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Digital Skills and Digital Safety on Digital Literacy of Female Entrepreneurs and Their Impact on MSME Performance in Purbalingga Regency Pratiwi, Agustin Riyan; Supriyatin, Dyah; Pangestu, Retno; Putri, Adelia Fatwa Meautia
Fokus Bisnis Media Pengkajian Manajemen dan Akuntansi Vol. 23 No. 2 (2024): Fokus Bisnis
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/t56f8297

Abstract

The world has now entered the digital era in all aspects, including in entrepreneurial activities. This Increases Pressure On demands that MSME (Micro, Small, and Medium Enterprises) transform into the digital realm. 65% of entrepreneurs in Indonesia are women, totaling 37 million people, which calls for more attention to be given to knowledge regarding digital literacy, digital skills, and digital safety. This is essential to maximize business performance by developing potential through proficiency and security in optimizing digital tools. This was proven through research conducted on 72 female entrepreneurs who are members of the Muslimah Entrepreneur (ME) community in Purbalingga Regency. SPSS 25.0 was used with a quantitative approach. The outcomes of the tests demonstrate that digital literacy has a significant impact on digital safety for female entrepreneurs, and both have a significant influence that directly affects MSME performance. Meanwhile, the relationship between digital literacy and digital skills, as well as between digital skills and MSME performance, did not show a significant impact.
Pengaruh Kepemimpinan Transformasional, Kompensasi dan Budaya Organisasi Terhadap Loyalitas Karyawan Departemen Produksi PT Herba Emas Wahidatama Purbalingga Putri, Adelia Fatwa Meautia; Supriatin, Dyah; Barima, Hima
Medikonis Vol. 16 No. 2 (2025): Juli 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Tamansiswa Banjarnegara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52659/medikonis.v16i2.131

Abstract

The level of employee loyalty in the production department of PT Herba Emas Wahidatama Purbalingga in 2024 has decreased as evidenced by employee turnover data, si it is necessary to foster a loyal attitude in employees. The study aims to determine how much influence transformational leadership, compensation and organization culture have on employee loyalty production department at PT Herba Emas Wahidatama Purbalingga. The type of research used is quantitative with a population of 230 employees, while the sample used was 70 employees taken using non-probability sampling techniques with purposive sampling techniques for employees with possitions as operators in the processing, primary and secondary packaging sections. The data collection techniques used a questionnaire processed with SPSS 25. The result of the multiple regression analysis showed that transformational leadership had postive and significant effect on employee loyalty. Compensation had no effect on employee loyalty. Organization culture had no effect on employee loyalty. The R2 value of 0.625 indicates that the study contributed 62.5% of its influence on loyalty and remaining 37.5% was influenced by the other factors. To improve employee loyalty, PT Herba Emas Wahidatama Purbalingga pays mote attention to role superiors in emplementing transformational leadership style. Keywords: transformational leadership, compensation, organization culture, employee loyalty