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Training on How to Optimize Product Quality to Increase Purchasing Decisions Nasution, Muhammad Syukri Albani; Maidalena, Maidalena; Alvin Adriansyah, Ahmad; Hapsah, Zahrani Fatni
Taqaddum: Community Service Journal Vol 2, No 1 (2024): Taqaddum: Community Service Journal
Publisher : Universitas Islam Negeri Sumatera Utara

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Abstract

This study aims to conduct training to improve product quality on consumer purchasing decisions for MR D.I.Y. products. The method used involved training with MR D.I.Y employee and the branch manager of MR D.I.Y. on Jalan Pancing. The results indicate that inadequate product quality negatively impacts consumer interest. Consumers tend to feel hesitant about products that do not meet their expectations, which affects brand loyalty. Therefore, it is crucial for MR D.I.Y. to enhance quality control standards and ensure that every product sold undergoes a stringent verification process. By focusing on improving product quality, MR D.I.Y. can strengthen its market position and build positive long-term relationships with its consumers. This research provides practical implications for management to pay more attention to product quality in their marketing strategies.
Maqashid of Harmony Indonesian Style: From Tolerance to Love Nasution, Muhammad Syukri Albani; Nurhayati, Nurhayati; Jakfar, Ahmad Tamami; Islamy, Imam El
Jurnal Penelitian Medan Agama Vol 16, No 2 (2025): JULY-DECEMBER
Publisher : Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58836/jpma.v16i2.26890

Abstract

This study aims to formulate the concept of Maqasid of Harmony through a critical analysis of the Ministry of Religious Affairs' document Trilogy of Harmony, Volume II. The research begins with the critique that harmony in Indonesia is often reduced to mere tolerance or social etiquette, which, in a pluralistic society, may still conceal subtle forms of domination. By integrating philosophical inquiry with the framework of Maqasid al-Shari‘ah, this study explores how the paradigm of harmony can be shifted from passive tolerance toward relationships grounded in love and recognition. The findings reveal that a maqasid-oriented notion of harmony comprises three essential dimensions: human-human relations (hifẓ al-ummah), human-environment relations (hifẓ al-bi'ah), and spiritual relations with God. The novelty of this research lies in demonstrating that safeguarding diversity and the environment is an integral part of preserving religion (hifẓ al-din) and human life (hifẓ al-nafs), thereby positioning harmony as a normative bridge between revealed values and contemporary social realities.