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All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar Journal of Information System, Applied, Management, Accounting and Research
Firmansyah, Muhammad Lutfi
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Computer Science & IT Decision Sciences, Operations Research & Management Other

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STRATEGI UNTUK MERAIH KEUNGGULAN KOMPETITIF DALAM E-BUSINESS: STUDI KASUS PADA META Sikki, Nurhaeni; Sari, Desi Mayang; Putri, Anugera Septidwi; Supriadi, Eddi; Nurjaman, Maman; Haerunnisa, Indah; Firmansyah, Muhammad Lutfi; Wagino, Wagino; Wahyuni, Silvy Dwi
Journal of Information System, Applied, Management, Accounting and Research Vol 9 No 1 (2025): JISAMAR (December-February 2025)
Publisher : Sekolah Tinggi Manajemen Informatika dan Komputer Jayakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52362/jisamar.v9i1.1759

Abstract

The internet has experienced phases of growth, decline and growth again. Not many companies that are involved in E-Business are able to adapt to the life cycle experienced by the internet. One company that is able to adapt and succeed in doing business in the internet life cycle is Meta Platforms. This article tries to identify strategies built by Meta Platforms to achieve competitive advantage in doing business in the internet era. This paper finds that Meta Platforms implements a strategy by building technological infrastructure and acquiring various media that enable people to connect, share and collaborate more easily in cyberspace so that it can help people connect and share what they want with anyone in the world . The strategy built by Meta Platforms is able to bring competitive advantage by forming new "rules" in online business (E-Business) competition.
ANALISIS KREATIVITAS SISWA DALAM PEMBELAJARAN BERBASIS WEB (GOOGLE SITES) PADA MATA PELAJARAN DESAIN GRAFIS KELAS XI DI SMKN 1 GARUT Firmansyah, Muhammad Lutfi; Yuniar Purwanti; Dudi Suprihadi
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 03 (2026): Volume 11 Nomor 03, September 2026 Now Available
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i03.63525

Abstract

This study was motivated by the limited use of web-based learning media in Graphic Design instruction, which has hindered the optimal development of student creativity. Google Sites was selected as the learning medium because it presents material in an integrated, interactive, and easily accessible manner, thereby fostering a more effective learning process. The study aimed to assess student creativity levels before and after using Google Sites and to analyze the effectiveness of Google Sites on student creativity regarding Graphic Design topics for Grade XI students at SMKN 1 Garut. The study employed a quantitative approach using a quasi-experimental method with a Pretest-Posttest Control Group Design. The sample consisted of two classes: Class XI DKV 2 served as the experimental group (using Google Sites), and Class XI DKV 1 served as the control group (receiving conventional instruction), with 20 students in each class. Data collection involved pretests and posttests to measure student creativity, as well as questionnaires to gauge student responses to the use of Google Sites. Data analysis included tests for validity, reliability, normality, and homogeneity, alongside hypothesis testing using the Independent Sample t-test. The results indicate that the use of Google Sites enhanced student creativity in Graphic Design. This is evidenced by superior posttest results in the experimental group compared to the control group and hypothesis test results showing a significant difference between the two groups. Furthermore, questionnaire results revealed a positive student response to Google Sites, citing its ease of use, engaging nature, ability to facilitate material comprehension, and capacity to boost active participation and learning interest. In conclusion, the web-based learning medium Google Sites is effective for Graphic Design instruction and enhances the creativity of Grade XI students at SMKN 1 Garut. Therefore, Google Sites serves as a viable technology-based learning alternative to support a learning process that is interactive, innovative, and learner-centered.
Co-Authors Dudi Suprihadi Eddi Supriadi Haerunnisa, Indah Nurjaman, Maman Putri, Anugera Septidwi Sari, Desi Mayang Sikki, Nurhaeni Wagino Wahyuni, Silvy Dwi Yuniar Purwanti