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All Journal International Journal of Travel, Hospitality and Events Journal of Social Service and Empowerment
Sahlan Toro
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Humanities Decision Sciences, Operations Research & Management Education Languange, Linguistic, Communication & Media Social Sciences Transportation Other

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Development of Koja Cliff Tourist Attraction in The Era of The Covid-19 Pandemic in Tangerang District, Banten Purwaganda, Achyas Hidayat; Sahlan Toro; Ria Aryani; Karlina; Steven Stefanus
International Journal of Travel, Hospitality and Events Vol. 2 No. 3 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i3.304

Abstract

Purpose: Tourism is one of several sectors that has a big impact on increasing a country's income, foreign exchange, and employment for Indonesia. There are many types of tours offered, such as educational tours, nature tours, and many more. Unfortunately, at the end of 2019, specifically at the beginning of December, the world was shocked by the identification of the first case of the COVID-19 virus in China which has turned into a pandemic that attacks almost all countries in the world, including Indonesia. One of the sectors most affected by the pandemic is the tourism sector. The management of the tourist destination finally decided to close their place temporarily to support the government in breaking the chain of spreading the COVID-19 virus. Finally, after the implementation of the lockdown for a few months, the tourist attraction is allowed to operate again. One of the tourist attractions that has been operated again amid the pandemic is the Koja Cliff. The purpose of this research is to find out the development of the Koja Cliff tourist attraction in Tangerang District, Banten in the era of the pandemic. Research method: The research used qualitative methods and purposive sampling as the sampling technique. Data were collected by interview, observation, and documentation. Result and discussion: The results of the study explain that the development of the Koja Cliff tourist attraction so far can be said has not been good enough Implication: the Koja Cliff tourist attraction manager already has some plans for future to develop the tourism objects which will focus on the Cliffs of the Koja Cliffs and surrounding attractions   Keywords: Tourist, Tourism Development, Koja Cliff
SWOT Analysis In Strategy Sales Call on Sales and Marketing Department At The Hotel All Seasons Jakarta Thamrin Asmawih; Daniel Stephanus Limidy; Sahlan Toro; Tobaroni; Diyan Maulidasari
International Journal of Travel, Hospitality and Events Vol. 2 No. 2 (2023): International Journal of Travel, Hospitality and Events
Publisher : The Postgraduate School of Tourism Sahid Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/ijothe.v2i2.257

Abstract

Purpose: This research reviews the sales call strategy on the room occupancy rate at the All-Seasons Jakarta Thamrin. The process of this sales call has strengths, weaknesses from within, and opportunities and threats from outside, which are presented in the results of the SWOT data processing technique consisting of IFAS and EFAS Matrix. Based on the analysis, it is known that the position of All Seasons Jakarta Thamrin is currently in quadrant I, namely the part of the Growth strategy or aggressive growth, with an IFAS score of 1.09 and an EFAS score of 0.59. Thamrin Hotel. This research aims to discover the sales call strategy's strengths, weaknesses, opportunities, and threats. Research methods: This research uses a descriptive research method Qualitative. To answer the problems encountered by collecting data. This is done by describing or describing the data that has been collected. The process of determining the sample was carried out by using purposive sampling with four respondents who were taken randomly. The products offered are rooms, meeting packages, and products. The skills mastered are communication, Public Speaking, analytics, and negotiations to create win-win solutions between guests and hotels. Result and discussion: This research shows that the room occupancy rate sales call at Hotel All Seasons Jakarta Thamrin has good internal strength and opportunities externally to seize the existing market. Although it still requires more teams to support operations. Apart from having a millennial concept, this hotel is also located in a strategic business district, department stores, and tourist attractions in downtown Jakarta. Prices negotiated during sales call activity can be an opportunity or a threat. Implication: Prices negotiated during sales call activity can be an opportunity or a threat. The asking price can be above the contract price. However, it can also be a threat because the asking price is higher than the standard room price that has been determined, and it is necessary to increase promotion and advertising and develop social media as an advertising tool to ensure comfort, profit, and flexibility of booking hotel rooms to salespeople.   Keywords: Hotel, Occupancy, Sales Call, Strategy.
Pengabdian Masyarakat: Peningkatan Kapasitas Pemandu Wisata melalui Pelatihan di Agro Eduwisata Organik Desa Mulyaharja Kristiani, Rina; Yohanes Agung Puji Triraharjo; Hatoguan, Oslanto; Avira Agamila; Sahlan Toro; Maryetti
Journal of Social Service and Empowerment Vol. 2 No. 2 (2025): Journal of Social Service and Empowerment (JOSSE)
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/josse.v2i2.649

