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STRATEGI PENETAPAN HARGA: DALAM PERSPEKTIF ISLAM Fariz, Ferdinan; Alfiah Insani, Nurul; Susanti, Susi; Rohadatul Aisy, Zahra; Sundari, Asri
Jurnal Pelita Nusa Vol 4 No 2 (2024): Desember-Jurnal Pelita Nusa
Publisher : Pelita Nusa Jurnal, published by the Institute for Research and Community Service (LP2M) of the Pelita Nusa Islamic Religious College West Bandung (STAI PENUS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61612/jpn.v4i2.109

Abstract

Pricing strategy is an important step that allows companies to classify and classify the products and services produced. Prices reflect the total value that customers provide to benefit from owning or using those products and services. From an Islamic perspective, pricing is based on a balance between demand and supply, which is achieved through agreement and willingness between sellers and buyers. In addition, Islamic economic principles such as fairness, honesty, and market balance are the main cornerstones in setting prices. Effective pricing requires a deep understanding of market dynamics, consumer needs, and economic and Sharia principles. By paying attention to all these aspects, companies can determine prices that not only support the achievement of business goals but also uphold the values of justice and mutual benefit.
Indonesia Fariz, Ferdinan; Permana, Ilyas; Hidayatuloh, Fikri; Sundari, Asri
Jurnal Pelita Nusa Vol 5 No 1 (2025): Juni-Jurnal Pelita Nusa
Publisher : Pelita Nusa Jurnal, published by the Institute for Research and Community Service (LP2M) of the Pelita Nusa Islamic Religious College West Bandung (STAI PENUS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61612/jpn.v5i1.116

Abstract

Zakat has a strategic role in realizing social justice and poverty alleviation, but its distribution practices in Indonesia still face various obstacles such as low transparency, weak management of amil institutions, and the dominance of consumptive patterns that have less long-term impact. This research aims to analyze the urgency of reorienting the direction and pattern of zakat distribution to be more effective in improving the welfare of the people. The method used is library research by reviewing the literature, regulations, and relevant results of previous research. The results of the study show that the distribution of zakat needs to be directed from traditional consumptive patterns to productive patterns that are able to empower mustahik to become new muzakki. This reorientation emphasizes the importance of transparency, program innovation, professionalization of amil, and synergy between the government and the community in the management of zakat. In conclusion, the reorientation of zakat distribution is a strategic step to optimize the economic function of zakat in reducing social disparities and strengthening equitable development in Indonesia.