, Syahriar
Journal of Social Knowledge Education (JSKE) Vol. 7 No. 1 (2026): January
Publisher : Cahaya Ilmu Cendekia Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37251/jske.v7i1.2667

Abstract

Purpose of the study: This study aims to analyze the impact of production costs, marketing expenses, and sales volume on the profitability of food and beverage companies listed on the Indonesia Stock Exchange during the period from 2021 to 2024, both individually and collectively. Methodology: This research employs a quantitative approach using causal associative research methods. The data utilized consists of secondary data acquired from the annual financial reports of companies in the food and beverage subsector listed on the Indonesia Stock Exchange and the official websites of these companies. The selection of samples in this study utilizes the purposive sampling method. Data analysis was carried out utilizing multiple linear regression with the assistance of SPSS software version 27. Main Findings: The research results indicate that production costs have a significant impact on the profitability of the company. Marketing expenses have been shown to have a significant impact on the profitability of a company. The sales volume also has a significant impact on the company's profitability. At the same time, production costs, marketing costs, and sales volume together have a significant impact on the profitability of companies in the food and beverage subsector that are listed on the Indonesia Stock Exchange. Novelty/Originality of this study: The originality of this study is found in the application of a ratio-based measurement approach for production costs and marketing expenses, as well as the use of asset turnover ratios as a proxy for sales volume. This approach aims to reduce bias from differences in company size, thereby enhancing the accuracy of the test results. In addition, this research presents the latest empirical evidence from the post-pandemic period within the food and beverage industry in Indonesia.