Abstract

ABSTRACT This community service activity aims to enhance the capacity of the local community in Mulyaharja Village as tour guides to support the development of the Organic Agro Eduwisata destination. The training focuses on core competencies, including communication techniques, tourism information delivery, and management of interactions with tourists. Participants are also trained to manage situations and challenges that may arise during guiding, enabling them to provide a positive and enjoyable experience for tourists. Utilizing interactive lectures and simulations, this activity is expected to significantly improve participants' knowledge and practical skills. The positive impact of this training is anticipated to enhance not only the quality of tourism services but also to strengthen the relationship between visitors and the local community, thereby supporting sustainable tourism growth in the village. By equipping the community with skills as tour guides and knowledge about local culture, organic farming practices, and sustainability, this training is expected to empower them as effective ambassadors for their village. Potential challenges include the need for ongoing skill enhancement and adaptation to changing tourist demands in the future. Keywords: Tour Guide, Training, Communication, Organic Agro Eduwisata, Sustainable Tourism, Community Service, Mulyaharja Village.   ABSTRAK Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kapasitas masyarakat Desa Mulyaharja sebagai pemandu wisata untuk mendukung pengembangan destinasi Agro Eduwisata Organik. Pelatihan ini fokus pada kompetensi inti, termasuk teknik komunikasi, penyampaian informasi pariwisata, dan pengelolaan interaksi dengan wisatawan. Peserta juga dilatih dalam mengelola situasi dan tantangan yang mungkin timbul selama pemanduan, sehingga mereka dapat memberikan pengalaman yang positif dan menyenangkan bagi wisatawan. Dengan menggunakan metode ceramah interaktif dan simulasi, kegiatan ini diharapkan dapat meningkatkan pengetahuan dan keterampilan praktis peserta secara signifikan. Dampak positif dari pelatihan ini diharapkan tidak hanya meningkatkan kualitas pelayanan wisata, tetapi juga memperkuat hubungan antara pengunjung dan masyarakat lokal, sekaligus mendukung pertumbuhan pariwisata berkelanjutan di desa tersebut. Dengan membekali masyarakat dengan keterampilan sebagai pemandu wisata dan pengetahuan tentang budaya lokal, praktik pertanian organik, dan keberlanjutan, pelatihan ini diharapkan dapat menjadikan mereka duta yang efektif bagi desa mereka. Tantangan yang mungkin dihadapi meliputi kebutuhan untuk peningkatan keterampilan yang berkelanjutan dan adaptasi terhadap perubahan kebutuhan wisatawan di masa mendatang.                                                               Kata Kunci: Pemandu Wisata, Pelatihan, Komunikasi, Agro Eduwisata Organik, Pariwisata Berkelanjutan, Pengabdian Masyarakat, Desa Mulyaharja.
Studi Kelayakan Bisnis pada Suluh & Salt Bagaskoro, Budi; Alexcius Renold Yohan; Sahlan Toro; Ria Aryani; Muchamad Chilmi; Angennisa Prima Meidina
Journal of Social Service and Empowerment Vol. 3 No. 1 (2026): Journal of Social Service and Empowerment (JOSSE)
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/josse.v3i1.478

Abstract

  ABSTRACT Tujuan: Untuk mengetahui kelayakan usaha pada Suluh & Salt yang merupakan produk home industri, terdapat aspek nonfinansial  yang ditinjau, yaitu aspek hukum, aspek pasar dan pemasaran, aspek teknis dan teknologi, serta aspek lingkungan hidup dan aspek finansial yang di analisis dengan metode net present value (NPV), internal rate of return (IRR), net benefit/cost (Net B/C), payback periode (PP), break event point (BEP). Metodologi: Metode pengumpulan data dilakukan dengan teknik observasi dan studi literatur. Teknik analisis kualitatif untuk menilai aspek hukum, aspek pasar dan pemasaran, aspek teknis dan teknologi serta aspek lingkungan hidup, dan analisis kuantitatif untuk menilai aspek finansial. Implikasi: Menunjukan bahwa Suluh & Salt: (1) Ditinjau dari aspek hukum Suluh & Salt dinyatakan “belum layak” untuk dijalankan karena belum memiliki izin apapun, (2) Ditinjau dari segi aspek pasar dan pemasaran, Suluh & Salt dinyatakan “layak” untuk dijalankan, (3) Ditinjau dari aspek teknis dan teknologi Suluh & Salt dinyatakan “layak” untuk dijalankan, (4) Ditinjau dari aspek lingkungan hidup Suluh & Salt dinyatakan “layak” untuk dijalankan, (5) Ditinjau dari aspek finansial Suluh & Salt dinyatakan “layak” untuk dijalankan tetapi dengan catatan yaitu ada satu metode dari aspek finansial yang masih belum tercapai yaitu net benefit/cost (Net B/C). Kata kunci: Kelayakan Usaha, Aspek Nonfinansial, Aspek Finansial, Home Industri ABSTRAK Purpose: The purpose is to determine the business feasibility of Suluh & Salt, a home industry product, in terms of non-financial aspects, namely legal aspects, market and marketing aspects, technical and technological aspects, environmental aspects, and financial aspects, which are analyzed by the net present value (NPV) method, internal rate of return (IRR), net benefit/cost (Net B/C), payback period (PP), and break even point (BEP). Methodology: The data collection method used observation techniques and literature studies. The data analysis technique assessed legal, market, and marketing aspects, technical and technological aspects, and environmental aspects, and quantitative analysis assessed financial aspects. The type of data used for this research consists of internal and external data, which are both qualitative and quantitative. Implications: The results of this study indicate that Suluh & Salt: (1) In terms of the legal aspect, Suluh & Salt is declared "not feasible" to run because it does not have any permits, (2) In terms of market and marketing aspects, Suluh & Salt is stated " feasible” to run, (3) From a technical and technological perspective, Suluh & Salt is declared “feasible” to run, (4) From an environmental perspective, Suluh & Salt is declared “feasible” to run, (5) From a financial perspective, Suluh & Salt & Salt was declared "feasible" to run but with a note that there is one method from the financial aspect that has not been achieved, namely net benefit/cost (Net B/C). Keywords: Business Feasibility, Non-financial Aspects, Financial Aspects, Home Industry
Co-Authors Alexcius Renold Yohan Angennisa Prima Meidina Asmawih Avira Agamila Bagaskoro, Budi Daniel Stephanus Limidy Diyan Maulidasari Hatoguan, Oslanto Karlina Kristiani, Rina Maryetti Muchamad Chilmi Purwaganda, Achyas Hidayat Ria Aryani Steven Stefanus Tobaroni Yohanes Agung Puji Triraharjo