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All Journal Jurnal Ilmiah Ekonomi dan Manajemen Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Bahzatun Nur Harahap
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Humanities Education Languange, Linguistic, Communication & Media Mathematics Other

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PENERAPAN MANAJEMEN RISIKO TERHADAP PERSAINGAN INDUSTRI CAFE DALAM UPAYA MEMPERTAHANKAN LOYALITAS PELANGGAN PADA CAFE MAHONI Asrika Winana Farida Ayu; Rizka Asrina; Shopi Regina; Bahzatun Nur Harahap; Arsyadona Arsyadona
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 2 No. 12 (2024): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v2i12.3279

Abstract

The rapid growth of the café industry in urban areas has intensified competition, requiring each cafe to retain customer loyalty through effective business strategies. Cafe Mahoni, located in a strategic area, faces external challenges such as environmental noise and intense competition, as well as internal challenges related to managerial oversight and limited facilities. This study aims to analyze the application of risk management at Cafe Mahoni to maintain customer loyalty. Using Primary Data Analysis (PDA) methods through interviews, surveys, and observations, this research identifies risk factors and their handling strategies. The results show that facility rejuvenation, increased supervision frequency, and the implementation of service and product quality assurance standards play a vital role in maintaining customer satisfaction and loyalty, thereby enhancing Cafe Mahoni's competitiveness in the café industry.
Peran Kuliah Kerja Nyata pada Pelatihan Pembuatan Sabun Cuci Piring untuk Meningkatkan Keterampilan dan Nilai Ekonomi di Desa Beganding Kec Simpang Empat: Pengabdian Asrika Winana Farida Ayu; Bahzatun Nur Harahap; Rizka Asrina; Tegar Achmad Fariq; Aqwa Naser Daulay
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 3 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 3 (Januari 202
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i3.4236

Abstract

The training for making dish soap in Beganding Village, Simpang Empat District, was carried out as a form of community empowerment through practical skills that are easy to apply. This research uses a descriptive method by collecting data from observations, interviews, and documentation of activities. The training process was conducted directly so that participants could understand each stage, from selecting materials, mixing, to packaging the products. The results of the activity show an increase in residents' skills in independently producing soap and the emergence of small business opportunities that can support family economy. In addition to providing economic benefits, this activity also encourages the community's self-confidence to utilize new skills as capital to improve welfare. Thus, this training provides dual benefits, namely the increase in community capacity while also paving the way for the development of an economy based on daily needs.
Co-Authors Aqwa Naser Daulay Arsyadona Arsyadona Asrika Winana Farida Ayu Rizka Asrina Shopi Regina Tegar Achmad Fariq